Marketing strategies | Bizcommunity

Marketing strategies | Bizcommunity

News

Retail

Status, service, and brand values: Key shopping trends in Africa

Issued by Google 19 hours

Research

What South Africa’s fast food choices reveal about brand loyalty, value and visibility

Issued by Rogerwilco 5 Aug 2025

Vaughan Croeser, Vice President of Marketing at The South African Breweries (AbInBev). Image supplied.

IMC Conference

#BehindtheIMC | Vaughan Croeser on creativity, experience, and the beer industry's impact

Chloe Posthumus 31 Jul 2025

Creators and creatives: Advertising in a world of social influence

Advertising

Creators and creatives: Advertising in a world of social influence

Andile Rapiya, Managing Director, Bravado at Brave, Issued by Brave Group 28 Jul 2025

Breaking barriers: How these Pitch Den winners are redefining South Africa’s creative economy

Advertising

Breaking barriers: How these Pitch Den winners are redefining South Africa’s creative economy

Issued by Business and Arts South Africa 25 Jul 2025

Source: Supplied. Paul Stevens, chief executive officer of Just Property.

Facilities & Property Management

Break into the property market in 2025: Your blueprint to successful renting

Paul Stevens 23 Jul 2025

Sustainability becomes more urgent as consumers vote with their wallets

Marketing

Sustainability becomes more urgent as consumers vote with their wallets

Andrew Turner, Issued by Incubeta 21 Jul 2025

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

IMC Conference

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

Darren Morris 21 Jul 2025

Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 4 Jul 2025

How to break the data deadlock to unlock marketing profits

Marketing

How to break the data deadlock to unlock marketing profits

Issued by Incubeta 4 Jul 2025

Frigair 2025: An electrifying success with overwhelming attendance and serious engagement

ESG & Sustainability

Frigair 2025: An electrifying success with overwhelming attendance and serious engagement

Issued by FRIGAIR EXPO 2025 3 Jul 2025

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Marketing

Forge by Brave to sponsor 2 key categories at the 2025 New Generation Awards

Issued by Brave Group 2 Jul 2025

EBM shines on international stage with more international honours

Retail Marketing

EBM shines on international stage with more international honours

Issued by Excellerate Brand Management 23 Jun 2025

Source: © 123rf Rirhandzu Shingwenyana says the creator economy is not a trend; it is a central pillar of modern marketing

Media

The Creator Economy: An opportunity to build real, lasting connections

Rirhandzu Shingwenyana 20 Jun 2025

African Gen Z on the rise in the global influence economy

Youth Month

African Gen Z on the rise in the global influence economy

Issued by Dentsu 12 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Research

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Issued by KLA 10 Jun 2025

TikTok is reshaping the travel experience — from inspiration to booking

Travel

TikTok is reshaping the travel experience — from inspiration to booking

Robin Fredericks 13 Jun 2025

Digital

Snackable content not a fad but a response

Tanika Corneleus 5 Jun 2025

Young entrepreneurs get a boost with new exporter incubation programme

Entrepreneurship

Young entrepreneurs get a boost with new exporter incubation programme

3 Jun 2025

Summit OOH Media reaches new heights to strengthen outdoor branding solutions

OOH

Summit OOH Media reaches new heights to strengthen outdoor branding solutions

Issued by Summit OOH Media 2 Jun 2025

Danilo Acquisto, CEO and co-founder of video specialist digital agency, Special Effects Media South Africa gives the case for the untapped intra-African trade opportunity in media and marketing (Image supplied)

Africa Month

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto 28 May 2025

Social Media

Why Meta is in trouble in Nigeria and what this means for Facebook, Instagram and WhatsApp users

23 May 2025

Tech with purpose, progress with impact: Sentech Africa Tech Week 2025 set to drive the digital future

Technology

Tech with purpose, progress with impact: Sentech Africa Tech Week 2025 set to drive the digital future

Issued by Topco Media 22 May 2025

Why your digital media might not be scaling

Digital

Why your digital media might not be scaling

Issued by TDMC 22 May 2025

Source: © 123rf Join The Marketing Research Foundation’s (MRF) webinar on Thursday, 22f May as they announce the upcoming release of the latest Marketing All Product Survey (Maps)

Media

Maps shows radio and TV's resilience

21 May 2025

The rise of the digital showroom: the new frontline for driving car sales

Dealers

The rise of the digital showroom: the new frontline for driving car sales

Mongezi Mtati, Issued by Rogerwilco 15 May 2025

Effie Academy launches in South Africa

Marketing & Media

Effie Academy launches in South Africa

Issued by Association for Communication and Advertising 8 May 2025

Marketing Indaba 2025 to inspire and empower marketers in Cape Town this May

Marketing

Marketing Indaba 2025 to inspire and empower marketers in Cape Town this May

Issued by Cadek Media 7 May 2025

WHO and Unicef expose unethical baby milk ads in South Africa

Advertising

WHO and Unicef expose unethical baby milk ads in South Africa

2 May 2025

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

DEI

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

Senamile Zungu and Leigh Andrews, Issued by Kantar 24 Apr 2025

Sarah Griffiths joins Red and Yellow as new head of marketing

Marketing

Sarah Griffiths joins Red and Yellow as new head of marketing

Issued by Red & Yellow 24 Apr 2025

Diary of a CMO: What’s marketing’s contribution to profit?

Research

Diary of a CMO: What’s marketing’s contribution to profit?

Mary Kyriakidi, Issued by Kantar 23 Apr 2025

Research

Family-driven brand loyalty – the power of shared values

Issued by KLA 23 Apr 2025

TDMC HQ’s 8 key digital marketing insights from the past year

Digital

TDMC HQ’s 8 key digital marketing insights from the past year

Issued by TDMC 9 Apr 2025

Smartfill wins Startup World Cup UK event at Reset Connect in London, advancing to global Grand Finale

Design

Smartfill wins Startup World Cup UK event at Reset Connect in London, advancing to global Grand Finale

Issued by DY/DX 27 Jun 2024

Entries now open for the Assegai Awards 2025!

Direct Marketing

Entries now open for the Assegai Awards 2025!

Issued by DMASA 8 Apr 2025

WPP enhances AI marketing with strategic InfoSum acquisition

Artificial Intelligence

WPP enhances AI marketing with strategic InfoSum acquisition

4 Apr 2025

Marketing budgets: A catalyst for ESG transformation

ESG

Marketing budgets: A catalyst for ESG transformation

Sipetile Sixishe, Issued by Motherland OMNi 3 Apr 2025

AI or die: The flight plan for AI-powered marketing in 2025

Artificial Intelligence

AI or die: The flight plan for AI-powered marketing in 2025

Issued by V5 Digital 2 Apr 2025

Josh Line has been appointed as the CMO for Yahoo.

Marketing

Josh Line appointed as CMO of Yahoo

1 Apr 2025

Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference

Marketing

Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference

Issued by Lavello Marketing Solutions 26 Mar 2025

Source: Supplied. Dean Lederle and Brad Morgan, co-founders at Launchbase.

Markets & Investment

Digital nomads drive record property sales in Cape Town

24 Mar 2025

Humanz South Africa welcomes Michael Cost as head of strategy and client development

Marketing

Humanz South Africa welcomes Michael Cost as head of strategy and client development

Issued by Humanz 20 Mar 2025

Effie South Africa and Ipsos to unveil 2024 Effie Trends and Insights Report

Advertising

Effie South Africa and Ipsos to unveil 2024 Effie Trends and Insights Report

Issued by Association for Communication and Advertising 20 Mar 2025

Unlocking digital influence in automotive marketing: Free research report launch webinar

Digital

Unlocking digital influence in automotive marketing: Free research report launch webinar

Issued by Rogerwilco 6 Mar 2025

5 signs you haven’t nailed down your SME target market yet

SMEs

5 signs you haven’t nailed down your SME target market yet

Issued by Domains.co.za 6 Mar 2025

Is excessive use of AI tools killing your in-bound marketing plans?

Tourism & Travel

Is excessive use of AI tools killing your in-bound marketing plans?

Issued by ANEW Hotels & Resorts 10 Feb 2025

Source: © 123rf Essi Koster, paid media specialist at Special Effects Media, gives some key considerations around video content and how brands can harness this engaging format to achieve their marketing goals

Media

How business can harness video content to to achieve its marketing goals

Essi Koster 4 Mar 2025