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Understanding a digital marketing audit, step-by-step: part 3
Understanding a digital marketing audit, step-by-step: part 3Article

Many brands, digital or otherwise believe that digital marketing audits only comprise of a few key verticals, this is not the case, while these are included - they're not exclusively the focus of the audit...

Issued by UpBeet Digital 13 May 2021

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Creative Liaisons starts coaching programmeArticle

London International Awards announced the start of the 2021 Creative Liaisons' fully-funded virtual one-to-one coaching programme...

12 May 2021

What brands should know about image and video SEO
What brands should know about image and video SEOArticle

For brands to achieve maximum online visibility of their products and services, they need to optimise their website and refine and implement an effective SEO strategy for their visual content...

11 May 2021

Jonathan Bergman, Director of CMTrading
The importance of keeping your website updatedArticle

Relying on digital platforms has become increasingly important since the start of the Covid-19 pandemic...

Jonathan Bergman 11 May 2021

Steve Biko Centre to participate in MuseumFutures Africa project
Steve Biko Centre to participate in MuseumFutures Africa projectArticle

The Steve Biko Centre in Qonce, Eastern Cape is one of six African museums selected to participate in the MuseumFutures Africa project...

11 May 2021

Social media platforms with the most content violations
Social media platforms with the most content violationsArticle

Donald Trump, Azealia Banks, and Wiley are all celebrities who have been permanently banned from social media platforms, for reasons spanning from harassment, copyright violations, to the spreading of fake news...

10 May 2021

5 ways SMEs and startups can optimise their advertising budget
5 ways SMEs and startups can optimise their advertising budgetArticle

If it is true that 50% of small businesses fail within the first five years, and the three common causes are known: lack of cash flow, budget overspends, and failure to work from an effective game plan...

Jon Berkowitz & Elan Band 7 May 2021

Insourcing: Appreciate the up and downside before you take action
Insourcing: Appreciate the up and downside before you take actionArticle

In this article, we assess the pros and cons when considering whether to bring your media buying in-house or to outsource this critical strategic marketing imperative...

Issued by Advertising Media Forum 5 May 2021

True beauty shines when you believe - The Avroy Shlain Journey
True beauty shines when you believe - The Avroy Shlain JourneyArticle

The cosmetic and beauty giant Avroy Shlain needed the right tools to gain recognition and brand awareness in the market to help align consumers to their brand promise. This is where Wetpaint came in...

Issued by Wetpaint 4 May 2021

How to market your business online for free
How to market your business online for freeArticle

Digital marketing for your business can be daunting. Marketing your business online to bolster your brand and attract some customers with little to no money is no easy task...

Gugulethu Rajuili 3 May 2021

Q&A with Webillism founder Derek Steyn on creating beautiful useful websites
Q&A with Webillism founder Derek Steyn on creating beautiful useful websitesArticle

Webillism founder Derek Steyn shares insight into how the web design industry has evolved, what it takes to create stand-out designs and how Covid-19 has accelerated the growth of the online space...

Issued by Webillism 3 May 2021

#Newsmaker: Cassandra Wingrove heading up sales at Mickey Llew's Australian office
#Newsmaker: Cassandra Wingrove heading up sales at Mickey Llew's Australian officeArticle

Performance marketing and SEO agency Mickey Llew recently appointed Cassandra Wingrove to lead growth and development at its Australian office...

Jessica Tennant 30 Apr 2021

How to generate content for your small business
How to generate content for your small businessArticle

There are many challenges businesses could face when it comes to building a brand on social media...

Rucien Petersen 21 Apr 2021

#BehindtheBrandManager: Sandra Fraga, chief sales and marketing officer at Syspro
#BehindtheBrandManager: Sandra Fraga, chief sales and marketing officer at SysproArticle

Sandra Fraga, chief sales and marketing officer at Syspro, unpacks the journey behind the software development company's rebrand...

Evan-Lee Courie 19 Apr 2021

The benefits of a digital marketing audit (part 1 of 5)
The benefits of a digital marketing audit (part 1 of 5)Article

In this five-part digital marketing auditing step-by-step guided journey, we'll be covering the following elements of a digital marketing audit and what the benefits are to your business...

Issued by UpBeet Digital 16 Apr 2021

SMEs can thrive in SA - Here's what you need to know according to Lulalend CEO, Trevor Gosling
SMEs can thrive in SA - Here's what you need to know according to Lulalend CEO, Trevor GoslingArticle

Trevor Gosling and his co-founder, Neil Welman, launched Lulalend in 2014. The Lulalend team works hard to empower businesses across South Africa with the funds they need to grow...

Charndré Emma Kippie, Issued by Topco Media 15 Apr 2021

Upbeet Digital appoints Greg Reardon as COO
Upbeet Digital appoints Greg Reardon as COOArticle

Upbeet Digital is proud to announce the appointment of Greg Reardon as head of operations...

Issued by UpBeet Digital 7 Apr 2021

Why businesses need digital signage in 2021
Why businesses need digital signage in 2021Article

As lockdown restrictions ease and spaces open up, there's never been a better time to take another look at digital signage...

Grant Kruger, Issued by LG 31 Mar 2021

5 ways digital can help cut marketing costs (and increase sales) during Covid-19
5 ways digital can help cut marketing costs (and increase sales) during Covid-19Article

Marketing budgets are usually the first to face the chopping block, but knee-jerk reactions like this often sacrifice long-term growth for short-term gain...

Issued by Monetary Library 30 Mar 2021

Your brand's not only about you: The role of research in a rebranding process
Your brand's not only about you: The role of research in a rebranding processArticle

As in the case with Kia, the key to any rebranding process is research, write KLA's Tessa Nowosenetz and Christine Nyatsmbo...

Tessa Nowosenetz and Christine Nyatsambo, Issued by KLA 30 Mar 2021

Best practices for digital marketing
Best practices for digital marketingArticle

Companies have had to innovate, adopt digital mediums, focus on sustainable growth and live their brand values. At the forefront of this has been the growing importance of digital marketing...

Gugulethu Rajuili 29 Mar 2021

Why Local Hosting?
Why Local Hosting?Article

Is the website hosting that is powering your business' website a priority of yours? Business owners have a lot to think about and hosting is generally the IT department, web developer or web designer's "baby". However, if your website's performance is important to you, and we know it is, then so should your website hosting and its provider.

Issued by Domains.co.za 29 Mar 2021

How to find the best web hosting provider for your website
How to find the best web hosting provider for your websiteArticle

A website is the 'unsung hero' for many companies. It is always on, always ready to convert visitors into potential customers, or relay their website queries through to your sales staff post-haste. Unless of course, your website hosting isn't up to scratch, then the chances of any of the above actually happening are slim.

Issued by Domains.co.za 29 Mar 2021

Our favourite ways to engage and sell online
Our favourite ways to engage and sell onlineArticle

Here are some of the opportunities we're discussing with our clients right now...

Issued by Brand Factor 26 Mar 2021

Performance marketing explained - 3 free e-books
Performance marketing explained - 3 free e-booksArticle

What is digital performance marketing? Why should a business owner care?..

Simon Lloyd, Issued by Algorithm Agency 23 Mar 2021

Women in renewable energy mentorship programme launches
Women in renewable energy mentorship programme launchesArticle

Applications have opened for 10 female mentees and 10 mentors working in renewable energy to be part of an inaugural mentorship programme to accelerate gender diversity and inclusion of more women in leadership.

12 Mar 2021

How Cabo Verde indigenous beans could boost food security
How Cabo Verde indigenous beans could boost food securityArticle

Indigenous beans could enhance food security in Cabo Verde which depends on food imports...

Anyse Sofia Fernandes Pereira Essoh 11 Mar 2021

5 important tips for your business website
5 important tips for your business websiteArticle

If you are a business owner who is just getting started on your official website, here are five tips for you to keep in mind...

Andrew Bourne 10 Mar 2021

Boris Dzhingarov
Benefits of using YouTube marketing for business growthArticle

In this modern business landscape, business-customer dynamics have shifted incredibly.

Boris Dzhingarov, Issued by Monetary Library 8 Mar 2021

CNN International launches film school
CNN International launches film schoolArticle

CNN Film School, in association with Genesis, was launched to celebrate the art of filmmaking and support the talent of the future...

1 Mar 2021

From 'meh' to 'yeah!' - the science of storytelling
From 'meh' to 'yeah!' - the science of storytellingArticle

Yaw Dwomoh, managing director of Idea Hive, shares why it is important that we share our brand purpose through a story...

Yaw Dwomoh 26 Feb 2021

London International Awards creates coaching programme
London International Awards creates coaching programmeArticle

London International Awards has created a coaching and networking programme to develop, educate, inspire and grow young creative talent...

17 Feb 2021

Adclick website launch 2021
Adclick website launch 2021Article

Adclick Africa, one of South Africa's leading performance marketing agencies launches its new website in 2021...

Issued by 356 Oak Holdings 12 Feb 2021

What you need to know before hiring the right SEO agency
What you need to know before hiring the right SEO agencyArticle

Search Engine Optimisation (SEO) has the most return on investment out of all digital marketing channels for businesses, so it only makes sense that more and more companies are investing in SEO for their websites...

Mannie Usman 1 Feb 2021

Agency Scope Insights: Digital budget in Spain increases by 7% exceeding ATL
Agency Scope Insights: Digital budget in Spain increases by 7% exceeding ATLArticle

Scopen has concluded the 22nd edition of Agency Scope in Spain, now celebrating 42 years of existence in the country. The fieldwork for this edition was carried out between March and October 2020...

Johanna McDowell 29 Jan 2021

Salary Survey 2020: What do SA's creatives, media and marketers earn?
Salary Survey 2020: What do SA's creatives, media and marketers earn?Article

Recruitment company, Ad Talent has released the results of its annual salary survey, which is compiled using figures of actual placements made by the agency, as well as salary information obtained from all candidates interviewed by Ad Talent from January to December 2020...

27 Jan 2021

What to expect from digital in 2021
What to expect from digital in 2021Article

A major takeaway from the pandemic is that it permanently changed consumer behaviour, both online and offline, and marketing professionals, businesses and organisations need to adapt to this behaviour change...

Desirée Gullan, Issued by G&G Digital 15 Jan 2021

Driving thought leadership through impactful content
Driving thought leadership through impactful contentArticle

The term "thought-leader" has become quite a buzzword in recent years, particularly in relation to the rapid rise of "influencers" on social and digital media...

Mimi Kalinda 14 Jan 2021

UpBeet Digital - The new digital agency with deep industry roots and delicious fruit
UpBeet Digital - The new digital agency with deep industry roots and delicious fruitArticle

Whether your company is in need of a digital marketing strategy to guide, support, inform and help your teams achieve your goals and objectives, UpBeet Digital has the solution for your brand and your business...

Issued by UpBeet Digital 8 Jan 2021

#BizTrends2021: Safety vs sustainability - the packaging industry's key conundrum
#BizTrends2021: Safety vs sustainability - the packaging industry's key conundrumArticle

The pandemic calls for a paradigm shift in how the packaging industry meets consumer's safety concerns while addressing the threat of climate change...

Nthabiseng Motsoeneng 6 Jan 2021

6 clear reasons why your startup needs a digital agency
6 clear reasons why your startup needs a digital agencyArticle

Digital marketing has certainly become the most popular way for businesses to promote their services, products and offers...

Craig Lebrau, Issued by Lebrau Press 24 Dec 2020

Four ways microbial fuel cells might revolutionise electricity production in the future
Four ways microbial fuel cells might revolutionise electricity production in the futureArticle

The world population is estimated to reach 9.5 billion by 2050. Given that most of our current energy is generated from fossil fuels, this creates significant challenges...

Godfrey Kyazze 23 Dec 2020

How small business owners can end off 2020
How small business owners can end off 2020Article

Whether you're in an industry that took a knock during the pandemic or one that was busier than ever, 2020 has been a trying year for most small business owners...

Selina Bieber 21 Dec 2020

How to keep up with digital marketing trends in 2021
How to keep up with digital marketing trends in 2021Article

With 2020 drawing to a close, it brings the end to one of the most tumultuous and unpredictable years in recent history. People's personal and professional lives have been turned upside down, and the global economic outlook has never looked so uncertain...

Issued by Monetary Library 18 Dec 2020

2020: the year in search
2020: the year in searchArticle

While it goes without saying that the global pandemic dominated search, we asked Freddy Hornsby, senior performance account manager, and Marco Martin, SEO account executive, both from iProspect South Africa, what else piqued the search interests of people across SSA in 2020...

Issued by Dentsu 18 Dec 2020

Digital marketing trends you need to consider in 2021
Digital marketing trends you need to consider in 2021Article

Covid-19 revolutionised how businesses operate and how consumers behave. Amidst the chaos, many companies had to evolve and adapt to fit the new normal...

9 Dec 2020

Facebook launches Africa's first city guide in Joburg
Facebook launches Africa's first city guide in JoburgArticle

Facebook has launched its JoziPlug Community City Guide in Johannesburg - the first city on the African continent where the global initiative has been introduced...

8 Dec 2020

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