Research News

#YouthMonth

Tebogo and Lebogang Ndala are redefining South African culinary arts

Evan-Lee Courie

What I wish I knew at 21 - 5 lessons for the next generation of tech leaders

Phumudzo Nepfumbada

Bakwena bursary, learnership programmes support youth along key logistics corridor

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Subscribe & Follow

Advertise your job vacancies

Multimedia

All Galleries Audios Videos

#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Hertex HAUS reopens reimagined Bellville Showroom

#See: Hertex HAUS reopens reimagined Bellville Showroom

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

RAPT BizTrendsTV: Musa Kalenga - How agentic AI is revolutioning business

Insights-driven marketing: Reshaping consumer market research

Insights-driven marketing: Reshaping consumer market researchBMi Research

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025KLA

Source: © 123rf The most recent IAS Media Auditing Masterclass explored the often-overlooked parts of agency spend where bloated Scope of Work (SOW) estimates and unchecked costs run rife

IAS Media Auditing Masterclass: If you’re not auditing, you’re bleeding

What news sources do we actually trust?

What news sources do we actually trust?BrandMapp

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

Consumer insights agency KLA reveals the Quarterly Buzz results for Q1 2025

1 day

Source: © 123rf The most recent IAS Media Auditing Masterclass explored the often-overlooked parts of agency spend where bloated Scope of Work (SOW) estimates and unchecked costs run rife

IAS Media Auditing Masterclass: If you’re not auditing, you’re bleeding

2 days

More news

Source:

Science journalism in South Africa: social media is helping connect with new readers

Sisanda Nkoala 17 May 2024

The Blueprint for Brand Growth. An evidence-based framework that defines the future of marketing

Kantar 15 May 2024

Source: © 123rf The latest Scopen study shows that the percentage of clients not concerned by competitive conflict in their sector within an agency has grown from 21,3% in 2019 to 40% now

Trust and wanting a specific agency overcomes competitive conflict for clients

15 May 2024

AfriGIS’s Peter Smythe appointed to GeoServer Project Steering Committee

AfriGIS’s Peter Smythe appointed to GeoServer Project Steering Committee

AfriGIS 14 May 2024

SAMRA Annual Conference 2024 – Meet our guest speaker lineup of industry thought leaders in research

SAMRA Annual Conference 2024 – Meet our guest speaker lineup of industry thought leaders in research

SAMRA 14 May 2024

Source: © LinkedIn Nearly one-third of brands launched in 2022 were discontinued by the end of 2023, revealed market research company Euromonitor International...

Nearly one-third of brands launched in 2022 discontinued by 2023

10 May 2024

Survey results from South African mom-fluencers in the baby spaces - Get it now!

Survey results from South African mom-fluencers in the baby spaces - Get it now!

Brand Influence Agency 10 May 2024

Johanna McDowell

SA represented at 2024 AdForum Summit in New York City

8 May 2024

Exclusive market research workshops to be hosted only at the SAMRA Annual Conference 2024

Exclusive market research workshops to be hosted only at the SAMRA Annual Conference 2024

SAMRA 7 May 2024

Consumer insights agency, KLA, reveals the Quarterly Buzz results for Q1 2024

Consumer insights agency, KLA, reveals the Quarterly Buzz results for Q1 2024

KLA 7 May 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends

Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

Urgent: Shape the future of South African digital marketing

Urgent: Shape the future of South African digital marketing

IAB South Africa 30 Apr 2024

Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards

Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

30 Apr 2024

Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Creating a “magic middle”, not a “them and us” of brand vs performance

Johanna McDowell 29 Apr 2024

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

Kantar 25 Apr 2024

South African retailers have arrived at an e-commerce crossroads

South African retailers have arrived at an e-commerce crossroads

Zak Haeri, NielsenIQ 24 Apr 2024

We present the 13 insights session summaries selected for this year’s SAMRA Annual Conference

We present the 13 insights session summaries selected for this year’s SAMRA Annual Conference

SAMRA 22 Apr 2024

Source: UN Tourism © For March pageviews have gone up across publishers, except for sports media

IOL debuts in Top 10, sporting site numbers fall

15 Apr 2024

Source: © Jacobin McKinsey headquarters in New York. McKinsey is restructuring and 3% of workforce will be let go

McKinsey restructures, 3% of workforce to go

Danette Breitenbach 15 Apr 2024

The Southern African market research industry gathers once again for the annual SAMRA Conference

The Southern African market research industry gathers once again for the annual SAMRA Conference

SAMRA 15 Apr 2024

Source: © 123rf In 2021, the average contribution made by creative agencies to clients’ business growth was 26%. This is up by 4% in 2023, while media agencies have maintained their 34% contribution from 2021 to 2023 says Agency Scope SA

Agency Scope: Creative agencies contribute to clients' growth increases in 2023

10 Apr 2024

Image supplied. The SpendTrend 2024 report, a collaboration between Discovery Bank and Visa analyses credit card spending behaviour to understand consumer spending habits

SpendTrend 2024: Resilient South Africans adapt to challenging economic conditions

Danette Breitenbach 9 Apr 2024

Source: ©Glassdoor MTN's headquarters in Lagos, Nigeria - MTN’s largest market in user base and revenue

MTN maintains top position in Brand Finance South Africa 100 report as Vodacom narrows the gap

9 Apr 2024

Source: © Bizcommunity Joe Public has achieved the top position, the position it achieved in the last edition, as the most attractive agency to work for among creative agency professionals in Scopen's Best Agency to work for Study on creative and media agencies in South Africa

Scopen study: Joe Public and Mindshare the top choices for South African agency professionals

5 Apr 2024

Source: © Breakingpic Radio is in a good place as the latest Radio Audience Measurement (Rams) data shows says the BRC of SA

Radio thriving in South Africa, says latest Rams data

4 Apr 2024

Scopen study finds Nedbank, Nando's and Absa top three brands for professionals to work with

4 Apr 2024

Call to participate in the IAB South Africa's first influencer marketing survey

Call to participate in the IAB South Africa's first influencer marketing survey

3 Apr 2024

Loadshedding catapults takeaway sales (delivering advertising opportunities for marketers)

Loadshedding catapults takeaway sales (delivering advertising opportunities for marketers)

BMi Research 3 Apr 2024

Source:

20 key trends from VML's Tomorrow’s Commerce report

28 Mar 2024

Latest Maps data reveals key insights into consumer media habits

Latest Maps data reveals key insights into consumer media habits

22 Mar 2024