[Biz Takeouts Podcast] 62: Heavy Chef and IMC Conference

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Lineup

In studio on Thursday, 30 May 2013, we hosted Fred Roed (@Fred_Roed), CEO of World Wide Creative and co-founder of Heavy Chef (@heavychef), a World Wide Creative side project, offering talks, information, opinion, resources, workshops and education; and Daniel Marcus (@DanMarcusSA), CEO of Living Your Brand (@livingyourbrand) and custodian of the IMC Conference (@IMCConference).

Roed shared with show host Warren Harding (@bizcomwazza) about how the organisation started; where the Heavy Chef name comes from; trends in digital marketing; and what can be expected at the monthly Heavy Chef Session events.

Marcus shared more about the upcoming Integrated Marketing Conference (@IMCConference) taking place from 10-11 June in Cape Town. We looked at the event's speakers; what attendees can expect; and why you should attend this conference.

The news roundup covered:

• Featured Job: Online Media Planner
  
• New chief marketing officer at Nando's
  
• [Online presence 3] Get mobile-ready by Luke McKend
  
• How much is enough? by Marion Scher

Podcast

If you missed the show, download (42.4MB) or listen to the podcast (46:20 minutes).

Episode 62: Heavy Chef and IMC Conference



Date: 30 May 2013 Length: 46:20min File size: 42.4MB Host: Warren Harding

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Online marketing tips, brought to you by Quirk Education:

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We are giving away three Quirk eMarketing text books, 4th edition, valued at R499.
To win, tweet @bizcomwazza and tell him why you want a Quirk eMarketing text book.

Bizcommunity.com's Biz Takeouts Marketing & Media Show takes South Africa's biggest online marketing, media and ad industry platform to the airwaves and gives relevant, useful and interesting insights into all aspects of marketing in SA, Africa and beyond. Each week, the show features the movers and the shakers of the industry, current media trends, upcoming events and brand activities.

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