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Bonita Christie, business unit director, Publicis Commerce Experiential, says for brands, Q1 is the most strategically valuable quarter of the year (Image source: © 123rf )

Exclusive | Experiential marketing: The key to the golden quarterBonita Christie

A screenshot of the ad.

Could an alcohol ad encourage children to climb into washing machines?

By Karabo Ledwaba 12 Feb 2026

Lorraine De Graaff to lead Tiger Brands as chief marketing and strategy officer

Lorraine De Graaff to lead Tiger Brands as chief marketing and strategy officer

10 Feb 2026

Company news

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Pedros snaps up Bird & Co in bold expansion move

Pedros Pedros snaps up Bird & Co in bold expansion move

1 day

Mr D accelerates multi-category retail strategy with Absolute Pets partnership

aHead Marketing Services Mr D accelerates multi-category retail strategy with Absolute Pets partnership

2 days

JTI South Africa certified as Top Employer for 2026

JTI South Africa JTI South Africa certified as Top Employer for 2026

3 days

Cape Union Mart and Offernet turn real-time weather into revenue

Offernet Cape Union Mart and Offernet turn real-time weather into revenue

13 Feb 2026

From #SkinTok myths to skin science: Eucerin Dermopure clinical redefining care for acne-prone skin

Capacity Relations From #SkinTok myths to skin science: Eucerin Dermopure clinical redefining care for acne-prone skin

13 Feb 2026

Renewed focus on localised procurement at upcoming Buy Local Summit & Expo

Proudly SA Renewed focus on localised procurement at upcoming Buy Local Summit & Expo

13 Feb 2026

From shop floor to supply chain: retail security takes centre stage at Securex South Africa

Securex From shop floor to supply chain: retail security takes centre stage at Securex South Africa

12 Feb 2026

Krispy Kreme x Bakers Choc O Magic: A sweet celebration of South African nostalgia

Krispy Kreme Krispy Kreme x Bakers Choc O Magic: A sweet celebration of South African nostalgia

12 Feb 2026

DEDAT Tech Talk Series shines spotlight on retail and manufacturing SMMEs

Department of Economic Development and Tourism DEDAT Tech Talk Series shines spotlight on retail and manufacturing SMMEs

11 Feb 2026

Fourways Mall starts 2026 on a strong footing

Fourways Mall Fourways Mall starts 2026 on a strong footing

11 Feb 2026

Converge Africa 2026 confirms latest headline sponsors

Converge Africa Converge Africa 2026 confirms latest headline sponsors

10 Feb 2026

South African consumers reset the rules for FMCG

NielsenIQ South African consumers reset the rules for FMCG

5 Feb 2026

More news

Doechii stars in the campaign. Source: Supplied.

Levi's new campaign brings the back to the front

9 Feb 2026

Beyond Points: AI rewrites the rules of retail loyalty

Beyond Points: AI rewrites the rules of retail loyalty

Mosa Ntwampe, Brave Group 4 Feb 2026

Source:

Why Heineken’s zero-alcohol London Underground campaign fell flat

Jonatan Sodergren 30 Jan 2026

#BizTrends2026 | Field Force GM, Ged Nooy: 4 trends shaping the next phase of FMCG and retail in SA

#BizTrends2026 | Field Force GM, Ged Nooy: 4 trends shaping the next phase of FMCG and retail in SA

Ged Nooy 29 Jan 2026

Woolies takes Grand Prix Gold as best in-house agency at ICMA's

Woolies takes Grand Prix Gold as best in-house agency at ICMA's

28 Jan 2026

Source:

Amsterdam becomes first capital to ban meat ads in public spaces

27 Jan 2026

Dr Pepper’s new ad shows why humans still matter in 2026

Dr Pepper’s new ad shows why humans still matter in 2026

Karabo Ledwaba 26 Jan 2026

Birkenstock reveals On Their Feet campaign with its Professional collection

Birkenstock reveals On Their Feet campaign with its Professional collection

23 Jan 2026

Nestlé BarOne energises cricket fans as official Cricket SA snack partner

Nestlé BarOne energises cricket fans as official Cricket SA snack partner

21 Jan 2026

Source:

Could ChatGPT convince you to buy something? Threat of manipulation looms as AI companies gear up to sell ads

Bruce Schneier and Nathan Sanders 16 Jan 2026

Source:

Checkers and Jamie Oliver serve dinner solutions with AI-powered recipes

13 Jan 2026

Source:

‘If you don’t like dark roast, this isn’t the coffee for you’: How exclusionary ads can win over the right customers

Jaclyn L. Tanenbaum and Karen Anne Wallach 12 Jan 2026

Verified consumer data non-negotiable for SA brands

Ross Joughin 9 Jan 2026

Nadia Kokni.

Nadia Kokni appointed as Puma’s new global marketing VP

9 Jan 2026

Adheesh Ori, senior director within Accenture Song, South Africa says the South African automotive landscape is clearly evolving, not only through technology or electrification, but in the mindset of the customer behind the purchase (Image source: © 123rf )

Meeting the South African modern car buyers where the customer experience matches the expectation

Adheesh Ori 8 Jan 2026

Image credit: on Pexels

From sun safety to sex appeal: what sunscreen ads reveal about beauty ideals and power

Lauren Alex O'Hagan and Lame M. Kenalemang-Palm 8 Jan 2026

Source:

UK introduces landmark junk food advertising ban

Karabo Ledwaba 6 Jan 2026

According to Sociallyin CEO Keith Kakadia, the next phase of digital retail rewards efficiency, conversion, and retention—not spray-and-pray advertising or unchecked scale (Image source: © 123rf )

2026: The year e-commerce gets ruthless

Keith Kakadia 5 Jan 2026

Cape-based small businesses were placed in the spotlight at two Pick n Pay Market Days held in December, allowing shoppers to discover innovative, locally made products while engaging directly with the entrepreneurs behind them (Image source: © Facebook [[https://www.facebook.com/ Facebook)

Pick n Pay Market Days spotlight Cape SMMEs

24 Dec 2025

KFC's home-home campaign highlights urban vs rural life in Africa

KFC's home-home campaign highlights urban vs rural life in Africa

24 Dec 2025

Schweppes returns with bold new look, iconic Skittle bottle and straight drinking flavours for today's changing social moments (Image supplied)

A bold new chapter for iconic brand Schweppes

24 Dec 2025

Elite Hyrox athlete new Manzi Water brand ambassador

23 Dec 2025

Leandro Barreto, currently chief marketing officer for Unilever’s Beauty & Wellbeing Business Group.

Unilever announces global marketing leadership change

19 Dec 2025

Ben Woolfe directed the film. Source: Supplied.

#BehindtheCampaign: A cinematic Christmas with Samsung UK

15 Dec 2025

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