Retail marketing in South Africa

Dihlabeng Mall launches Your Story is Our Story campaign; celebrating community unity

17 Oct 2024

(Image supplied) Ackermans uses AI - Ackermans Intelligence - and toddlers to bring its new campaign life

AI and toddlers bring Ackermans' new Baby of the Year competition campaign to life

16 Oct 2024

The ads have both been seen as racially charged. Source: Heinz.

Heinz faces backlash for racially controversial ads

Karabo Ledwaba 16 Oct 2024

Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

The vital role of trade mark attorneys in building and protecting your brand

Alicia van der Walt and Tshireletso Tlholoe 10 Oct 2024

First-party data: Your secret weapon for maximising ad returns this peak shopping season

10 Oct 2024

Levi’s reaffirms its place in pop culture with new campaign featuring Beyoncé

10 Oct 2024

Rapt Commerce, in partnership with the Akelo Group and its subsidiary Retail Engage has launched Rapt Emerge for emerging market retailers. Pictured: Garreth van Vuuren, CEO of Rapt Group (Image supplied)

Rapt Commerce: A powerful new offering for the informal and emerging retail markets

4 Oct 2024

The ARB ruled that the chocolate was reasonably milk tart flavoured.

'Heavenly' chocolate? Disappointed confectioner takes on Tiger Brands

Karabo Ledwaba 2 Oct 2024

Source: © Cadbury's Cadbury's Real Mzansi Names encourages generosity, unity and understanding through the shared love of Cadbury chocolate

Names: Threads that connect us to our past, our present, and our hopes for the future

Dr Yanga LP Majola 27 Sep 2024

DJ Zinhle and Kairo Forbes collaborate with Ackermans this summer

27 Sep 2024

Shoprite reaffirms 45 year old brand promise in new campaign

25 Sep 2024

Black Friday 2024: A guide for South African online retailers

TDMC 20 Sep 2024

BB Bakeries' The Taste of Home campaign brings nostalgia and hope to South Africans

19 Sep 2024

Producers, advertisers, retailers beware - stricter regulations for pet food packaging on the cards

Ashleigh Blair, Bernadette Lötter and Kenan Petersen 13 Sep 2024

Nando's Stick it out ad brings humour to South Africa's daily struggles

12 Sep 2024

Spekko Rice ignites consumers' curiosity with the #7Days7Ways campaign

Kobie Richards, Wine & Roses 12 Sep 2024

Doritos unleashes fearlessly flavourful new Grilled BBQ Flavour in collaboration with bold faces and events

DNA Brand Architects 9 Sep 2024

Spar’s new video Paris Impossible encourages support for South Africa’s Paralympians while showcasing its Spar2U delivery app (Image supplied)

Spar’s Paris Impossible: Where laughter and patriotism meet

9 Sep 2024

Introducing Pharma TV: Revolutionising retail media in independent pharmacies

Provantage 3 Sep 2024

Entries for the 2025 Product of the Year South Africa programme are open

Product of the Year South Africa 3 Sep 2024

World-renowned chef and healthy eating advocate Jamie Olivier has joined forces with Checkers to endorse its new partnership with Discovery Vitality’s healthy food benefit.Image supplied.

Jamie Oliver endorses Checkers' new HealthyFood partnership with Discovery Vitality

2 Sep 2024

Wimpy's R19.90 short Cappu-cci-no special launch comprises the creative integration of sounds like a coffee machine-meets-beatboxer (Image supplied)

Wimpy launches cappu-cci-no special with top beatboxers

30 Aug 2024

MMA Smarties BII names Nando’s SA top advertiser, Checkers top brand for Africa and EMEA

28 Aug 2024

The Hardy Boys' Fanta Flavour Fantasy: Be "inside" the iconic orange flavour of Fanta

23 Aug 2024

#WomensMonth: Edna Mohale-Maphita, head marketing Kenvue SSA – From chemical engineering to marketing

Danette Breitenbach 22 Aug 2024

Source: © 123rf Trust has never mattered in business more than it does today, yet price-based shopping is driving customer behaviour

How consumer demand is driving change in food packaging

KLA 5 Aug 2024

#BehindtheCampaign: King Price’s in-sho-sho is sure-sure

2 Aug 2024

Monate Tuckshop in Alexandra, north of Johannesburg, branded by local artists, showcasing some of Tiger Brands’ most purchased core products in local townships (Image supplied)

Bold spaza shop murals part of Tiger Brands expansion drive into informal market

2 Aug 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

#OrchidsandOnions: The Kolisi Foundation turns hunger into play

Brendan Seery 31 Jul 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

The complainant said the ad was inappropriate. Source: YouTube.

ARB rules that Always XXL ad can educate boys and girls

Karabo Ledwaba 29 Jul 2024

NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

NIQ and GfK – an NIQ Company 25 Jul 2024

Community Manager	Cape Town	Sneaker LAB	16 Oct
Paid Media Specialist	Cape Town	Sneaker LAB	16 Oct
PR Assistant	Cape Town	Storybook Communications	15 Oct
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