Recognition: Selling unsexy products with flair is an art; Onions on way for PR people who ignore golden rule: Know the media platform you are targeting...
Brendan Seery 2 days ago
Actress, model and TV personality Amanda du-Pont has ventured into the beauty business, launching a locally-made skincare brand...
Lauren Hartzenberg 9 Apr 2021
Candice Thomas tells us that what's really behind her mask is a fierce female who loves bubbly a little too much, takes life a little seriously, but knows the importance of working hard and balancing that with some good fun...
Jessica Tennant 7 Apr 2021
With a broad range of skills under his belt, RocoMamas national brand manager Adam Deane sits comfortably in the coveted 'unicorn' category of employees...
Lauren Hartzenberg 1 Apr 2021
Lance Dodgen, Heineken South Africa Marketing Manager: Cider is the custodian of the Dutch brewing company's Strongbow and Fox Cider brands...
Jessica Tennant 1 Apr 2021
Off the wall: Blazing burger desert concept turns up the heat; Advert is so hot you expect an appearance from Satan himself...
Brendan Seery 30 Mar 2021
Today, experience is king and 80% of customers say they are more likely to do business with a company if it offers personalised experiences...
Haydn Townsend 24 Mar 2021
Natasha Maharaj, marketing director at Distell, shares the rationales behind its brand campaigns...
Evan-Lee Courie 18 Mar 2021
OneDayOnly's Matthew Leighton provides some key checkpoints for online retailers operating in the 'infodemic' world...
Matthew Leighton 11 Mar 2021
According to Amanda Reekie, we need to ask what can be done to make online a bigger part of the retail mix, not least because there are still a number of faux pas that brands are making...
Amanda Reekie, imagineNATION Alliance 9 Mar 2021
Jessica Boonstra chats to Bizcommunity about starting and scaling Yebo Fresh, and the misconceptions that cloud SA's lucrative township retail economy...
Lauren Hartzenberg 8 Mar 2021
Kantar's Norman Reyneker says that as companies define their future-fit commercial strategies, they must challenge assumptions related to the evolving digital retail landscape...
Norman Reyneker, Kantar 8 Mar 2021
Nissan: Bizarre series is clever departure from tradition; Wheetabix in the UK stirs up Twitter storm with post featuring baked beans on product...
Brendan Seery 23 Feb 2021
Bos Brands is ramping up its direct-to-consumer offering with the launch of a subscription service. This follows a revamp of the company's online store last year...
Lauren Hartzenberg 16 Feb 2021
Refreshing: Orchid for Cell C for reviving big brand storytelling; Capitalises on aspiration - which drives many to search for better lives...
Brendan Seery 16 Feb 2021
"As much as the pandemic exposed vulnerabilities, it has also revealed unseen opportunities. By and large it tested business continuity, planning, digital ecosystems and their stretch capabilities...
Michael Smollan 28 Jan 2021
The direct-to-consumer model allows deeper brand relationships and an omnichannel approach to deriving value...
Michael Smollan 14 Jan 2021
Despite the dissemination of vaccines in the months ahead, a larger portion of consumer spending will be impacted by recessionary conditions...
Ailsa Wingfield 11 Jan 2021
A high-level look at how innovation and agility could reshape one of SA's juggernaut industries...
Matthew Leighton 6 Jan 2021
In the last 20 years, there has been an increased call for companies and corporates to behave in a socially, economically and environmentally way to foster a culture of sustainability. Across the globe, we have seen boards put a greater emphasis on sustainability...
Nombini Mehlomakulu 6 Jan 2021
Covid-19 has interrupted regular business activities in 2020, including what's become the biggest shopping event on South Africa's retail calendar...
Lauren Hartzenberg 23 Nov 2020
The dash deadline is looming with the 'on-your-marks-get-set-shop' the rallying cry from past years sending both online and offline sales into orbit around the likes of Black Friday, Cyber Monday and Singles' Day...
Michael Smollan 12 Nov 2020
Welcome in the era of the naturalista - the woman who owns her natural beauty and is driving the ever-evolving landscape of natural hair and beauty categories, globally...
Taryn Gill 10 Nov 2020
Challenge: lessons for SA Brands from overseas work; Advertisers in this country must 'push reset button' and come up with new material...
Brendan Seery 10 Nov 2020
The 2020 version of Black Friday is less than six weeks away. Set for the 27 November this year's edition could be quite arguably one of the more important retail days of the past few years. Given the context of the year so far and the devastating impact the pandemic has had across the retail landscape...
Graham Du Plessis 21 Oct 2020
To hear some industry commentators tell it, Covid-19 is going to be the final nail in the coffin of retail as we know it. At best, they're over-simplifying. At worst, they're just wrong...
Lee Naik 13 Oct 2020
Yaw Dwomoh, CEO of Idea Hive, writes businesses are now preparing to navigate a period of prolonged uncertainty for their brand, the global economy, and the consumers they serve...
Yaw Dwomoh 7 Oct 2020
Brent Haumann, managing director, Striata Africa, discusses what separated the great communicators from the average and poor ones...
Brent Haumann 7 Oct 2020
Paula Sartini, founder and CEO at BrandQuantum International writes that privacy management is critical, not only as a compliance tool for legal and compliance practitioners but also as a tool for building trust with customers...
Paula Sartini 1 Oct 2020
Local businesses, manufacturers, petrol stations, retailers, local products and services... in the absence of exports... have carried us through this pandemic, says Proudly South African's Happy Ngidi...
Lauren Hartzenberg 30 Sep 2020
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