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The POPAI SA Awards recognises excellence in point-of-purchase advertising displays and instore communication activity produced and placed in South Africa. The awards cover 20 categories, including digital media in retail (DMiR) and is open to any designer or producer for point-of-purchase (POP) material. The entries are judged on a number of aspects, including marketing objectives and strategies, innovation, construction, use of retail space and communicative value.
Derek Miller, CEO of TLC Marketing, commented, ”We are delighted and honoured to have been recognised along with our clients for these campaigns in South Africa. We strive to bring a different look and feel to reward marketing and to be acknowledged by POPAI for our hard work is a credit to all employees within TLC.”
TLC has over 20 years’ experience in delivering successful campaigns ranging from loyalty platforms to consumer incentives by using intelligence from 14 international offices as part of the TLC Marketing Worldwide Group.
For more information on both these campaigns please contact us on 011 676 7700. For press queries please contact Supriya Singh, Marketing Manager on moc.gnitekramclt@hgnis.ayirpuS.