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IMM launches Customer Service Centre

Clients and students of the Institute of Marketing Management (IMM) can look forward to new levels of service following the launch of a Customer Service Centre at the IMM’s offices in Richmond, Johannesburg.

The Centre aims to provide a seamless integration of all IMM services and products. These range from education programmes for both undergraduates and post-graduates to a certification programme for junior, middle and senior marketers, training courses for the public and corporates, a recruitment service, and an extensive information library service.

The Centre consists of a front office of five staff members, led by Berthina Szewczuk, and a back office of four, headed up by Suzette Furstenberg. All staff have indepth knowledge of the IMM’s services and products. The Centre’s commitment is to a response time of one hour for many of the functions. Some functions, however, will take a little longer, although the goal is to react to all queries within two days.

Launching the Centre today, IMM’s Acting Executive Director John Arnesen, said that staff operating the Centre had been hand picked for their personality and passion for customers.

"I am convinced that our success will be built on the quality and dedication of the people who will be serving our clients both in the front and back offices," he added.

It has taken a mere two months to set up and get the Centre running. This compares highly favourable with the set up of similar operations in other service industries.

Among those admiring the new facilities today was the head of Group Marketing Services for Sage Life Limited, Laurence Beder, who said that the Centre has lots of potential to ensure that students, corporates and individual members have better contact with the IMM.



Editorial contact

Quo Vadis Communications
Ruth Coggin
(011) 487-0026



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