Marketing approach | Bizcommunity

Marketing approach | Bizcommunity

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Sarah Griffiths joins Red and Yellow as new head of marketing

Marketing

Sarah Griffiths joins Red and Yellow as new head of marketing

Issued by Red & Yellow 24 Apr 2025

Marketing

Banner: From nano to micro to macro and mega brand influence: We help creators scale their careers

Issued by Brand Influence Agency 2 Apr 2025

How the profit-driven marketer can unlock growth with outperform marketing

Marketing

How the profit-driven marketer can unlock growth with outperform marketing

Issued by Incubeta 2 Apr 2025

Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference

Marketing

Marketing reimagined: Book your tickets for the New Gen Trends In Marketing And Technology Conference

Issued by Lavello Marketing Solutions 26 Mar 2025

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

OOH

Vicinity Media disrupts DOOH measurement with industry leading data and analytics

Issued by Vicinity Media 27 Feb 2025

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Marketing & Media

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Issued by Ogilvy South Africa 5 Feb 2025

How to build a strong multi-domain name strategy

Internet

How to build a strong multi-domain name strategy

Issued by Domains.co.za 3 Feb 2025

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Marketing

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Issued by Actorvate Influencer Marketing 29 Jan 2025

Machine leverages content marketing to help PepsiCo build a thriving community of bakers

Marketing

Machine leverages content marketing to help PepsiCo build a thriving community of bakers

Issued by Machine_ 17 Dec 2024

Dentsu Influence launches to transform influencer marketing with AI and data-driven approach

Digital

Dentsu Influence launches to transform influencer marketing with AI and data-driven approach

Issued by Dentsu 17 Dec 2024

Penquin wins gold at the 2024 New Gen Awards

PR & Communications

Penquin wins gold at the 2024 New Gen Awards

Issued by Penquin 31 Oct 2024

Evolution, or revolution?

Advertising

Evolution, or revolution?

Avikar Ramsundra, Issued by AAA School of Advertising 22 Nov 2024

Cassava Technologies CMO Ifeoma Jibunoh went from beers to broadband

Marketing

Cassava Technologies CMO Ifeoma Jibunoh went from beers to broadband

Lindsey Schutters 18 Nov 2024

Primex 2024: A celebration of innovation, success, and future possibilities at Montecasino

Media

Primex 2024: A celebration of innovation, success, and future possibilities at Montecasino

Issued by Primedia Broadcasting 15 Nov 2024

Source: © 123rf There is evidence of a strong trend of strategic creativity being the magic ingredient

Marketing

Today’s Holy Grail: Strategic creativity

8 Oct 2024

Levergy kicks-off awards season with 18 wins across New Generation and Prisms

Marketing

Levergy kicks-off awards season with 18 wins across New Generation and Prisms

Issued by Levergy 2 Oct 2024

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Wellness

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Evan-Lee Courie 16 Aug 2024

Marketing

The importance of a holistic approach in today's marketing landscape

Yathika Gowpall 23 Jul 2024

Day one of Cannes Lions has seen a record number of creatives. Seen here is musician John Legend and his model wife Chrissy Teigen. Source: Carl Willoughby.

Cannes Lions

#Cannes2024: Creative Circle at Cannes - a vibrant return with a record attendance

Carl Willoughby 18 Jun 2024

The Junxion team. Source: Supplied.

Marketing

Hoorah and Alexforbes partner to create in-house marketing agency, Junxion

5 Jun 2024

Ogilvy shines as the winning Consumer and Influence PR Agency at the SABRE Africa Awards

Advertising

Ogilvy shines as the winning Consumer and Influence PR Agency at the SABRE Africa Awards

Issued by Ogilvy South Africa 17 May 2024

Ogilvy launches pioneering health influencer offering in South Africa

Digital

Ogilvy launches pioneering health influencer offering in South Africa

Issued by Ogilvy South Africa 13 May 2024

Francois Viviers is group head of marketing and communications. Source: Supplied.

Branding

Capitec Bank's journey to becoming one of the world's strongest banking brands

Karabo Ledwaba 4 Apr 2024

Doug Place has won marketer of the year. Source: Supplied.

Marketing

Nando's CMO Doug Place crowned 2024 MAA Marketer of the Year

27 Mar 2024

How to ensure you’ve started the year off on the right note: 3 areas for entrepreneurs to focus on

SMEs

How to ensure you’ve started the year off on the right note: 3 areas for entrepreneurs to focus on

Issued by Business Partners Limited 4 Mar 2024

Advertising

Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies

Issued by Dentsu 21 Feb 2024

Branding

Beyond AI-deas: Data-led brand activations for lasting consumer loyalty, trust and advocacy

Issued by Tradeway 14 Feb 2024

Keeping it real

Digital

Keeping it real

Issued by TDMC 4 Dec 2023

Branding

Celebrating the success of 3RC's brand partners for 2024

Ilhaam Sass, Issued by 3RC 2 Nov 2023

Unspoken downsides of content marketing: What your agency isn't telling you

Marketing

Unspoken downsides of content marketing: What your agency isn't telling you

Bernard Jansen, Issued by Firejuice 28 Sep 2023

(Image: Danette Breitenbach) The Effie SA Awards have been announced

Marketing

Ogilvy South Africa and KFC South Africa crowned Grand Effie Winner

16 Sep 2023

Dealers

Can Land Rover thrive without the Land Rover brand?

Lance Branquinho 25 Aug 2023

The 5 keys to stokvel advertising success

Marketing

The 5 keys to stokvel advertising success

Issued by MegaVision Media 8 Aug 2023

Samsung Galaxy Z Fold5 and Z Flip5. Source: Supplied

Mobile & Apps

Samsung launches Galaxy Z Fold5 and Z Flip5

Lindsey Schutters 27 Jul 2023

Source: © Galina Peshkova A new Forrester report has found that ereative problem-solving roles will thrive, but process-oriented roles will shrink due to the influence of automation, machine learning, and generative AI

Marketing & Media

3 key findings as creative agencies set to lose jobs to automation

28 Jun 2023

Wesgro launches new Roblox game to inspire young travellers and families

Tourism

Wesgro launches new Roblox game to inspire young travellers and families

29 Jun 2023

Dermot Latimer is the CEO at Point Group. Source: Supplied.

Marketing

#Newsmaker: Dermot Latimer, Point Group's new CEO

Karabo Ledwaba 19 May 2023

From OTA to ETA: A new marketing approach is needed for the hospitality industry

Hospitality

From OTA to ETA: A new marketing approach is needed for the hospitality industry

28 Apr 2023

WTM Africa launches new Sustainability Village

Responsible Tourism

WTM Africa launches new Sustainability Village

30 Mar 2023

#NewGenTrends in Marketing Conference 2023

Events & Conferencing

#NewGenTrends in Marketing Conference 2023

Issued by Lavello Marketing Solutions 27 Mar 2023

Digital

Lets ramp up the value of digital marketing

Rirhandzu Shingwenyana 7 Mar 2023

Tapelo Zama, digital marketing manager of 555 Media Hub, says Web 3.0 is the pot of gold at the end of the rainbow for marketers

Digital

#BizTrends2023: Web 3.0 - The pot of gold at the end of the rainbow for marketers

Tapelo Zama 19 Jan 2023

Small tourism players face stumbling blocks. How to overcome them

Tourism

Small tourism players face stumbling blocks. How to overcome them

14 Nov 2022

Image supplied: Nicky James, managing director of Tribeca

Prism Awards

#PRaisethePR: Nicky James on Prism Awards and effective PR

Emily Stander 8 Jul 2022

Source: Picha Gen Z is unapologetic about self-expression

Youth Marketing

Building youth-centric campaigns for Gen Z

Babalwa Nyembezi 29 Jun 2022

Image supplied: Johann Koster, MRF CEO

Marketing

MRF releases new Maps data

7 Jun 2022

Precision marketing isn't a new concept

Marketing

Precision marketing isn't a new concept

Muzi Mthombeni 17 May 2022

A guide to the Gen Z guest and traveller

Tourism & Travel

A guide to the Gen Z guest and traveller

Guy Stehlik 4 May 2022

Supplied. Stephanie Aboujaoude, senior area director of Marketing & Communications Middle East & Africa for Radisson Hotel Group, says the business of marketing has drastically changed

Marketing

A new frontier for marketing

Stephanie Aboujaoude 29 Apr 2022

Sales

Embracing automation in marketing and sales in insurance

Nelson Camara 25 Apr 2022