In a world forever changed by the pandemic, pharmaceutical companies (pharma) have had to start communicating with healthcare professional (HCP) clients online. The latest statistics from global healthcare e-platform Veeva...
Issued by Cingulate 2 days ago
The Shôping app will curate unique experiences for mall visitors, in line with Attacq's mission to put the customer back at the centre of the retail experience...
At home, online and ready to engage - this is the consumer in the new normal, says Accenture Interactive Africa's Ntombi Mhangwani...
Ntombi Mhangwani 7 Apr 2021
Business and Arts South Africa NPC (Basa) and the British Council Southern Africa Arts have announced the programme lineup for their joint venture Assembly...
Issued by Business and Arts South Africa 23 Mar 2021
Business and Arts South Africa's (Basa) Assembly, partnered by the British Council, is a programme of hybrid live and digital engagements across social, digital and media platforms, set to go live to the public on 25 and 26 March 2021...
Issued by Business and Arts South Africa 9 Mar 2021
By now, it's clear that 2020 was a year of managing the unexpected and looking for the silver lining. This is especially true when it comes to customer communication. After years of digital-led evolution, even the biggest laggards were forced to revolutionise their customer communications...
Brent Haumann 11 Feb 2021
PT SportSuite and the Momentum Multiply Titans have announced a digital platform partnership aimed at increasing digital engagement between the Centurion-based franchise, their fan community and sponsors during the lockdown period and beyond...
Issued by Publisher’s Toolbox 12 Jan 2021
Now that 2020 is behind us, we can draw on some insights to guide businesses on what we are likely to see in 2021...
Robin Fisher 5 Jan 2021
For anyone in sales, 2020 has been a challenging year. Going forward, we will see this hardship continue into 2021 and how we respond to the new demands will be critical...
Louise Robinson 10 Dec 2020
As a $900bn-a year industry worldwide, what does the world of packaging look like now?
Raymond Dube 30 Nov 2020
The Covid-19 pandemic is accelerating the move to digital, as large proportions of the population have continued to work, learn and be entertained remotely, while others have trialled services such as remote health care for the first time...
George Fraser 29 Oct 2020
PT SportSuite, in collaboration with the Otter African Trail Run, is proud to announce the launch of the official Otter Community Engagement app...
Issued by Publisher’s Toolbox 27 Oct 2020
Consumers prefer their ads on TikTok while marketers prefer YouTube...
Issued by Kantar 12 Oct 2020
A new day, a new dawn. Today, 702 unveiled the station's refreshed positioning and logo on-air with Bongani Bingwa (Breakfast with Bongani Bingwa on 702)...
Issued by Primedia Broadcasting 29 Sep 2020
From Zoom to Netflix, cyberattacks are getting clever about getting your attention...
AlphaCode, the fintech investment arm of Rand Merchant Investment Holdings (RMI), and the local investment fund of Endeavor, a global entrepreneur network, have recently concluded a joint investment in Guidepost, a South African healthcare technology business specialising in telemedicine for diabetics...
CEO of DStv Media Sales, Fahmeeda Cassim Surtee's presentation focused on what advanced TV really is, how the TV landscape is changing and what this means for marketers...
Juanita Pienaar 28 Jul 2020
Borderless Access brings you findings from 10 countries on how modes of medical consultation have and will continue to change, post-lockdown...
Issued by Borderless Access 7 Jul 2020
As a leading voice in the sports marketing/sponsorship/events industry, Treble Group MD, Kyle Nel, shares his insights on how Covid-19 has impacted the sports industry with a view to a way forward...
Kyle Nel 8 Jun 2020
Rebecca Pretorius, Country Manager at Crimson Education, shares her experience of the current Covid-19 crisis and how the organisation is navigating these unusual times...
Shan Radcliffe 29 May 2020
Salesforce has released its sixth annual State of Marketing report, including South African data for the first time. The report shows that, locally, marketers are at the forefront, with 76% in South Africa leading customer experience initiatives across their companies...
The CMO Council reports wide-ranging changes to marketing spend and relationships...
Nedbank has revealed its new digital platform Avo. Described as a "super app", Avo will provide customers with access to online shopping and other essential services...
Gagasi FM, one of South Africa's best-loved and the number one regional commercial radio station, is delighting listeners with their new digital engagement platform...
Issued by Gagasi FM 9 Apr 2020
New CMO Council study finds 81% of marketers feel challenged to meet consumer expectations for personalised engagement...
With South Africa undergoing a national lockdown to combat the spread of the Covid-19 pandemic, the focus has turned to digital solutions to help people get on with their daily lives as best as possible...
Jacques du Toit 27 Mar 2020
Where once we subjected friends to post-holiday slideshows, now we share travel selfies live with a remote audience. This study teased out the tension between snapping and experiencing the trip...
The three top elements that South Africans want from their financial and banking service providers are value-added advice and terms, a blend of digital and physical services, as well as enhanced ecosystems...
AI and machine learning are here and working away in a company near you... and on your phone, in your car and in all sorts of places online. Here we outline five types of digital worker you'll likely have on your team in the immediate future, if you don't already...
Ryan Falkenberg 8 Oct 2019
Cage fish farming is growing fast in Africa but there are various challenges such as fish dying from fluctuating water temperature with most farmers unaware of what to do...
Joseph Davis Weddi 20 Sep 2019
More than 85% of the 2,000 global consumers surveyed prefer personal, trusted and reliable omnichannel engagement...
This week, we go behind the selfie with Mathe Okaba, CEO of the Association for Communication and Advertising (ACA), which last week held the 24th and final Apex Awards ceremony, ahead of the introduction of the Effie Awards in South Africa next year...
Leigh Andrews 16 Jul 2019
The New Gen Awards calls on all South African agencies, corporate marketing teams, creatives, influencers, bloggers and vloggers, PR firms, web developers, tech developers and strategic comms students to enter...
Have you been the victim of chatbot incompetence recently? It typically starts with a specific query that you need help with...
Ryan Falkenberg 10 Jun 2019
Following three days of compelling presentations, headline talks and tactical sessions, Africa's first-ever BigFive Summit concluded with a stimulating B2B Sales workshop...
French luxury house Hermès, best known for its high-fashion handbags, has plans to expand its business into skincare and cosmetics in 2020...
Open source software is a powerful springboard for innovation and collaboration...
Simon McCullough 28 Nov 2018
Digitisation has forever changed the consumer buying experience. The internet was once a simple tool to browse options and compare prices but has now become...
Carmen Whateley 17 Oct 2018
Across all industries, at least 84% of consumers say their experiences with using digital tools and services fall short of expectations...
The world has gone digital is a term we hear far too often nowadays, but it's not exactly true. There is an increasing distinction between those who are leading the change and profiting from it, and those who are falling behind and missing the many opportunities...
Nick Durrant 6 Sep 2018
The world has gone digital is a term we hear far too often nowadays, but it's not exactly true...
Nick Durrant 5 Sep 2018
Ads24 won the Inma Global Awards, "Best in Africa" for "Ads24 Presents Food for Thought" at an Award ceremony held on Monday, 4 June, before more than 400 participants attending the Inma World Congress of News Media...
CMO Council Member Study reveals many will boost spend in online video advertising and voice willingness to pay premiums for guaranteed views and deep customer insights...
Most people's experience of World Heritage is now a digital one. Whether it's on social media, an official website, Wikipedia or a simple Google search, this shift in "visitation" means many people who engage with World Heritage will never physically travel to the actual site...
Cristina Garduño Freeman 29 Mar 2018
Finalists in the Inma Global Media Awards were announced today, spotlighting excellence in audience, revenue, and brand development by news media companies...
Africa is no stranger to financial innovation. Mobile financial wallets have been rapidly adopted by the younger population, with partnerships between telcos and banks set to dominate the future of the mobile payment industry...
Pieter Zylstra 8 Mar 2018