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Everlytic talks email marketing ahead of the IMC Conference
Everlytic talks email marketing ahead of the IMC Conference

On 25 February, Everlytic's marketing manager, Karyn Strybos, was interviewed by The Touch Down podcast about Everlytic's partnership with the 2019 IMC Conference...

Issued by Everlytic 12 Mar 2019

Mom buys everywhere for everyone. Is she buying your brand?
Mom buys everywhere for everyone. Is she buying your brand?

You may have heard that 73% of moms make the purchasing decisions in the home, but how do you tap into that purchasing power?...

Issued by Exposure Marketing 22 Feb 2019

McDonald's Tunnel of Lovin'
McDonald's Tunnel of Lovin'

In celebration of Valentine's Day, the Tunnel of Lovin' was built around the drive-thru at the McDonald's Southgate...

Issued by Pacinamix 15 Feb 2019

How to win in the African digital space
How to win in the African digital space

The top four digital areas you can really win at in the African digital space in 2019...

By Seanice Kacungira 12 Feb 2019

Oh no, what have I done to outbound call centres?
Oh no, what have I done to outbound call centres?

Sid Peimer asks, "Why are cold callers still doing the same thing?" It just doesn't work any more. The call should go straight for the jugular which makes the caller seem more credible...

By Sid Peimer 8 Feb 2019

Why not crack an in-car activation with AutoReach this Easter
Why not crack an in-car activation with AutoReach this Easter

You have two options and the choice is up to you, or you may even decide to opt for a bit of both...

Issued by AutoReach 7 Feb 2019

Microsoft CMO on the transformation of digital marketing
Microsoft CMO on the transformation of digital marketing

Jessica Tennant interviews Peter DeBenedictis, chief marketing officer for Microsoft in the Middle East and Africa on his recent business trip to South Africa...

By Jessica Tennant 5 Feb 2019

Disrupting data intelligence sourcing
Disrupting data intelligence sourcing

Acknowledging that stakeholder inputs have an impact on business success requires that organisations gather information from both internal and external participants...

Issued by LexisNexis 1 Feb 2019

Are your emails building brand trust?
Are your emails building brand trust?

Would you let your employees send out personal letters on the company letterhead? Would you send out company letters on unbranded documents? Have you thought about the risks of allowing employees to send out emails without the correct company branding?...

By Paula Sartini 31 Jan 2019

Asking the right questions means that you answer the right question
Asking the right questions means that you answer the right question

I read an article the other day by Tim Williams, whose wisdom I quote at least three times a week, which suggested that agencies should "Stop Filling Orders and Start Solving Problems"...

By Gillian Rightford 29 Jan 2019

Image ©
RIP Lester Wunderman

Lester Wunderman, who cofounded Wunderman, Ricotta & Kline in New York City in 1958 and retired after 50 years in ad land, has passed away at the age of 98...

12 Jan 2019

Unbox the festive season
Unbox the festive season

Festive goodwill is part and parcel of the holiday season and we're wrapping up our year with a hamper of promotional goodies...

Issued by Bizcommunity.com 7 Dec 2018

Everlytic's 2018 holiday marketing tips
Everlytic's 2018 holiday marketing tips

The holiday season is upon us and that means people are spending more money than usual. Are they spending it at your business?..

Issued by Everlytic 6 Dec 2018

nudge bags sought-after CRM Gold at DMA Assegai's 2018 with client Nando's
nudge bags sought-after CRM Gold at DMA Assegai's 2018 with client Nando's

The Talk to Nando's programme received three coveted Assegai awards at this year's Direct Marketing Association's Assegai Awards...

Issued by nudge 16 Nov 2018

Two more for the trophy case
Two more for the trophy case

A social media gold and an integrated media bronze was the successful result for Team MH at the recent Assegai Awards held in Sandton...

Issued by Mortimer Harvey 15 Nov 2018

Levergy continues golden year with Assegai wins
Levergy continues golden year with Assegai wins

The 2018 Assegai Awards, which acknowledge integrated marketing campaigns delivering exceptional results, saw sport and entertainment communications agency Levergy walk away with two gold awards and two leader awards on the night...

Issued by Levergy 14 Nov 2018

Spears aplenty for Ogilvy
Spears aplenty for Ogilvy

Ogilvy SA won an impressive 19 gold medals at the 2018 Assegai Awards announced in Johannesburg last Thursday. Bringing home the most awards of the evening by any agency and a total of 37 Assegais in all...

Issued by Ogilvy & Mather 13 Nov 2018

The winning streak continues for Joe Public Connect
The winning streak continues for Joe Public Connect

Specialist digital agency Joe Public Connect was at the forefront of the Direct Marketing Association of South Africa's Assegai Awards...

Issued by Joe Public United 12 Nov 2018

Joe Public Connect won eight gold awards and it was named Agency of the Year at the Assegai Awards last night.
2018 Assegai Awards: The Midas touch

Ogilvy Cape Town and Johannesburg had the Midas touch at the Direct Marketing Association of Southern Africa's (Dmasa) Assegai Awards last night, turning 19 of their entries into gold awards...

By Danette Breitenbach 9 Nov 2018

2018 Assegai Awards: Winners revealed!
2018 Assegai Awards: Winners revealed!

The winners of the 2018 Assegai Awards have been announced at an awards ceremony that was held at The Polo Room/Inanda Club on Thursday 8 November...

8 Nov 2018

On the Dot Diamond Awards
On the Dot Diamond Awards

On the Dot hosted their annual Diamond Awards Gala at the Birchwood Hotel and Conference Centre on the evening of 1 November...

Issued by On the Dot 5 Nov 2018

Assegai Awards 2018 - Come celebrate greatness with us
Assegai Awards 2018 - Come celebrate greatness with us

Join the Direct Marketing Association of South Africa at their annual Assegai Awards ceremony on 8 November at The Polo Room/Inanda Club...

Issued by DMASA 2 Nov 2018

The DMASA's Assegai Integrated Marketing Awards would like to thank the judging panel for 2018
The DMASA's Assegai Integrated Marketing Awards would like to thank the judging panel for 2018

Thank you for your time and expertise in offering invaluable insight and focus to each entry this year. The Assegai Committee and its head, Mr Warren Moss send their heartfelt thanks...

Issued by DMASA 25 Oct 2018

Email marketing - The perfect email design checklist
Email marketing - The perfect email design checklist

Colleen Backstrom shares a checklist that can help create the perfect email design...

By Colleen Backstrom 25 Oct 2018

Corporate content should be part of your DNA
Corporate content should be part of your DNA

On the cusp of exciting and fruitful pan-African networking and trade, the time to make use of an unbiased B2B media showcase for all Africa's dynamic, entrepreneurial business communities is now...

Issued by Bizcommunity.com 24 Oct 2018

Finalists in the Assegai Awards 2018 have been announced
Finalists in the Assegai Awards 2018 have been announced

This year judging took place over three days to ensure that the awards continue to recognise the innovation and creativity of our local marketers...

Issued by DMASA 23 Oct 2018

Bizcommunity Recruitment in Africa Focus
Bizcommunity Recruitment in Africa Focus

A comprehensive B2B Recruitment Focus from December 2018 to February 2019 will ensure that Bizcommunity is the go-to destination for all the B2B news you'll need to plan your HR and recruitment strategies in 2019...

Issued by Bizcommunity.com 23 Oct 2018

Boost your marketing strategies with SMS and email campaigns
Boost your marketing strategies with SMS and email campaigns

SMS marketing took the world by storm when it first became a trend, and emails are a major part of our daily business and personal lives. So the question is: are you really using these great digital marketing services to your advantage?..

Issued by Starbright 22 Oct 2018

Bad data is harming your email marketing efforts: Here's how to fix it
Bad data is harming your email marketing efforts: Here's how to fix it

Bad data can impact everything. From how many people see the messaging you send out to its impact and even your organisation's reputation. Fortunately, cleaning up your data and repairing your marketing efforts isn't rocket science...

By Ross Sibbald 16 Oct 2018

The best Biz summer holiday (content) package ever!
The best Biz summer holiday (content) package ever!

Feeling a bit state-capsized, swept along by more waves than a cryptocurrency chart? Here are some life-saving festive content ideas...

Issued by Bizcommunity.com 15 Oct 2018

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