Subscribe & Follow

Advertise your job vacancies

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Jobs

Marketing Coordinator Johannesburg
Customer Services Representative Johannesburg
Marketing Coordinator Cape Town
Head of Commercial - Business Development Manager Johannesburg
Internal Marketing Intern Cape Town
Digital Marketing Manager Cape Town
Junior Marketing Coordinator Cape Town
Brand and Marketing Manager Johannesburg
CRM and Lifecycle Manager Cape Town
Content Marketing Manager Cape Town

More jobs Submit a job Open account

Secret codes from KFC

Louisville, USA: Kentucky Fried Chicken has created the first-ever documented case of subliminal advertising in the United States to celebrate the launch of its new Buffalo KFC Snacker sandwich.

26 Feb 2006

Consumers can "crack the code" by re-playing the television advertisement frame-by-frame with a digital video recorder or VCR. When screened in slow-motion, an embedded, "secret code" is revealed, along with directions on how to redeem the free offer.

The ad also can be viewed at www.KFC.com, along with directions on how to reveal the secret code. (Not available in SA).

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Top stories

Ryan Campher has been appointed VML South Africa’s data lead (Image supplied)

Marketing & MediaVML SA places data and technology at core of creativity with data lead appointment

22 hours

The OOH campaign debuted in Cape Town for the South African consumers. Source: Supplied.

Marketing & MediaCorona flips the script with Hidden Sunsets OOH campaign

24 minutes

Andrew Trench has passed away. Source: LinkedIn.

Marketing & MediaRemembering a formidable journalist and editor, Andrew Trench

20 hours

Enter your winning work for the New Generation Awards

Marketing & MediaEnter your winning work for the New Generation Awards

New Generation Awards 19 hours

The first Cannes Lions 2025 shortlists have been released (Image supplied)

Marketing & Media#Cannes2025: First shortlists announced

Danette Breitenbach 1 day

#BehindtheSelfie: Craig Rodney, founder of The Agency Coach

Marketing & Media#BehindtheSelfie: Craig Rodney, founder of The Agency Coach

23 hours

More news

#ConvergeAfrica: Commerce media is the next big frontier in retail

Retail

#ConvergeAfrica: Commerce media is the next big frontier in retail

23 hours

Source: Reuters.

Finance

Fitch downgrades Afreximbank to one notch above 'junk'

Libby George 17 hours

Source: Supplied. Profmed chief executive officer, Craig Comrie.

Healthcare

Profmed steps in as 1,800 qualified SA doctors face job and healthcare crisis

Katja Hamilton 18 hours

Anton Visser - Group COO SA Business School & Alefbet Learning 4 LR

HR & Management

Learnerships: The antidote to youth unemployment, skills mismatch

Anton Visser 16 hours

A group of elephants walk near a solar panel at a watering hole inside Hwange National Park, in Zimbabwe, 23 October 2019. Reuters/Philimon Bulawayo/File Photo

ESG & Sustainability

Zimbabwe issues permits for cull of at least 50 elephants

Nelson Banya and Alessandro Parodi 19 hours

Image source: Elnur Amikishiyev –

Legal

Restraint of trade agreements: Blanket ban backfires in Labour Court

Riona Kalua 22 hours

From learning to earning: how to accelerate Africa’s digital economy

ESG & Sustainability

From learning to earning: how to accelerate Africa’s digital economy

Trialogue 1 day

Pepkor showcases growth across its portfolio

Retail

Pepkor showcases growth across its portfolio

23 hours

Source: © 123rf Ann Nurock examines why relationships still matter in business in today’s tech-heavy world

Marketing & Media

EXCLUSIVE: Ann Nurock: Why relationships still matter, particularly in the age of AI

Ann Nurock 23 hours

Amazon.co.za expands its offering with everyday essentials

Retail

Amazon.co.za expands its offering with everyday essentials

1 day

Supplied images

ESG & Sustainability

The Big Biodiversity Challenge 2025 is open for entry

1 day

Image source: Christos Georghiou from

Legal

Court voids over R2.2m in payments during Wheatcor's liquidation proceedings

Lara Horne and Werner Lotter 1 day

The Labour Court of Appeal has ruled that the Simunye Workers Forum fails to comply with the Labour Relations Act for registration as a union. Archive photo: Kimberly Mutandiro / GroundUp

HR & Management

Setback for casual workers as court rules forum is not a union

Tania Broughton 1 day

Let's do Biz