IAB | Bizcommunity

IAB | Bizcommunity

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African Gen Z on the rise in the global influence economy

Youth Month

African Gen Z on the rise in the global influence economy

Issued by Dentsu 2 days

Hyperlocal is lekker: The AI-powered search revolution

IMC Conference

Hyperlocal is lekker: The AI-powered search revolution

Issued by IMC Conference 9 Jun 2025

Source: © 123rf Chris Borain, executive director, IAB South Africa looks at what it take to move the digital industry forward to just keep up but to lead

IAB Bookmarks Awards

#Bookmarks2025: Embracing the challenges of the digital marketing landscape

Chris Borain 5 Jun 2025

MIC drop: Coaching Africa’s next gen in marketing, influence and culture

Marketing

MIC drop: Coaching Africa’s next gen in marketing, influence and culture

Issued by Dentsu 4 Jun 2025

Media24 launches Match24 to deliver relevant ads without cookies

Advertising

Media24 launches Match24 to deliver relevant ads without cookies

Brent Smith, Issued by Media24 4 Jun 2025

Source: © Tourism Business Council of SA Dashni Vilakazi, managing director of The MediaShop, highlights the differences between celebrity and nano influencers, offering insights into how brands can harness their distinct advantages. Pictured: Trevor Noah promoting SA for TSA

Digital

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi 3 Jun 2025

The future of influencer marketing - Not in the loudest voice, the most trustworthy one

Social Media

The future of influencer marketing - Not in the loudest voice, the most trustworthy one

Bronwyn Abrahams 16 May 2025

The 2025 Bookmark Awards Learner Jury features 18 promising early-career professionals already making an impact in their respective fields (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025 Awards Learner Jury: More than just a seat at the table

14 May 2025

Ntokozo Nhlanhla, executive creative director, Digitas Liquorice says the creator economy is Africa’s chance to leapfrog into a new era of influence, where creators set global trends (Image supplied)

Digital

The next global marketing frontier: Africa’s creator economy

Ntokozo Nhlanhla 12 May 2025

#Bookmarks2025: Jury president, Elizabeth Mokwena - An acid test for world-class work

IAB Bookmarks Awards

#Bookmarks2025: Jury president, Elizabeth Mokwena - An acid test for world-class work

Danette Breitenbach 7 May 2025

All about YOU! Putting YOU in YOUth Month on Biz!

Youth Month

All about YOU! Putting YOU in YOUth Month on Biz!

Issued by Bizcommunity.com 20 May 2025

Media planners, take note: The Western Cape’s 2025 event calendar is a goldmine for OOH

OOH

Media planners, take note: The Western Cape’s 2025 event calendar is a goldmine for OOH

Steve Duck, Issued by Tractor Outdoor 30 Apr 2025

On the penultimate date of the Bookmark Awards entries closing, Tilesh Bhaga, creative director, digital and innovation at VML South Africa and experienced Bookmark Awards judge, gives 6 tips to a winning Bookmarks entry (Image supplied)

IAB Bookmarks Awards

6 tips to create a winning Bookmark Awards entry

Tilesh Bhaga 23 Apr 2025

Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

Digital

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

With the Bookmark Awards deadline extended to 25 April, now if the time to fine tune your entry (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025: 5 Tips to a winning entry, deadline extended to 25 April

14 Apr 2025

IMC Conference

BBC’s first ever chief brand officer to present in-person keynote at Nedbank IMC

Issued by IMC Conference 8 Apr 2025

Promise wins Old Mutual

Advertising

Promise wins Old Mutual

Issued by Promise 7 Apr 2025

Tractor adds new key sites in SA’s main metros to its network

OOH

Tractor adds new key sites in SA’s main metros to its network

Issued by Tractor Outdoor 4 Apr 2025

From breaking bad to business grad and how to deal with pressure

IMC Conference

From breaking bad to business grad and how to deal with pressure

Issued by IMC Conference 3 Apr 2025

Humanz South Africa welcomes Michael Cost as head of strategy and client development

Marketing

Humanz South Africa welcomes Michael Cost as head of strategy and client development

Issued by Humanz 20 Mar 2025

Image supplied.

Social Media

Authenticity: The new currency in influencer marketing

Bianca James 19 Mar 2025

Promise’s 2024: A year of growth and consolidation in equal measure

Advertising

Promise’s 2024: A year of growth and consolidation in equal measure

Issued by Promise 12 Mar 2025

The Interactive Advertising Bureau South Africa's (IAB SA) 17th annual Bookmark Awards has appointed nine jury chairs and a full panel of judges alongside Elizabeth Mokwena, the jury president (Image supplied)

IAB Bookmarks Awards

IAB South Africa 2025 Bookmark Awards names nine jury chairs

11 Mar 2025

(Image supplied)

IAB Bookmarks Awards

Invitation to young professionals to join IAB Bookmarks Learner Jury

26 Feb 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

IMC Conference

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

Image supplied.

IAB Bookmarks Awards

IAB SA launches Bookmark Awards Masterclasses

21 Feb 2025

The IAB South Africa Bookmark Awards 2025 entries are officially open (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025: Showcase your digital brilliance as entries open

11 Feb 2025

Marketing is Business. Nedbank IMC 2025 talks bottom line

IMC Conference

Marketing is Business. Nedbank IMC 2025 talks bottom line

Issued by IMC Conference 20 Jan 2025

Special Effects Media SA's Casey Mantle new chair of the IAB SA Influencer Marketing Committee for 2025

Digital

Special Effects Media SA's Casey Mantle new chair of the IAB SA Influencer Marketing Committee for 2025

10 Jan 2025

IAB South Africa announces 2025 Bookmark Awards season and new jury president

IAB Bookmarks Awards

IAB South Africa announces 2025 Bookmark Awards season and new jury president

Issued by IAB South Africa 9 Dec 2024

Join us for 2024’s last IAB SA Actionable Insights episode

Advertising

Join us for 2024’s last IAB SA Actionable Insights episode

Issued by IAB South Africa 27 Nov 2024

Source: © 123rf A new Higher Certificate in Advertising qualification for the tertiary curriculum (SAQA ID 121447) has been approved by the Quality Council for Trades and Occupations (QCTO) and the South African Qualifications Authority (SAQA)

Education

New Higher Occupational Certificate: Advertiser qualification approved

21 Nov 2024

Primedia Studios bags its first Safta with The Masked Singer South Africa

TV

Primedia Studios bags its first Safta with The Masked Singer South Africa

Issued by Primedia Studios 15 Nov 2024

The biggest business news websites in South Africa

Online Media

The biggest business news websites in South Africa

Issued by Broad Media 13 Nov 2024

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Social Media

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Issued by Dentsu 29 Oct 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Advertising

Advertising Regulatory Board clears Lifebuoy Soap ad of 'inappropriate content'

Karabo Ledwaba 15 Oct 2024

(Image supplied)

Digital

IAB South Africa collaborates with ARB to launch the first Content Creator Charter

11 Oct 2024

First-party data: Your secret weapon for maximising ad returns this peak shopping season

Advertising

First-party data: Your secret weapon for maximising ad returns this peak shopping season

10 Oct 2024

#See: Nedbank IMC Conference 2024

Marketing

#See: Nedbank IMC Conference 2024

30 Sep 2024

(Image supplied) The 2024 IAB South Africa Internet Advertising Revenue Report, also known as the Online AdSpend Report, has confirmed the significant expansion of online advertising as forecasted in last year’s report

Digital

IAB Online AdSpend Report: SA's digital ad revenue soars to R17.7bn

27 Sep 2024

Clockwork packs a punch with some honest (but funny) conversations at the Nedbank IMC

IMC Conference

Clockwork packs a punch with some honest (but funny) conversations at the Nedbank IMC

Issued by IMC Conference 26 Sep 2024

IAB South Africa announces acting CEO as Razia Pillay steps down

IAB Bookmarks Awards

IAB South Africa announces acting CEO as Razia Pillay steps down

Issued by IAB South Africa 26 Sep 2024

Reigniting the industry: The ACA’s bold path forward

Advertising

Reigniting the industry: The ACA’s bold path forward

Sharleen James, Issued by Association for Communication and Advertising 19 Sep 2024

#BizTrends2025: Sponsorships loading

Trends

#BizTrends2025: Sponsorships loading

Issued by Bizcommunity.com 19 Sep 2024

Biggest business and finance publications in South Africa

Online Media

Biggest business and finance publications in South Africa

Issued by Broad Media 18 Sep 2024

IMC Conference

#BehindtheIMC: Glenn Gillis on gaming and marketing

12 Sep 2024

This UAE campaign from MullenLowe MENA wants to fix the bias in AI.

Advertising

UAE agencies shine in the 2024 AME Awards shortlist

6 Sep 2024

#Behindthe IMC: Ana Carrapichano on social behavioural change communication

IMC Conference

#Behindthe IMC: Ana Carrapichano on social behavioural change communication

4 Sep 2024