CRM, CX, UX News

Everlytic Insights

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Subscribe & Follow

BizTrendsTV

RAPT BizTrendsTV: 54 Magazine's Phindile Khoza: African culture on the global stage

Advertise your job vacancies

Jobs

Customer Service (Pet Food) Work From Home
UX Designer Cape Town

More jobs Submit a job Open account

SA’s largest multi-partner rewards programme rebrands as Lifestyle Rewards

SA’s largest multi-partner rewards programme rebrands as Lifestyle RewardsLifestyle Rewards

More news

Communication integration and automation

Communication integration and automation

Celerity.chat 14 Apr 2026

Bizcommunity repositions for the future

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

Bridging the CIO and CFO divide: How South African business can approve AI with confidence

Bridging the CIO and CFO divide: How South African business can approve AI with confidence

Helm 1 Apr 2026

Artificial intelligence is reshaping customer experience at every touchpoint, but brands that win will be those that balance smart automation with genuine human connection. (Image supplied)

5 ways AI is transforming CX

Terena Chetty 27 Mar 2026

Africa is not just chatting; it is closing deals

Africa is not just chatting; it is closing deals

Megan du Toit, Dentsu 26 Mar 2026

The 'experience economy' has arrived as consumers' expectations shift

The 'experience economy' has arrived as consumers' expectations shift

Adheesh Ori 25 Mar 2026

Whitepaper reveals 85% of South African consumers hooked on loyalty programmes

Whitepaper reveals 85% of South African consumers hooked on loyalty programmes

20 Mar 2026

Google Maps is changing how people discover businesses. What multi-location brands need to do now

Google Maps is changing how people discover businesses. What multi-location brands need to do now

Social Places 20 Mar 2026

African Loyalty Awards spotlight customer-centric brands

African Loyalty Awards spotlight customer-centric brands

19 Mar 2026

Is the foundation of South Africa's digital consumer universe truly secure?

Is the foundation of South Africa's digital consumer universe truly secure?

12 Mar 2026

Innovation in incentives and loyalty

Innovation in incentives and loyalty

Andrew Solomon, Achievement Awards Group 12 Mar 2026

Kero partners with Dotgo

Kero partners with Dotgo

Celerity.chat 4 Mar 2026

Neglecting customer experience is stunting small business growth

Neglecting customer experience is stunting small business growth

Liezel Jonkheid 2 Mar 2026

Features added vs loyalty encouraged: The real power of technology in channel incentives

Features added vs loyalty encouraged: The real power of technology in channel incentives

Gordon Wilson, Achievement Awards Group 26 Feb 2026

Behind Dis-Chem's Better Rewards: How fintech, real-time data and retail tech are redefining loyalty in SA

Behind Dis-Chem's Better Rewards: How fintech, real-time data and retail tech are redefining loyalty in SA

Evan-Lee Courie 11 Feb 2026

CX outsourcing is shifting from scale to strategic outcomes

CX outsourcing is shifting from scale to strategic outcomes

Clinton Cohen 11 Feb 2026

Avatar appoints MD, promotes from within

10 Feb 2026

Converge Africa 2026 confirms latest headline sponsors

Converge Africa 2026 confirms latest headline sponsors

Converge Africa 10 Feb 2026

Preparing for the change that a digital transformation project triggers

Preparing for the change that a digital transformation project triggers

Can!do 9 Feb 2026

Woolworths introduces MyDifference: A new era in customer loyalty

Woolworths introduces MyDifference: A new era in customer loyalty

5 Feb 2026

South Africa’s Gugu Mthembu, the chief marketing officer for Telkom, has been named Cannes jury president for Creative Business Transformation (Image source: © Forbes Africa )

#CannesLions2026 | Gugu Mthembu named jury president

4 Feb 2026

Dentsu SSA doubles down on business transformation with key appointments

Dentsu SSA doubles down on business transformation with key appointments

Dentsu 3 Feb 2026

So Interactive launches Richfield’s future-ready platform

So Interactive launches Richfield’s future-ready platform

So Interactive 30 Jan 2026

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

Tom Kaneshige 22 Jan 2026

The future of CX: Why trust and empathy will drive consumer loyalty

The future of CX: Why trust and empathy will drive consumer loyalty

Liezel Jonkheid 22 Jan 2026

#BizTrends2026 | Scopen President, Cesar Vacchiano: Less is more

#BizTrends2026 | Scopen President, Cesar Vacchiano: Less is more

Cesar Vacchiano 21 Jan 2026

Are you ready for the CX evolution? Here are the top 5 trends for 2026

Are you ready for the CX evolution? Here are the top 5 trends for 2026

Bruce von Maltitz 21 Jan 2026

#BizTrends2026 | Publicis Groupe’s Jonty Fisher: A much more synthetic world

#BizTrends2026 | Publicis Groupe’s Jonty Fisher: A much more synthetic world

Jonty Fisher 20 Jan 2026

Adheesh Ori, senior director within Accenture Song, South Africa says the South African automotive landscape is clearly evolving, not only through technology or electrification, but in the mindset of the customer behind the purchase (Image source: © 123rf )

Meeting the South African modern car buyers where the customer experience matches the expectation

Adheesh Ori 8 Jan 2026

Let's do Biz