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All the speakers from left to right: Stephane Rogovsky, the CEO and founder of R Squared; Amanda Sevasti Alves, head of CX and digital at Publicis Machine; rapper turned businessman, Siya Metane from SlikourOnLife; Nicole Capper, MD and owner of Mango-OMC; well-known blogger; Aqeelah Harron-Ally from Fashion Breed and Hayden Manuel, sportstyle ZA marketing manager at Puma South Africa.
#IABInsightSeries: Digital influencer marketing in the spotlight

Influencer marketing is a young segment in digital marketing, yet it is one that is growing rapidly and is taking up a key role in marketing campaigns. Episode 12 of the IAB's Insight event series focused on this topic. We interviewed the panellists to get their views on the topic...

By Juanita Pienaar 1 day ago

Screengrab from .
Youtube Rewind 2019 shows Trevor Noah, Lasizwe, Sjava, Sam Smith as SA's most-watched

Trevor Noah, Lasizwe, Sjava and Sam Smith are topping the most-watched videos list on YouTube by South Africans in 2019...

1 day ago

Ogilvy and DStv strike Gold at media awards
Ogilvy and DStv strike Gold at media awards

Ogilvy South Africa and Multichoice received top accolades at the 2019 PromaxBDA Africa Awards...

Issued by Ogilvy & Mather 12 Nov 2019

#OrchidsandOnions: Hats off to Heineken
#OrchidsandOnions: Hats off to Heineken

Great message and sight as Boks drank its beer from the trophy, but an Onion to Santam for tacky ambush marketing ploy...

By Brendan Seery 12 Nov 2019

CPJ deepens database of attacks on the press
CPJ deepens database of attacks on the press

A newly updated database on CPJ.org visualises the trend of media attacks in recent times - and how it combines and contrasts with other trends in decades of research on journalists who have been imprisoned or killed or who have gone missing because of their work since 1992...

By Elana Beiser 12 Nov 2019

South Africans stick to icon brands in an increasingly complex consumer landscape
South Africans stick to icon brands in an increasingly complex consumer landscape

The relationship between consumers and brands have never been more complex. We have never had more data available, yet we see a decline in both customer experience and brand commitment...

By Sarina de Beer, Issued by Ask Afrika 12 Nov 2019

Dingle presenting at Catalyst Africa.
#CatalystAfrica: Simon Dingle debunks fintech and cryptocurrency myths

Simon Dingle started his Catalyst Africa presentation by confirming that when he's not making apps or writing books, he loves thinking out loud in public about a variety of divergent topics...

By Leigh Andrews 12 Nov 2019

Image credit: Edvin Johansson on Unsplash.
Out of focus

Focus groups, group discussions, qualitative research are an ongoing scourge of marketing and the lazy marketer's crutch for obtaining so-called marketing 'insights'...

By Butch Rice 12 Nov 2019

Provantage Media Group consolidates operations into new head office
Provantage Media Group consolidates operations into new head office

Provantage Media Group (PMG) has seen substantial organic and acquisition growth over recent years rendering the well-known head office location on Republic Road to no longer be suitable for the leading out-of-home media company...

Issued by Provantage Media Group 12 Nov 2019

2019 Amara Media Recruitment Award winners
2019 Amara Media Recruitment Award winners

The winners of the Amara Annual Media Recruitment Awards were announced at a formal event held at the The Empire Venue in Parktown on Friday, 8 November 2019...

11 Nov 2019

Jacaranda FM's Martin Bester recently won the title of Favourite Local Radio Personality at the Best of Pretoria Readers' Choice Awards. Image supplied.
#Newsmaker: Jacaranda FM's Martin Bester on being the Best of Pretoria

Jacaranda FM's Martin Bester recently walked away with the title of Favourite Local Radio Personality at the Best of Pretoria Readers' Choice Awards, which was held at Candlewoods Boutique Venue in Centurion. Here, Bester shares more about what the recognition means to him and what excites him about the station and where it is going...

By Juanita Pienaar 11 Nov 2019

What do millennials really want from a workplace?
What do millennials really want from a workplace?

A recent survey entitled What Millennials Want From the Workplace has revealed that workplace design and flexible working are top priorities...

11 Nov 2019

Image source: Gallo/Getty.
Media: How to protect your phone from spyware

Committee to Protect Journalists (CPJ) Safety Advisory: Journalists have become targets of Pegasus spyware...

11 Nov 2019

Win advertising worth R500,000 in Media24's travel magazines
Win advertising worth R500,000 in Media24's travel magazines

Do you want to reach a target audience of more than a million with your travel products or information? This is the chance of a lifetime!...

Issued by Media24 Lifestyle 11 Nov 2019

Golfers and luxury brands: a match made on the golf course
Golfers and luxury brands: a match made on the golf course

Understanding what golfers want is the best way for brands to reach this highly desirable target market. Golf Ads Director Johan Scholtz reveals who plays golf in South Africa today, and how best to engage with these high-income individuals...

Issued by Provantage Media Group 11 Nov 2019

Personalised programmatic advertising
Personalised programmatic advertising

Calvin Van Rensburg, head of programmatic trading at Amnet South Africa, says apart from automating and optimising the digital media buying process for brands, publishers and agencies, another big benefit of the introduction of the programmatic industry is that it improves the experience for the consumer...

Issued by Dentsu Aegis Network 11 Nov 2019

10 types of challenger brand strategy
10 types of challenger brand strategy

A challenger is not a brand that challenges somebody, but a brand that challenges something. Very few explicitly take on another brand in their category, but all of them are challenging something they feel needs to change...

Issued by eatbigfish 11 Nov 2019

5 ways to deliver on CX this Black Friday
5 ways to deliver on CX this Black Friday

According to Nathalie Schooling, the brands that achieve the most success on Black Friday, are not just focused on deals, profits and 'quick-wins'...

11 Nov 2019

Oando at Africa Oil Week
Oando at Africa Oil Week

XZIBIT Marketing designed and produced a networking lounge for Oando at Africa Oil Week where conference delegates enjoyed some hospitality around business meetings.

Issued by XZIBIT Marketing 11 Nov 2019

Africa's exhibition challenges and opportunities
Africa's exhibition challenges and opportunities

Scan Display's managing director, Justin Hawes, addresses some of the issues related to the African exhibition industry...

Issued by Scan Display 11 Nov 2019

Independent Media journalists scoop KZN Vodacom awards
Independent Media journalists scoop KZN Vodacom awards

Independent journalists walked away with top honours in the provincial Vodacom Journalism awards held in Bel Punto restaurant in Umdloti on Thursday...

Issued by Independent Media 11 Nov 2019

Pacinamix announces brand relaunch, debuts new logo and visual identity
Pacinamix announces brand relaunch, debuts new logo and visual identity

The new identity embodies a business that is reinventing itself, but is still very committed to its entrepreneurial roots building upon its history of innovation and creative excellence...

Issued by Pacinamix 11 Nov 2019

Image credit: Jeffrey F Lin on Unsplash.
How social media activity is fuelling future global women's sports investment

Increased social media activity is believed to be fuelling investment in future global women's sports...

11 Nov 2019

FCB Joburg celebrates with 3 Gold, 5 Silvers and 4 Crafts at Pendorings
FCB Joburg celebrates with 3 Gold, 5 Silvers and 4 Crafts at Pendorings

FCB Joburg celebrated the end of the 10th month of 2019 with three Gold and five Silver Pendoring Awards for 'contagious' work for three iconic brands and a design for its agency refurbishment, as well as four prestigious Craft Awards...

Issued by FCB Joburg 11 Nov 2019

National Geographic takes to the skies with stunning new series Europe From Above
National Geographic takes to the skies with stunning new series Europe From Above

New six-part series boasts spectacular aerial footage to showcase some of Europe's most vibrant countries, cultures and extraordinary landmarks. Discover Europe like you've never seen it before!..

Issued by Fox Networks Group 11 Nov 2019

Tommy Hilfiger aims for 100% 3D apparel design
Tommy Hilfiger aims for 100% 3D apparel design

Tommy Hilfiger, owned by PVH Corp., is incorporating 3D design technology into all global apparel design teams at its headquarters in Amsterdam...

11 Nov 2019

Image credit: Plush Design Studio on Unsplash.
The 6 pillars of killer content creation

Here are six points to consider when building a campaign to get brands out there...

By Zubeida Goolam 11 Nov 2019

Route info for the Springboks RWC Trophy Tour in Cape Town
Route info for the Springboks RWC Trophy Tour in Cape Town

The fifth and final leg of the Springboks' RWC Trophy Tour will take place in Cape Town today, Monday, 11 November 2019, with the bus travelling from the City Hall through the CBD and onto Langa, Belhar and Elsies River...

11 Nov 2019

#FairnessFirst: Transforming your business to win in the age of experience
#FairnessFirst: Transforming your business to win in the age of experience

The final standout session from the Kantar customer experience (CX) advantage 2019 masterclass featured lessons from diversity and inclusion initiatives to transform your business strategy from the inside-out, leverage the experience advantage and get CX right, as presented by Kantar's customer experience consultant Sibongile Vilakazi...

By Leigh Andrews 11 Nov 2019

SA supermarkets prepped and primed for Black Friday
SA supermarkets prepped and primed for Black Friday

Black Friday has developed into a firm fixture on the South African retail calendar, with a growing number of retailers taking part in the sales event each year...

By Lauren Hartzenberg 8 Nov 2019

Joe Public United ranked #1 agency at 2019 Pendoring Awards for the second year running
Joe Public United ranked #1 agency at 2019 Pendoring Awards for the second year running

At this year's Pendoring Awards Joe Public United walked away with four Golds, nine Silvers, and eight Craft Certificates - making the agency group the number-one ranked agency for the second year running...

Issued by Joe Public United 8 Nov 2019

How brand advocacy programmes are proving to be the best investment your business can make
How brand advocacy programmes are proving to be the best investment your business can make

In the digital age, with fleeting customer attention, businesses and brands are looking for new ways to engage with their customers, keep them loyal and prolong their customer/brand relationship...

Issued by G&G Digital 8 Nov 2019

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