Marketing team offers business workshops for SMEs

Help meet business needs

Listen Up, a full-service business marketing agency, has teamed up with 10 Plus Media, content marketing specialists, to provide the 10-UP 'Where to Next' business workshops for SMEs. The team members have over 60 years of combined entrepreneurial experience and the workshops are tailored to help each business meet its specific needs.

MD of Listen Up, Adilia Teixeira Joubert, agrees that it is a novel approach for marketers to get involved in business development, but that her company is responding to a strong market need. "Through our client interactions we have seen that many small to medium-sized businesses get to a certain level and find it difficult to determine how to grow beyond that. However, through brainstorming in a guided workshop with professionals that can offer a wealth of insight and practical advice, business owners can then see how to navigate their team and business to get to the next level. This personal think tank is what we offer," explains Joubert.

Listen Up and 10 Plus Media have been working on successful joint projects over the past few years. Through this partnership, they bring together professional PR practitioners, copywriters, designers, digital and traditional marketers, business coaches and business consultants to form a dynamic team to brainstorm and develop - together with the business owner - a blueprint on how to grow the businesses and get to the next level.

Benefits

SMEs that qualify for the half-day workshop can benefit from these outcomes offered by the 10-Up team:

• Evaluate their business model and suggest improvements

• Understand their target market and recommend how best to reach them
• Set realistic sales targets and provide guidelines for achieving them
• Develop a framework for an effective communications and marketing strategy
• Learn how to get more customers and keep those customers
• Assess staff requirements and advise on who/when/if to hire
• Assess a brand strength and advise on how to improve it
• Align business process, marketing strategy, sales strategy and customer services, and

• Develop a blue print of practical measures to grow the business.

The half-day workshop is R6 000. For more information click here and fill in the pre-qualifying questionnaire.