A recent statistic on female representation in the South African ad industry caught my eye: Just 3% of creative heads are female. There is no questioning the exceptional female creative talent in our industry, so why then are we not seeing more female creative heads?...
It’s such a cliché but I strive to maintain a work-life balance. We need to understand that burnout is very real and when you burn out, you are unable to contribute meaningfully to your work.
As women, we often feel the need to work harder, to perform, but it’s equally important to regularly take a step back to relax, reflect and re-assess what you’ve done and where it is that you’re doing.
I find that I get the best results from people when I treat them with respect by seeing them for who they are and focusing on their strengths.
Good results happen when you work with somebody on nurturing and developing their strengths. This includes listening to people because by listening we can start to understand what drives people and motivate them accordingly.
Strong female leaders have always featured in my career. As such, I admire strong leadership.
I admire those who aren’t afraid of taking risks. I admire consistency – in work ethic, in values, in style of leadership. I believe that good leaders encourage people to be a better version of themselves by sharing a clear vision and being consistent in how they give advice.
Thursday, 17 August marked Tanja Lategan's first day on the job as new MD of Creative Spark. As it so happens to be Women's Month, we interviewed her to find out what it took to crack the so-called glass ceiling as a woman in leadership in the digital space and how she'd encourage other women to do the same...
Digital marketing is an industry where things move quickly – which means it is important to stay relevant by ensuring you’re up-to-date, and that you’re always challenging the status quo. Self-reflection is such an integral part of ongoing learning and professional development for me.
In my career, I have been lucky to work with (and learn from) some of the best local and international marketers. Working with big reputable brands is also always a highlight because there is so much to learn from brands that do things differently.
In South Africa, despite a move towards gender equality there is still a huge disparity between men and women in the workplace. However, the way in which this gap can be crossed is by using digital marketing...
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.