Marketing & Media South Africa

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The impact of AI-powered ChatGPT on digital media agencies and e-commerce
The impact of AI-powered ChatGPT on digital media agencies and e-commerce

Issued by TDMC 14 hours ago

The shiny new thing!
The shiny new thing!

Issued by Advertising Media Forum 23 Mar 2023

BTS in the winning McDonalds advert.
Warc Effective 100 rankings for 2023 released

22 Mar 2023

Dentsu invests 30% of OOH spend to Black-owned OOH media business in SA
Dentsu invests 30% of OOH spend to Black-owned OOH media business in SA

Issued by Dentsu 2 Mar 2023

#StartupStory: Mandisi Ads maximises the potent artistry of OOH advertising
#StartupStory: Mandisi Ads maximises the potent artistry of OOH advertising

Imran Salie 23 Feb 2023

Total TV Share vs Broadcast TV Share
Total TV Share vs Broadcast TV Share

Issued by Advertising Media Forum 14 Feb 2023

Another digital milestone for Provantage
Another digital milestone for Provantage

Issued by Twiga Communications 16 Jan 2023

The year that asked questions
The year that asked questions

Issued by So Interactive 16 Jan 2023

PRovoke Media opens submissions for its Global 250 Agency Ranking and its Agencies of the Year

10 Jan 2023

Image supplied. César Vacchiano, president & CEO Scopen hopes permacrisis, the term that we all have had in mind for 2022, will expire soon and be substituted by permahope or another more optimistic term
#BizTrends2023: 10 trends to take us from permacrisis to permahope

César Vacchiano 10 Jan 2023

#BizTrends2023: More heart - a micro trend that will make a mega difference
#BizTrends2023: More heart - a micro trend that will make a mega difference

Gillian Rightford 9 Jan 2023

Image sourced from the Cannes Lions
What's new for Cannes Lions 2023?

5 Dec 2022

IAS Agency Credentials Gold Award for 2022 goes to Ogilvy
IAS Agency Credentials Gold Award for 2022 goes to Ogilvy

Issued by DMASA 15 Nov 2022

Dentsu reveals its 2023 media trends
Dentsu reveals its 2023 media trends

Issued by Dentsu 9 Nov 2022

Source: © Fauxels Independent Agency Search & Selection Company and Eley Consulting have formed a partnership offering media assurance auditing
IAS, Eley Consulting partner in media assurance auditing

1 Nov 2022

Source © Wang Song he Outdoor Audience Council (OMC) has launched its new Roadside Outdoor Audience Data (Road 2.0) in partnership with MGEData.
Road 2.0: OOH's gamechanger

Danette Breitenbach 27 Oct 2022

Source © Nordwood Themes The Scopen Colombian Agency Scope study clearly revealed three major areas of "opportunity" in 2022
Part 2: Areas of opportunities for Colombian agencies

3 Oct 2022

Source © Flavia Carpio Scopen's Agency Scope 2022 reconfirms the great potential of the Colombian market
Part 1: Colombia's advertisers recognise their agencies great work

26 Sep 2022

The four legs of a chair - why partnership is the future
The four legs of a chair - why partnership is the future

Issued by Advertising Media Forum 15 Sep 2022

Fame scoops 2 awards at this year's Most Awards
Fame scoops 2 awards at this year's Most Awards

Issued by DUKE 14 Sep 2022

East Coast Radio wins top accolade at the Most Awards
East Coast Radio wins top accolade at the Most Awards

Issued by East Coast Radio 12 Sep 2022

Source:
All the winners of the Most Awards 2022!

9 Sep 2022

Kantar's Media Reactions 2022: What are the most preferred media channels and brands?
Kantar's Media Reactions 2022: What are the most preferred media channels and brands?

Issued by Kantar 7 Sep 2022

Image supplied. 2022 AdFocus chair Faheem Chaudhry (right) with 2020/21 AdFocus jury chair, Tumi Rabanye (centre) and Rob Rose, FM editor (left)
FM AdFocus Awards announce 2022 jury, extend deadline

26 Aug 2022

Source:
The state of media inflation in South Africa

16 Aug 2022

Pinpointing the need for a comprehensive ATL media partner
Pinpointing the need for a comprehensive ATL media partner

Issued by Pinpoint Media 28 Jul 2022

Image supplied: Bronwyn Pretorius, executive head of marketing at Mukuru
#BehindtheSelfie: Bronwyn Pretorius, executive head of marketing at Mukuru

Emily Stander 27 Jul 2022

Source:
Nielsen's Advertising Intelligence Service launches Ad Intel Digital

20 Jul 2022

Media buying made simple
Media buying made simple

Issued by MegaVision Media 15 Jul 2022

Source: © rawpixel This year’s IAB South Africa / PwC Internet Advertising Revenue Report – 2021 Study has been released
IAB SA / PWC Report shows a healthy digital advertising industry

14 Jul 2022

Source: © Robert Nyman Building the Great Wall of China was highly complex, just like the agency market in that country
Agency Scope China 2021/22: Client satisfaction with creative & media agencies still to improve

7 Jul 2022

Source: © Kantar When it comes to working with specialist agencies, China has a similar profile to Mexico, the UK, and South Africa, where specialisation is rising year over year
China and SA share a love for specialist agencies

5 Jul 2022

Source: © Contagious
Cannes Lions 2022 Grand Prix winners round up

30 Jun 2022

Low media fees - is this trend sustainable?
Low media fees - is this trend sustainable?

Issued by Advertising Media Forum 28 Jun 2022

Source: © rawpixel The Agency Scopen has revealed some key trends in the SA agency market
Key marketing and media agency trends in South Africa

13 Jun 2022

Source: ©expatcapetown
Publishers slam state agency tasked with funding media

8 Jun 2022

The metaverse and the rise of homo virtualis
The metaverse and the rise of homo virtualis

Issued by Ebony+Ivory 8 Jun 2022

Halfway into a 'not so happy' 2022
Halfway into a 'not so happy' 2022

Issued by Advertising Media Forum 7 Jun 2022

Primedia and Paramount partnership paves the way for broader audience reach
Primedia and Paramount partnership paves the way for broader audience reach

Issued by Primedia Broadcasting 1 Jun 2022

#LunchtimeMarketing: Stop working with fossil fuel companies. Full stop.
#LunchtimeMarketing: Stop working with fossil fuel companies. Full stop.

27 May 2022

Agility, the hallmark of responding to challenges inherent in the small business arena
Agility, the hallmark of responding to challenges inherent in the small business arena

Issued by The Marketing Kraal 29 Mar 2022

Source:
WOO to reveal new audience measurement guidelines

23 Mar 2022

Idea Hive forms partnership with GWI
Idea Hive forms partnership with GWI

24 Mar 2022

Warc rankings for Effective 100 revealed
Warc rankings for Effective 100 revealed

17 Mar 2022

Warc rankings for Media 100 revealed
Warc rankings for Media 100 revealed

16 Mar 2022

Chris Botha, Park Advertising’s Group MD, and recently voted as the Most Admired Media Agency Professional in the Scopen’s latest Agency Scope South Africa 2021/22
The media industry remains dynamic, says Chris Botha

Danette Breitenbach 4 Mar 2022

CAPTION: Source: © Andrea Piacquadio
Radio remains strong, despite online audio consumption increase

Danette Breitenbach 2 Mar 2022

Ogilvy remains number 1 Best Agency and Ideal Agency, according to South Africa's senior marketers and agency professionals
Ogilvy remains number 1 Best Agency and Ideal Agency, according to South Africa's senior marketers and agency professionals

Issued by Ogilvy South Africa 22 Feb 2022

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