IABSA | Bizcommunity

IABSA | Bizcommunity

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Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

Digital

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

The Interactive Advertising Bureau South Africa's (IAB SA) 17th annual Bookmark Awards has appointed nine jury chairs and a full panel of judges alongside Elizabeth Mokwena, the jury president (Image supplied)

IAB Bookmarks Awards

IAB South Africa 2025 Bookmark Awards names nine jury chairs

11 Mar 2025

Image supplied.

IAB Bookmarks Awards

IAB SA launches Bookmark Awards Masterclasses

21 Feb 2025

The IAB South Africa Bookmark Awards 2025 entries are officially open (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025: Showcase your digital brilliance as entries open

11 Feb 2025

Join us for 2024’s last IAB SA Actionable Insights episode

Advertising

Join us for 2024’s last IAB SA Actionable Insights episode

Issued by IAB South Africa 27 Nov 2024

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Social Media

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Issued by Dentsu 29 Oct 2024

(Image supplied)

Digital

IAB South Africa collaborates with ARB to launch the first Content Creator Charter

11 Oct 2024

(Image supplied) The 2024 IAB South Africa Internet Advertising Revenue Report, also known as the Online AdSpend Report, has confirmed the significant expansion of online advertising as forecasted in last year’s report

Digital

IAB Online AdSpend Report: SA's digital ad revenue soars to R17.7bn

27 Sep 2024

Mark1 and more celebrate digital excellence at the 2024 Bookmark Awards

IAB Bookmarks Awards

Mark1 and more celebrate digital excellence at the 2024 Bookmark Awards

Issued by IAB South Africa 14 Aug 2024

#Bookmarks2024: 3 benefits of audience segmentation

IAB Bookmarks Awards

#Bookmarks2024: 3 benefits of audience segmentation

Michelle Swart 13 Aug 2024

#WomensMonth: Bronwen Auret on raising the bar for quality assurance in South African tourism

Tourism

#WomensMonth: Bronwen Auret on raising the bar for quality assurance in South African tourism

Robin Fredericks 13 Aug 2024

Ann Nurock, Cannes Lions trend spotter, will host and moderate the 2024 Bookmarks Finalists’ Showcase (Image supplied)

IAB Bookmarks Awards

#Bookmarks2024: Finalists’ Showcase hosted and moderated by trend spotter, Ann Nurock

12 Aug 2024

Source: © In Katrina's Kitchen Zee Mthimkhulu, biddable lead at Mark1, the official naming rights sponsor to the 2024 Bookmark Awards, examines what the Google delay to phase out third-party cookies means

IAB Bookmarks Awards

#Bookmarks2024: Endgame — A cookieless future delayed, implications for the digital advertising industry

8 Aug 2024

#Bookmarks2024: The importance of awards in digital marketing, more than just a trophy

IAB Bookmarks Awards

#Bookmarks2024: The importance of awards in digital marketing, more than just a trophy

Geneviéve Meiring 2 Aug 2024

18 Bookmark finalists for Publicis Groupe Africa

IAB Bookmarks Awards

18 Bookmark finalists for Publicis Groupe Africa

Issued by Publicis Groupe Africa 26 Jul 2024

2024 Bookmarks tickets - Don’t miss out!

IAB Bookmarks Awards

2024 Bookmarks tickets - Don’t miss out!

Issued by IAB South Africa 26 Jul 2024

(Image supplied) Off the back of Youth Month, the IAB South Africa Bookmark Awards has launched its Learner Jury Initiative

IAB Bookmarks Awards

IAB SA Bookmark Awards launches Learner Jury initiative

17 Jul 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

IAB SA’s content marketing committee relaunches as branded entertainment and content committee

Advertising

IAB SA’s content marketing committee relaunches as branded entertainment and content committee

Issued by IAB South Africa 3 Jul 2024

Khensani Nobanda, IAB South Africa Bookmark Awards jury president and group executive for group marketing and corporate affairs at Nedbank (Image supplied)

IAB Bookmarks Awards

Let’s make magic in the playground of digital marketing

Khensani Nobanda 18 Jun 2024

(Image supplied) Tickets for the Bookmark Awards 2024 ceremony and the Finalists’ Showcase are now available

IAB Bookmarks Awards

The Bookmark Awards 2024 — Another year of moving the industry forward: Tickets now available

13 Jun 2024

Publicis Groupe Africa boasts 12 judges at 2024 IAB Bookmarks

IAB Bookmarks Awards

Publicis Groupe Africa boasts 12 judges at 2024 IAB Bookmarks

Issued by Publicis Groupe Africa 11 Jun 2024

IAB Bookmarks Awards

2024 Bookmarks extends entry deadline to 10 May

8 May 2024

Urgent: Shape the future of South African digital marketing

Research

Urgent: Shape the future of South African digital marketing

Issued by IAB South Africa 30 Apr 2024

Call to participate in the IAB South Africa's first influencer marketing survey

Digital

Call to participate in the IAB South Africa's first influencer marketing survey

3 Apr 2024

Be part of this year's IAB South Africa Internet Advertising Revenue Report

Digital

Be part of this year's IAB South Africa Internet Advertising Revenue Report

Issued by IAB South Africa 1 Mar 2024

IAB South Africa Bookmark Awards 2024 early bird entry extension

Marketing

IAB South Africa Bookmark Awards 2024 early bird entry extension

Issued by IAB South Africa 28 Feb 2024

Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs

Digital

Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs

Tanja De Korte, Lesego Ngcamu, Penson Mlotshwa & Zia Nammooya 27 Feb 2024

Image supplied. Back for the 16th year, the Bookmarks 2024 Early Bird entries open 19 February and close at midnight on 1 March 2024

IAB Bookmarks Awards

IAB SA 2024 Bookmark Awards: The early bird gets ahead of the competition

19 Feb 2024

Image supplied.

IAB Bookmarks Awards

IAB South Africa Bookmark Awards 2024: Call for jury nominations now open

26 Jan 2024

Source: © 123rf the Interactive Advertising Bureau (IAB) South Africa’s annual Internet Advertising Revenue Report has been released

Digital

IAB SA/PwC SA Online AdSpend Report: Digital sees sustainable growth, social becomes a key contributor

14 Sep 2023

Marketing

IAB South Africa Insights Series is back for another year

27 Mar 2023

Source: © rawpixel This year’s IAB South Africa / PwC Internet Advertising Revenue Report – 2021 Study has been released

Research

IAB SA / PWC Report shows a healthy digital advertising industry

14 Jul 2022

IAB Bookmarks Awards

2022 Bookmarks Awards entry deadline extended

10 May 2022

Source: © Marek Uliasz

Digital

IAB SA 2022 State of Content Marketing White Paper launches

Issued by IAB South Africa 22 Mar 2022

2022 Bookmarks jury chairs announced

IAB Bookmarks Awards

2022 Bookmarks jury chairs announced

18 Mar 2022

IAB SA launches free Decoding Digital Content Marketing podcast series

Digital

IAB SA launches free Decoding Digital Content Marketing podcast series

Issued by IAB South Africa 6 Oct 2021

Online Audience Measurement partner: IAB SA invites industry members to tender

Online Media

Online Audience Measurement partner: IAB SA invites industry members to tender

Issued by IAB South Africa 30 Sep 2021

Stephane Rogovsky

Digital

IAB SA Digital Influencer Marketing Committee launches Document On Definitions

28 Sep 2021

Digital

Paula Hulley, IAB SA CEO, steps down

16 Sep 2021

Digital

IAB SA launches 'Definition of Digital Content Marketing'

10 Sep 2021

New research: South African online audience news consumption and behaviour report

Research

New research: South African online audience news consumption and behaviour report

Issued by IAB South Africa 26 Aug 2021

IAB Front Row 2021 winners announced

IAB Bookmarks Awards

IAB Front Row 2021 winners announced

Issued by IAB South Africa 5 Aug 2021

All the 2021 IAB Bookmark Awards winners!

IAB Bookmarks Awards

All the 2021 IAB Bookmark Awards winners!

29 Jul 2021

IAB SA calls on young, black, digital media and marketing students to enter the career-making Front Row 2021

Digital

IAB SA calls on young, black, digital media and marketing students to enter the career-making Front Row 2021

Issued by IAB South Africa 13 Jul 2021

3 industry trailblazers join IAB SA executive board

Digital

3 industry trailblazers join IAB SA executive board

Issued by IAB South Africa 18 Jun 2021

Why digital marketing internships are vital for career success

Marketing & Media

Why digital marketing internships are vital for career success

17 Jun 2021

Demand for digital media during the pandemic results in accelerated growth

Digital

Demand for digital media during the pandemic results in accelerated growth

Issued by IAB South Africa 11 Jun 2021

Digital

When digital goes on a diet in 2022, we all win

Herman Degener 3 Jun 2021

2021 Bookmarks Awards Jury share insights on state of digital

IAB Bookmarks Awards

2021 Bookmarks Awards Jury share insights on state of digital

Issued by IAB South Africa 28 Apr 2021