FMCG News South Africa

New buzz from Aquafresh

Aquafresh is launching the Interdental Buzz, a power toothbrush inspired by dental floss and combined with the gentle but effective vibration action of a battery-operated brush.
New buzz from Aquafresh

The Interdental Buzz Toothbrush has been created with unique Interdental bristles interspersed with longer, very fine micro filaments that are said to reach up to 50% deeper into the narrow spaces between teeth, when compared to an ordinary flat-trim toothbrush. It also comes with a patented Flex-Zone that moves back to protect gums from excess pressure and mechanically tapered bristles that are end-rounded and gentle on the gums.

Available in medium only, the Aquafresh Interdental Buzz is the same size as the normal manual toothbrush but comes with a disposable battery. The battery should last three months - the exact time dentists recommend replacing toothbrushes - if used twice a day for two minutes per session. The Interdental Buzz toothbrush's battery may be disposed for recycling in the local supermarket's recycling bin.

The toothbrush is available from leading retailers; recommended retail selling price R56.99.

New buzz from Aquafresh
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