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Source: © Tourism Business Council of SA Dashni Vilakazi, managing director of The MediaShop, highlights the differences between celebrity and nano influencers, offering insights into how brands can harness their distinct advantages. Pictured: Trevor Noah promoting SA for TSA

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi 3 Jun 2025

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

Brendan Seery 3 Jun 2025

Stars of the campaign include Oskido and LeemcKrazy. Source: Supplied.

#BehindtheCampaign: Pepsi celebrates young kasi hustlers

3 Jun 2025

The rise and rise of the little giants – and the creative reformation ahead

The rise and rise of the little giants – and the creative reformation ahead

Kurt Schröder, DoubleShift 3 Jun 2025

Source:

Chicken Licken accuses KFC of ad imitation

Karabo Ledwaba 2 Jun 2025

This Youth Month Unathi Mahlangu, public relations and communications intern at NerdNarrative dares you to step into your potential (Image supplied)

Step into your potential and honour Youth Month

Unathi Mahlangu 2 Jun 2025

Ashish Williams (left) has been appointed senior vice president, media, for Publicis Groupe Africa, reporting directly to Koo Govender, CEO of Publicis Groupe Africa (right) (Image @ Bizcommuniy)

Publicis Groupe Africa appoints Ashish Williams as SVP, Media

2 Jun 2025

Summit OOH Media reaches new heights to strengthen outdoor branding solutions

Summit OOH Media reaches new heights to strengthen outdoor branding solutions

Summit OOH Media 2 Jun 2025

M&C Saatchi Abel’s latest campaign for client Standard Bank reflects the bank’s target customers’ evolving perspective on wealth as multifaceted (Image supplied)

#BehindtheCampaign: Standard Bank's These are a few of my favourite things

30 May 2025

Source: © 123rf Johanna McDowell, CEO of the Independent Agency Search & Selection Company, looks at the secret weapon to winning pitches

What's your secret weapon in winning pitches?

29 May 2025

Six Middle East & Africa creatives have been selected for the Next Creative Leaders 2025 jury, part of the One Club for Creativity. L to R: Nnenna Onyewuchi - founder, The Barefoot Strategist, Lagos, Ali Rez - CCO, Impact BBDO, Dubai, Nayaab Rais - ECD, FP7 McCann, Dubai, Enas Rashwan - founder, CEO, Cairo Ad School and Saudi Ad School; president, The One Club-Cairo chapter, Cairo/Riyadh, Sands Mathura - ACD, Accenture Song South Africa, Cape Town, Rana Sadek, creative director, IMPACT BBDO, Dubai (Picture by Lesley Svenson, Bizcommunity)

The Next Creative Leaders 2025 jury includes six MEA creatives

29 May 2025

Source: © D&AD The Odd Number has won a Wood Pencil

The Odd Number wins at D&AD Awards

29 May 2025

Media24 unveils unified advertising and content team

Media24 unveils unified advertising and content team

Media24 29 May 2025

Nivea’s new campaign, 'It’s in the Name – I AM #1 shines a spotlight on what it means for women to feel and be number one (Image supplied)

Nivea's I AM #1 campaign puts women first

28 May 2025

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