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#NewBiz: Nedbank appoints new marketing and communications agencies

After an extensive search, Nedbank has appointed the successful agencies selected to work on its through-the-line, sponsorship and digital marketing communication strategies, effective 2019.
Award-winning brand and communication group Joe Public has retained the bank’s through-the-line account, with Levergy managing the sponsorship account and Digitas Liquorice the digital creative account.

#Loeries2018: Xolisa Dyeshana of Joe Public United on winning Agency of the Year

This year's Agency of the Year is Joe Public United, which also came in third as Regional Agency of the Year, announced at the 40th annual Loerie Awards on Saturday, 18 August at the Durban ICC...

By Jessica Tennant 27 Aug 2018


Levergy continues golden year with Assegai wins

The 2018 Assegai Awards, which acknowledge integrated marketing campaigns delivering exceptional results, saw sport and entertainment communications agency Levergy walk away with two gold awards and two leader awards on the night...

Issued by Levergy 14 Nov 2018


SA agencies take top spots in MMA EMEA Smarties Business Impact Index

Four South African digital agencies - Digitas Liquorice, Yonder Media, Gloo@Ogilvy and Gorilla - have taken the top four spots in the inaugural MMA EMEA Smarties Business Impact Index (BII)...

16 Apr 2018


These agencies have strong to BBBEE credentials, their diversity aligns to Nedbank’s procurement strategy and they’ve proven to have the correct culture fit to meet the bank’s business objectives.

Khensani Nobanda, group executive for Nedbank Group Marketing and Corporate Affairs.
“The diversity of these agencies will enable us to entrench the Nedbank narrative, expand our client reach through effective and targeted digital strategies, remaining mindful of the current competitive landscape in the financial sector,” explains Khensani Nobanda, group executive for Nedbank Group Marketing and Corporate Affairs.

Nedbank recently embarked on a brand repositioning journey at the heart of which lies the banks purpose; to use its financial expertise to do good by helping clients and communities to see money differently and give them the tools with which to manage it. The appointment forms part of this journey.

#DesignIndaba2017: Nedbank inspires clients to see money differently

I had the pleasure of attending Nedbank's official launch of its new brand repositioning during the first day of Design Indaba. The bank's new tagline challenges clients and society to ‘see money differently'. And this it does...

By Ann Nurock 2 Mar 2017


#NewCampaign: Shazam uses storytelling to help South Africans see money differently

Shazam, the app that identifies the music playing around you, recently launched an original action with Nedbank, encouraging people to 'shazam' local notes to unlock South African stories as part of Nedbank's 'See Money Differently' campaign...

By Jessica Tennant 29 Jun 2017


“We look forward to a fruitful partnership with the selected agencies as we strive to tell the Nedbank story by tapping into the talents of our diverse new partners,” concludes Nobanda.
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Comment
Caranutria Semenal
es una mala noticia :(
Posted on 27 Dec 2018 17:34

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