Results for Paula Hulley

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#BizTrends2020: The collective economy, attributing a state of mind
#BizTrends2020: The collective economy, attributing a state of mindArticle

Collectively participating in open-source, collaborative thinking across industry, hierarchy, speciality, culture and most importantly competitors might seem like a risk, but one worth taking to create success in today's economy...

Paula Hulley 20 Dec 2019

The IAB South Africa chair and vice-chair announced
The IAB South Africa chair and vice-chair announcedArticle

The Interactive Advertising Bureau South Africa has announced the appointment of Alistair Mokoena, CEO of Ogilvy South Africa, as its new chairman, and Claire Cobbledick, GM of Gumtree, as IAB SA vice-chair...

Issued by IAB South Africa 12 Dec 2019

2020 Bookmark Awards Special Honours Category still open for IAB SA members (and they are free to enter)
2020 Bookmark Awards Special Honours Category still open for IAB SA members (and they are free to enter)Article

The Bookmarks Special Honours Category is where the industry recognises those individuals, skills and companies that have gone beyond the benchmark in digital...

Issued by IAB South Africa 28 Nov 2019

2020 Bookmark Awards judges are announced
2020 Bookmark Awards judges are announcedArticle

The IAB SA has announced a panel of industry leaders who will judge the Bookmark Awards in 2020...

Issued by IAB South Africa 14 Nov 2019

Arries, caught in laugh-behind-hand mode.
#BehindtheSelfie with... Brendan Linley ArriesArticle

This week, we go behind the selfie with Brendan Linley Arries, creative technologist/manager at HelloFCB+...

Leigh Andrews 12 Nov 2019

The IAB SA Executive Board Member update is announced
The IAB SA Executive Board Member update is announcedArticle

The IAB SA is thrilled to announce the newly nominated IAB SA Executive Board Members, as part of the IAB SA's continuing journey to empower the media and marketing industry to thrive in the digital economy...

Issued by IAB South Africa 31 Oct 2019

Entries are now open for the 2020 Bookmark Awards
Entries are now open for the 2020 Bookmark AwardsArticle

The 2020 IAB SA Bookmark Awards are open for entries. With a focus on digital excellence, tangible business impact, and a simplified entry process, this industry award is poised to represent the best in digital for 2020...

Issued by IAB South Africa 3 Oct 2019

The Bookmark Awards 2020 Jury President announced
The Bookmark Awards 2020 Jury President announcedArticle

The IAB SA Bookmark Awards has announced Andrea Quaye, Vice President of Marketing at Anheuser-Busch InBev, as the 2020/2021 Jury President...

Issued by IAB South Africa 27 Sep 2019

Left to right - IAB SA CEO, Paula Hulley; Stina van Rooyen, the head of brands at Kantar; Camilla Clerke, ECD at HelloFCB; and Luzuko Tena from the paid search team at 2U.
IAB Insight Series: Beating the benchmarkArticle

The latest IAB SA Insight Series event was focused on beating the benchmark...

Maroefah Smith 25 Sep 2019

Paula Hulley, Khensani Nobanda and Dale Hefer. Image supplied.
#BREAKINGNEWS: IAB SA to endorse Nedbank IMC Conference 2020Article

IAB SA CEO Paula Hulley, this week, announced the synergistic collaboration between the organisation representing the interests of the South African digital industry and the Nedbank IMC Conference in 2020...

19 Sep 2019

Panellists at the IAB Insight Series, Episode 9: Benchmarking Digital Excellence - Work that Wins in Digital (L to r) Jarred Cinman, CEO VMLYR; Paula Hulley, IAB South Africa CEO; Ricky Hendricks, digital marketing manager Tencent Africa; Emma Carpenter, group design director Fjord (Accenture); Siyabonga Africa, South Africa Media Innovation Programme and Nomacala Mpeta, head of learning Digify.
IAB Insight Series: Benchmarking for successArticle

As open source becomes more prolific, benchmarking will become more important...

Danette Breitenbach 2 Sep 2019

Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect with her team and IAB SA chairman, Chris Borain (AME) on the far right.
IAB Insight Series: Benchmarking digital excellenceArticle

Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect, delivered the keynote presentation at the latest Cape Town session of the monthly IAB Insight Series last week...

Juanita Pienaar 20 Aug 2019

IAB SA Viewability White Paper
IAB SA Viewability White PaperArticle

The IAB SA has released a white paper dealing specifically with the issues related to viewability online...

Issued by IAB South Africa 24 Jul 2019

Dial into the next decade's digital world with foresight from 10-year-olds
Dial into the next decade's digital world with foresight from 10-year-oldsArticle

In her Meltwater webinar presented on 5 July 2019, IAB CEO Paula Hulley recapped the main points of her IAB Digital Summit 2019 presentation, with extra tips and actionable insights from 10-year-olds, as well as the IAB Direct Brand Report on the current consumer economy...

Leigh Andrews 8 Jul 2019

Paula Hulley
Photographer: Rikki Hibbert
#IABSummit19: 7 insights into the direct brand economyArticle

In her opening address at the IAB Summit, which took place on Thursday, 30 May at the Joburg Theatre in Braamfontein, IAB CEO Paula Hulley shared seven key insights from the IAB Global Direct Brand Report on the direct brand economy...

Jessica Tennant 4 Jun 2019

Kalliebree Keynerd, head of social media at Joe Public Connect, Mongezi Mtati, MD at WordStart, Dali Tembo, CEO Instant Grass International, Kirigo Kamore, content manager McCann1886, Danette Breitenbach, Bizcommunity freelance journalist.
#IABSummit19: Balancing the power of the new nowArticle

The IAB #BizTrends19 panel at the IAB Summit taking place Thursday, 30 May at the Joburg Theatre in Braamfontein, will be discussing 'Balancing the Power of the New Now'...

Jessica Tennant 27 May 2019

Image supplied. From left to right: Paula Hulley from the IAB, Dan Pinch from King James, Ansa Leighton, from DQ&A, Razia van der Schuur from Change News Digital (ex. IOL), Karyn Strybos from Everlytic, and Godfrey Parkin of Britefire.
IAB Insight Series: How relevant content can deliver results across digital channelsArticle

The IAB Insight Series recently held its 5th episode, discussing how content across digital channels and devices can deliver the results we need...

Juanita Pienaar 20 May 2019

Image source: Gallo/Getty
#IABSummit19: The new nowArticle

Ahead of this year's IAB Summit, taking place 30 May at the Joburg Theatre in Braamfontein, we interviewed IAB SA CEO Paula Hulley to find out what to expect from this year's theme and insights...

Jessica Tennant 17 Apr 2019

Digital Agency Showcase 2019 | 1 day. 6 leading digital agencies. In 1 room.
Digital Agency Showcase 2019 | 1 day. 6 leading digital agencies. In 1 room.Article

The tremendous success of Red & Yellow's inaugural Digital Agency Showcase last year proved that ambitious marketing and brand professionals are hungry to learn and grow...

Issued by Red & Yellow 2 Apr 2019

#Bookmarks2019: King James Group dominates
#Bookmarks2019: King James Group dominatesArticle

The King James Group not only took home Best Agency and its client Sanlam, Best Brand, the agency also won a whopping 32 awards at the 11th annual Bookmarks last night.

Danette Breitenbach 29 Mar 2019

#Bookmarks2019: ALL THE WINNERS!
#Bookmarks2019: ALL THE WINNERS!Article

The 11th annual Bookmark Awards, hosted at The Forum in Bryanston last night, 28 March 2019, culminated in 142 winners, all truly representative of the South African digital landscape...

Issued by IAB South Africa 29 Mar 2019

IAB announces finalists for 2019 Bookmarks
IAB announces finalists for 2019 BookmarksArticle

The IAB has announced its finalists for the 11th Annual Bookmark Awards that will be held at The Forum, Bryanston on 28 March 2019...

Issued by IAB South Africa 1 Mar 2019

IAB SA launches insight series, in partnership with Meltwater and The Radisson Hotel Group
IAB SA launches insight series, in partnership with Meltwater and The Radisson Hotel GroupArticle

The IAB SA has launched an exciting new series of strategically aligned events for the digital industry. Held in partnership with Meltwater and The Radisson Hotel Group, the series will give the industry smart, actionable and meaningful insights...

Issued by IAB SA 19 Feb 2019

Ticket sales have opened for the 2019 Bookmark Awards
Ticket sales have opened for the 2019 Bookmark AwardsArticle

IAB SA has announced that ticket sales are now open for 11th Annual Bookmark Awards that will be held at The Forum, Bryanston on 28 March 2019...

Issued by IAB South Africa 12 Feb 2019

#BizTrends2019: The transformative power of transparency
#BizTrends2019: The transformative power of transparencyArticle

Transparency. Radical honesty. Authenticity. These words conjure up a new era in marketing, one that requires bravery and self-assurance, and will change the industry for good. Because, for audiences, customers and employees that have seen everything, it is time to reveal it all...

Paula Hulley 20 Dec 2018

2019 Bookmark judges are announced
2019 Bookmark judges are announcedArticle

The IAB SA has announced a panel of industry leaders who will judge the Bookmark Awards in 2019...

Issued by IAB South Africa 8 Nov 2018

Advertising Regulatory Board is open for complaints!
Advertising Regulatory Board is open for complaints!Article

The Advertising Regulatory Board (ARB) has officially launched and takes over the work of administering the Code of Advertising practice on behalf of the advertising and marketing industry, regulating the content of advertising...

6 Nov 2018

Advertising Code of Practice Social Media Guidelines open for feedback
Advertising Code of Practice Social Media Guidelines open for feedbackArticle

The IAB SA invites the industry to submit their feedback on the Advertising Code of Practice Social Media Guidelines....

2 Nov 2018

IAB SA releases a White Paper on brand safety
IAB SA releases a White Paper on brand safetyArticle

The IAB SA has released a White Paper dealing specifically with the safety of brands online...

Issued by IAB South Africa 30 Oct 2018

Evan Milton of Ogilvy SA, presenting at the Red & Yellow School's #DigitalAgencyShowcase. Image via Red & Yellow School .
#DigitalAgencyShowcase: Tips to transition from traditional to digital agencyArticle

Evan Milton of Ogilvy SA kicked off last week's Digital Agency Showcase with insights into what it means to be an advertising agency in these digital, connected times and shared the power of co-authoring brave work with brands...

Leigh Andrews 29 Oct 2018

Red & Yellow gathers top agencies in South Africa for a day of visionary learning
Red & Yellow gathers top agencies in South Africa for a day of visionary learningArticle

Red & Yellow, in partnership with IAB SA, will be hosting the Red & Yellow Digital Agency Showcase day on 25 October, on their beautiful Cape Town campus...

Issued by Red & Yellow 8 Oct 2018

Image Gürcan Yurt © –
#FairnessFirst: Be your own biggest cheerleaderArticle

The second SheSays Cape Town event was held at GetSmarter's offices on Thursday, 23 August 2018 with the title 'What's your slash?' It was filled with advice for bringing that side-hustle to the spotlight - you don't have to run your own business or be an entrepreneur to think like one, nor do you need to go it alone...

Leigh Andrews 30 Aug 2018

Advertising code of conduct for social media being drafted
Advertising code of conduct for social media being draftedArticle

SA advertising industry bodies are drafting an Advertising Code of Practice Social Media guidelines...

20 Aug 2018

#Newsmaker: And the new CEO of the IAB SA is... Paula Hulley
#Newsmaker: And the new CEO of the IAB SA is... Paula HulleyArticle

The IAB SA today announced that Paula Hulley is succeeding former CEO Josephine Buys...

Jessica Tennant 18 Apr 2018

#DigitalMarketing: Digital trends in 2017
#DigitalMarketing: Digital trends in 2017Article

South Africa's digital authority, the IAB South Africa has weighed in on trends in the digital marketing industry...

25 Jul 2017

IAB SA Bookmark Awards 2017 judges announced
IAB SA Bookmark Awards 2017 judges announcedArticle

The judges for next year's IAB SA Bookmark Awards have been announced, led by jury president John Dixon. The 2017 judges features more diverse industry players than ever before...

7 Dec 2016

Shaking on it: Cinman and Borain
Chris Borain elected new IAB SA chairpersonArticle

Following yesterday's AGM, the IAB has announced its new industry chairs: Chris Borain, group commercial director at the Mail & Guardian Group takes on the reins as new chairperson, with Paula Hulley from Gloo@Ogilvy elected as vice chairperson...

27 Oct 2016

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