Optimists among us realised early on that the Covid-19 pandemic and associated lockdowns should be viewed as the ultimate opportunity to accelerate the transformation to digital. Increasingly, a digital strategy is becoming the only strategy...
Shaune Jordaan 21 Dec 2020
"Data" is likely to be right up there with the buzzwords of the next decade. But more than mere buzzwords, data is not only here to stay, but will also transform the way in which we all do business...
Shaune Jordaan 18 Nov 2020
It's a strange reality, and while all concerns are valid, our best defence currently is to harness the value of innovation and creativity. That's the sentiment of Shaune Jordaan, CEO of Hoorah Digital, who believes we need to embrace these tumultuous times as an opportunity to create, to innovate and reinvent ourselves...
Shaune Jordaan 26 Mar 2020
Stats SA's recession announcement in early September only served to confirm what we've all known for a long time: The South African economy is struggling. In those circumstances, companies are bound to start looking for places to tighten their belts...
Shaune Jordaan 25 Sep 2018
Publicis recently announced the launch of its bespoke artificial intelligence (AI) platform, Marcel. The platform was Publicis' major focus for the best part of the year and saw it pull out of all industry awards and events until it was complete...
Shaune Jordaan 19 Jun 2018
Shaune Jordaan argues that, in order to produce real business results, marketing needs to be data-driven, creative, and (most importantly) people-based.
Shaune Jordaan 8 Jun 2018
I have seen hundreds of SME businesses and start-ups establish themselves because at some stage they took search marketing seriously...
Shaune Jordaan, Saatchi & Saatchi Synergize 18 Jan 2016
It dawned on me two years ago that no digital idea can be truly great without participation. It also dawned on me that there is no real participation without the Big Idea.
Shaune Jordaan, Saatchi & Saatchi Synergize 5 Jun 2014
