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Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

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With generative AI surging, Africa’s agile creators narrow Hollywood’s gap

Garon Campbell 26 May 2026

Graham Cruikshanks, director of Africa operations at TBWA says there is a strong desire to recognise African advertising talent (Image supplied)

#AfricaMonth | Recognising Africa's unique advertising voice

Danette Breitenbach 25 May 2026

The Provoke Media Sabre Awards 2026 EMEA winners have been revealed (Source: @ Provoke Media )

2026 Sabre Awards EMEA winners: Clockwork, KFC take top honours

25 May 2026

NPC confirms passing of veteran journalist Baldwin Ndaba

NPC confirms passing of veteran journalist Baldwin Ndaba

25 May 2026

Unlocking trust and attention: Media24 leads the way for advertisers

Unlocking trust and attention: Media24 leads the way for advertisers

Media24 25 May 2026

Safrea releases its freelance media industry 2026 Rates Report

Safrea releases its freelance media industry 2026 Rates Report

Safrea 22 May 2026

The Marketing + Media Alliance (MMA) Smarties South African winners for 2026 were announced last night. Picture: Ogilvy was awarded Best in Show for Audi TikTok Test Drive (Image supplied)

MMA Smarties South Africa 2026 winners announced

22 May 2026

Last call for entries: Only 2 weeks left to enter the Nedbank Oliver Empowerment Awards 2026

Last call for entries: Only 2 weeks left to enter the Nedbank Oliver Empowerment Awards 2026

Topco Media 22 May 2026

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

20 May 2026

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

20 May 2026

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TikTok’s popular microdramas shrink TV into bite‑sized chunks

Jessica Maddox and Krysten Stein 20 May 2026

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#AfricaMonth: The Case for Africanising AI in public relations

Phozisa Mkele 20 May 2026

Hansa Pilsener’s witty radio campaign raises a beer to the over-30s

Hansa Pilsener’s witty radio campaign raises a beer to the over-30s

Joe Public 20 May 2026

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