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    #Cannes2025: TBWA\Hunt\Lascaris and Razor PR feature in Engagement Lions shortlists

    TBWA\Hunt\Lascaris and Razor PR, M&C Saatchi Abel have been named in the Engagement Lions announced Sunday, 15 June 2025.
    Danette BreitenbachBy Danette Breitenbach
    15 Jun 2025
    15 Jun 2025
    TBWA\Hunt\Lascaris and Razor PR, M&C Saatchi Abel have been named in the Engagement Lions announced Sunday, 15 June 2025
    TBWA\Hunt\Lascaris and Razor PR, M&C Saatchi Abel have been named in the Engagement Lions announced Sunday, 15 June 2025

    TBWA\Hunt\Lascaris has two shortlisted campaigns, both in the Direct Lions category.

    Under Consumer Goods, its # TryJanuary campaign for Savanna, for Savanna Cider, is listed.

    Its The Beer Ads without Beer campaign for client Heineken Beverages SA, Windhoek Beer is featured under the Use of Humour category.

    Razor PR’s campaign Bulletproof Park for Gun Free South Africa is listed under Engagement: PR: Use of Events & Stunts.

    Today saw the release of several shortlists.

    Craft

    Design

    Digital Craft

    Film Craft

    Industry Craft

    Engagement

    Direct

    Media

    PR

    Social & Creator

    Entertainment

    Entertainment

    Entertainment Lions for Gaming

    Entertainment Lions for Music

    Entertainment Lions for Sport

    Health

    The Health categories were announced on Saturday, 14 June.

    Health & Wellness

    Pharma

    For more:

    As media partner to the Creative Circle SA, we’re proud to publish exclusive daily snapshot updates from Cannes. Don’t miss the first Diary of Creative Circle at Cannes from the SA cohort on the ground in Cannes, every day from 19-24 June! Also Book Now for The Full Circle event, brought to you by the Creative Circle - an inspiring showcase of the top trends, insights and award winning work from the Cannes Lions International Festival of Creativity.

    Read more: Film, music, Public relations, Direct Lions, gaming, PR Lions, Windhoek, TBWA\Hunt\Lascaris, Savanna, Cannes Lions, M&C Saatchi Abel, sports, influencers, Danette Breitenbach, Entertainment Lions, digital craft, Heineken SA, Craft Lions, Industry Craft, Savanna Cider, Razor PR, Gun Free SA, #Cannes2025
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    About Danette Breitenbach

    Danette Breitenbach is a marketing & media editor at Bizcommunity.com. Previously she freelanced in the marketing and media sector, including for Bizcommunity. She was editor and publisher of AdVantage, the publication that served the marketing, media and advertising industry in southern Africa. She has worked extensively in print media, mainly B2B. She has a Masters in Financial Journalism from Wits.
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