To build digital scale, celebrity sites Channel24 (www.channel24.co.za
), and The Juice (www.thejuice.co.za
) will soon merge to become a celebrity megasite, with a strong focus on South African stars.
Lisa MacLeod, Media24's head of digital publishing, said: "Media24 is constantly evolving, and we go where our readers are. We are expanding our content
offering on digital platforms as we develop a greater understanding of how our readers are consuming content and how we can best meet these needs."
MacLeod said that the move was a further step in the company's digital-first strategy. The last edition of heat
will be on street from 27 February.