Creative idea | Bizcommunity

Creative idea | Bizcommunity

News

From beer cans to cameras: Corona puts a new spin on outdoor advertising

Art

From beer cans to cameras: Corona puts a new spin on outdoor advertising

16 hours

Stella Artois and Netflix have announced an integrated global partnership built around the highly anticipated second season of The Gentlemen (Image supplied)

Promotions & Activations

The Gentlemen’s Serve: First brand partnership between Netflix and AB InBev

27 Aug 2026

13 Effie finalists across 7 clients: Joe Public’s work that worked

Effie Awards

13 Effie finalists across 7 clients: Joe Public’s work that worked

Issued by Joe Public 12 Aug 2026

#Orchids&Onions: How Volkswagen mended my broken heart – and why its new ad hits home

#OrchidsandOnions

#Orchids&Onions: How Volkswagen mended my broken heart – and why its new ad hits home

Brendan Seery 5 Aug 2026

Non-official Fifa brands score with reverse ambush marketing

Marketing

Non-official Fifa brands score with reverse ambush marketing

Terry Levin 20 Jul 2026

$Source: TBWA\Paris.$

OOH

McDonald's France proves great OOH still starts with great copy

10 Jul 2026

It’s not about timing the feed. It’s about time in the feed

Digital

It’s not about timing the feed. It’s about time in the feed

Mathabatha Sexwale, Issued by Brave Group 3 Jul 2026

#YouthMonth | Walk in the footsteps of SA schoolchildren and get them school shoes

Youth Month

#YouthMonth | Walk in the footsteps of SA schoolchildren and get them school shoes

Danette Breitenbach 26 Jun 2026

Stop chasing the moment. You were never the centre of it

Advertising

Stop chasing the moment. You were never the centre of it

Ingrid von Stein, Issued by Dentsu 25 Jun 2026

From media partner to creative powerhouse: Mediology wins WWF South Africa

Advertising

From media partner to creative powerhouse: Mediology wins WWF South Africa

Issued by Mediology 18 Jun 2026

South African television personality Xolani Maphanga stars in the ad. Source: YouTube.

Branding

X Repo star fronts Network X OOH's new brand campaign

10 Jun 2026

Street Store returns to support communities in need this Winter

ESG

Street Store returns to support communities in need this Winter

23 Apr 2026

Whose AI is it anyway?

Marketing

Whose AI is it anyway?

Monica Gomes, Issued by Brave Group 23 Apr 2026

Guinness Extra brings Guinness’ official beer partnership with the Premier League to life in key markets, including Africa and Asia (Image supplied)

Advertising

#BehindtheCampaign | Guinness Extra: Inspired by fans

26 Mar 2026

The Gerety Awards full global executive jury for its 2026 edition has been announced (Image source @The All Industry Club )

Advertising

Gerety Awards announces 2026 global executive jury

3 Mar 2026

(L to r:) Glenda Venn, global design curation director, JLL Design, Andrew Mageto, photographer, cinematographer, INKA Creative, and Yaa Boateng, CCO, managing director, The Storytellers (Image source: Lesley Svenson @ Bizcommunity)

The One Club for Creativity

ADC 105 African jury members on creativity and judging

19 Feb 2026

TikTok’s new award at The One Show 2026

The One Club for Creativity

TikTok’s new award at The One Show 2026

13 Jan 2026

Rethinking AI-Generated advertising: How real people really react

Artificial Intelligence

Rethinking AI-Generated advertising: How real people really react

Ecem Erdem and Věra Šídlová, Issued by Kantar 12 Nov 2025

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Marketing & Media

Warc: The correlation between creativity and effectiveness

28 Oct 2025

Simba’s Together Tastes Better campaign pays homage to the rich flavour of human connection

Marketing

Simba’s Together Tastes Better campaign pays homage to the rich flavour of human connection

Issued by M+C Saatchi Abel 29 Sep 2025

Why media agencies still matter: The undervalued experts

Media

Why media agencies still matter: The undervalued experts

Paul Middleton, Issued by Ebony+Ivory 17 Sep 2025

Advertising

RMB brand film: Talent is the heart of our business

8 Sep 2025

Simba’s Together Tastes Better campaign inspires South Africans to find moments of togetherness that matter intentionally (Image supplied)

Advertising

#BehindtheCampaign: Simba’s Together Tastes Better

2 Sep 2025

From ads to entertainment: How brands can win the attention war

Research

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Issued by Kantar 27 Aug 2025

Source: © 123rf The power of Creative Problem Solving is what Eve Pennington has come to believe in, and what she will spend the rest of her career persuing

Media

In pursuit of the power of Creative Problem Solving

Eve Pennington 7 Aug 2025

Image credit: Google DeepMind on Unsplash

Neurology

Unlocking the brain: 3 tools for leaders to make better decisions

Phyllis Ndlovu 18 Jul 2025

A Moment to Forget named one of the world’s top 40 campaigns at Global Sabre Awards 2025

Advertising

A Moment to Forget named one of the world’s top 40 campaigns at Global Sabre Awards 2025

Issued by Clockwork 14 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Source: Supplied

Tourism & Travel

New Cape Town campaign aims to drive tourism and investment growth

12 Jun 2025

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

#OrchidsandOnions

#Orchids&Onions: Renault's Duster ad is a breath of fresh air

Brendan Seery 3 Jun 2025

Branding

RMB’s new brand campaign Ideas Love Company by Halo: Confident, charming, cerebral

2 Apr 2025

South African creatives are on the jury.

Advertising

Meet the South African creative leaders selected for The One Show 2025 global jury

11 Dec 2024

VML won gold in the Community Core category dnd in the Sound On Please category, for Vodacom Hearing Challenge in the inaugural TikTok METAP region Ad Awards (Image supplied)

Social Media

SA agencies shine at inaugural METAP region TikTok Ad Awards

29 Nov 2024

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

Advertising

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

Deadlines have been announced. Source: Supplied.

Advertising

The One Show 2025 unveils new categories and entry deadlines

25 Sep 2024

Nicola Nel appointed global managing director of PROI Worldwide

PR & Communications

Nicola Nel appointed global managing director of PROI Worldwide

Danette Breitenbach 11 Jul 2024

Advertising

TikTok Ad Awards: Calling South African creatives to shine on the global stage

15 Apr 2024

#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep

#OrchidsandOnions

#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep

Brendan Seery 27 Feb 2024

Image supplied. With the Sabre Awards EMEA and Africa late deadline on Monday, 15 January, Provoke Media gives 8 tips on crafting a winning entry...

PR & Communications

8 tips to a winning entry in the Sabre Awards EMEA and Africa

11 Jan 2024

Roanna Williams, chair of the Creative Circle and independent creative

IMC Conference

#NedbankIMC2023 - Roanna Williams: Creativity can change the world

Danette Breitenbach 19 Sep 2023

Image supplied. Thapelo Mmoloke, creative director at CBR Marketing examines some challenges that constrain creative teams in the modern ad agency environment

Advertising

Exclusive: Designing creative with the end in mind delivers bigger impact

Thapelo Mmoloke 22 Aug 2023

Image supplied. Khensani Nobanda, 2023 IAB South Africa Bookmark Awards jury president at the recent Bookmarks Awards event

IAB Bookmarks Awards

#Bookmarks2023: Khensani Nobanda - why the Bookmarks are important

31 Jul 2023

Nick Law, creative chairperson of Accenture Song, to present global keynote at Nedbank IMC Conference

Media

Nick Law, creative chairperson of Accenture Song, to present global keynote at Nedbank IMC Conference

Issued by IMC Conference 27 Jul 2023

Advertising

Epica Awards introduces AI juror to enhance judging

23 Jun 2023

Image supplied.Roanna Williams, Net#workBBDO chief creative officer and Creative Circle chairperson, recently travelled to the Caribbean as a One Show 2023 judge

The One Club for Creativity

4 lessons from my One Show Caribbean adventure

Roanna Williams 10 May 2023

#OrchidsandOnions: Chicken Licken hits the spot

#OrchidsandOnions

#OrchidsandOnions: Chicken Licken hits the spot

Brendan Seery 17 Apr 2023

Marketing

Tiger Brands' Fatti's & Moni's and The Odd Number: A marriage of passion

Danette Breitenbach 11 Apr 2023