#BehindTheCampaign | Bizcommunity

#BehindTheCampaign | Bizcommunity

News

#BehindtheCampaign: Zulu beats take center stage with Spotify

Marketing

#BehindtheCampaign: Zulu beats take center stage with Spotify

10 Jun 2025

Stars of the campaign include Oskido and LeemcKrazy. Source: Supplied.

Advertising

#BehindtheCampaign: Pepsi celebrates young kasi hustlers

3 Jun 2025

M&C Saatchi Abel’s latest campaign for client Standard Bank reflects the bank’s target customers’ evolving perspective on wealth as multifaceted (Image supplied)

Advertising

#BehindtheCampaign: Standard Bank's These are a few of my favourite things

30 May 2025

M&C Saatchi Abel's Bulletproof Park campaign for Gun Free SA is a story about a “fake idea” that led to real change (Image supplied)

Marketing

#BehindtheCampaign: Bullet Proof Park | A fake idea with real change

13 May 2025

The showcase was at Castle of Good Hope. Source: Supplied.

Promotions & Activations

#BehindtheCampaign: Inside Puma Mostro's iconic return at Cape Town's Castle of Good Hope

9 May 2025

The MTN Today We Make Moves is a series called Cheeseboy,and brings back the creativity that once made telco ads so memorable

Advertising

#BehindtheCampaign: MTN's Today We Make Moves - A return to distinctive telco advertising

24 Apr 2025

#BehindtheCampaign: Children of Capitec employees sing its song

Advertising

#BehindtheCampaign: Children of Capitec employees sing its song

17 Apr 2025

The newest instalment in Glenfiddich’s Challengers Club series, shot in Matatiele, Eastern Cape, celebrates the transformative power of water (Image supplied)

Advertising

#BehindtheCampaign: Glenfiddich’s Challengers Club film a tribute to the essential role of water

12 Mar 2025

Advertising

#BehindtheCampaign: AutoTrader Do It Big brand campaign scores big with consumers

23 Jan 2025

Metropolitan's “No. 1 for our No. 1s” campaign, created by Grey South Africa, flips the script on customer service (Image supplied)

Advertising

#BehindtheCampaign: Metropolitan's No. 1 for our No. 1s shows what exceptional service is

13 Dec 2024

Advertising

#BehindtheCampaign: LegalWise balances legacy with future promise

4 Dec 2024

#BehindtheCampaign: Kia and OFYT drive the baby blues away in new ad

Advertising

#BehindtheCampaign: Kia and OFYT drive the baby blues away in new ad

14 Nov 2024

Merchant Capital’s Here We Grow campaign was conceived to redefine how South African SMEs perceive growth capital (Image supplied)

Marketing

#BehindtheCampaign: Merchant Capital’s Here We Grow campaign reflects SMEs' entrepreneurial journey

13 Nov 2024

1Life Insurance’s new TVC campaign Changesaims to capture the hearts and minds of South Africans (Image supplied)

Advertising

#BehindtheCampaign: 1Life's Changes breaks the traditional insurance mould

27 Aug 2024

Image supplied. Blue Ribbon Bread’s latest TTL campaign from Retroviral plays on the insight that moms always get us and know everything

Advertising

#BehindtheCampaign: Blue Ribbon's The Mmmm Yum Taste that makes mom great

Danette Breitenbach 8 Aug 2024

Advertising

#BehindtheCampaign: Sasol launches loyalty campaign with Big Zulu

7 Aug 2024

Vuyo Dabula stars in the campaign. Source: Ogilvy.

Advertising

#BehindtheCampaign: Vuyo Dabula & Ogilvy SA come alive in action packed Sunbet ad

6 Aug 2024

(Image supplied)

Advertising

#BehindtheCampaign: King Price’s in-sho-sho is sure-sure

2 Aug 2024

Get unbeatable value on Biz Event and Content Feature Sponsorships

Online Media

Get unbeatable value on Biz Event and Content Feature Sponsorships

Issued by Bizcommunity.com 1 Jul 2024

Image supplied. VML South Africa’s recent 360 ad campaign for Cadbury LunchBar campaign was born from a rebellious irreverence and ‘back to magic’ approach. And fun!

Advertising

#BehindtheCampaign: #thelunchbarman has it figured out

24 Jun 2024

Insights into SA's favourite fast food outlets

Food & bev. services

Insights into SA's favourite fast food outlets

12 Jun 2024

#BehindtheCampaign: Make it KFC!

Promotions & Activations

#BehindtheCampaign: Make it KFC!

30 May 2024

#BehindtheCampaign: Auto & General's Suddenly campaign takes national DOOH by storm

Advertising

#BehindtheCampaign: Auto & General's Suddenly campaign takes national DOOH by storm

3 May 2024

Image supplied. Vodacom’s new ad celebrates 30 years of the company and a" wonderful world" for South Africa

Advertising

#BehindtheCampaign: #VodacomTurns30, celebrates 30 years of a "wonderful" South Africa

25 Apr 2024

Image supplied. Chilly Marion Island is the rugged setting for KFC’s integrated Beyond the Sea campaign

Advertising

[Updated] #BehindtheCampaign: KFC’s Beyond the Sea leads to 25k donation to NSRI

15 Apr 2024

Image supplied. The latest in Allan Gray’s catalogue of ads, Everything comes around

Advertising

#BehindtheCampaign: Everything Comes Around, Allan Gray’s new commercial

13 Feb 2024

Image supplied. Naked’s On Hold Yoga digital campaign takes a humorous look at the frustrations of waiting on hold for a call centre agent

Advertising

#BehindtheCampaign: Naked’s On Hold Yoga digital campaign

Danette Breitenbach 22 Nov 2023

$The campaign was created by TBWA\Hunt Lascaris. Source: YouTube.$

Advertising

#BehindtheCampaign: Check into easy with City Lodge Hotels

Karabo Ledwaba 21 Nov 2023

Advertising

#BehindtheCampaign: Aquafresh's "Today is going to be a big day''

24 Oct 2023

#BehindtheCampaign: Liqui-Fruit backs its 50-year-legacy with a modern twist

Advertising

#BehindtheCampaign: Liqui-Fruit backs its 50-year-legacy with a modern twist

24 Aug 2023

#BehindtheCampaign of 'Have You Heard' - a TVC for Spotify Kenya by Machine_

Streaming

#BehindtheCampaign of 'Have You Heard' - a TVC for Spotify Kenya by Machine_

Issued by Machine_ 17 Aug 2023

#BehindtheCampaign: Spotify - 'Ons Praat Nie Afrikaans Nie, Ons Sing Dit'

Social Media

#BehindtheCampaign: Spotify - 'Ons Praat Nie Afrikaans Nie, Ons Sing Dit'

Issued by Machine_ 16 Aug 2023

Image supplied. Captain Morgan has launched its first ever pan-African campaign, Spice On Africa

Advertising

#BehindtheCampaign: Captain Morgan launches Spice On Africa, its first ever pan-African campaign

8 Aug 2023

The ad launched on Monday.

Advertising

#BehindtheCampaign: MTN backs the Bokke in musical campaign

2 Aug 2023

The new ad says camping is for everyone. Source: Supplied.

Advertising

#BehindtheCampaign: Hi-Tec brings new perspective with load shedding campaign

24 Jul 2023

Image supplied. #StopHoldMusic, Naked’s new campaign imagines an alternative universe where hold music is the new rock and roll, and fans get excited about

Advertising

#BehindtheCampaign: Naked's tongue in cheek #StopHoldMusic campaign where hold music is the new rock 'n roll

Danette Breitenbach 30 May 2023

Willie and Dan star in the ad. Source: Supplied.

Advertising

#BehindtheCampaign: Sticking it to the man with Xtend

8 May 2023

In a new campaign for Marmite, they see whether babies love or hate the spread. Source: Supplied.

Advertising

#BehindtheCampaign: Do babies love or hate Marmite?

21 Apr 2023

Image supplied. Vodacom’s #HearingChallenge campaign uses TikTok and works with up-and-coming local musicians, and influencers to get youth to test their hearing using the national hearing test app HearZA

Social Media

#BehindtheCampaign: Vodacom's TikTok #HearingChallenge

18 Apr 2023

Advertising

#BehindtheCampaign: 1Life TVC approaches insurance differently

10 Mar 2023

Image supplied. Yoco’s champions of the underdog campaign features real SME owners and their businesses.

Marketing

#BehindtheCampaign: Yoco's Back the Underdog celebrates SMEs

28 Feb 2023

Castle Lite advert. Source: Supplied.

Advertising

#BehindtheCampaign: Castle Lite and Derek Watts Lite'n Up

Karabo Ledwaba 2 Feb 2023

Image supplied. Pernod Ricard launched Phakamisa iSpirit in 2021 re-routing its festive season investment traditionally spent on imports into the local South African economy instead

Marketing

#BehindtheCampaign: 'Phakamisa iSpirit' for Pernod Ricard

13 Dec 2022

Source: © Sasko Sasko’s new care campaign – ‘People who care make things better’ - celebrates its people

Advertising

#BehindtheCampaign: Sasko's new care campaign

8 Dec 2022

Image supplied. Game has launched its first ever festive season specific advert

Advertising

#BehindtheCampaign: Game's first-ever festive-specific season TVC

6 Dec 2022

Source: Supplied.

Advertising

#BehindtheCampaign: Coca Cola's Tab retires after nearly 60 years

23 Nov 2022

Nando's has released a new advert.

Advertising

#BehindtheCampaign: Nando's takes a quantum leap

7 Nov 2022

Image supplied. Castle Milk Stout's four-part Black Conversation series, in partnership with Mzansi Magic, premiered on 20 October 2022

Advertising

#BehindtheCampaign: Castle Milk Stout's Don't Fear Black, Savour it

Danette Breitenbach 24 Oct 2022