Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

The 2015 Design Indaba is calling for change, it’s urging you to take matters into your own hands to help someone or change something for the better. It’s up to us to find our own creative solutions to the daily problems our society is faced with. Ideally, solutions that ignite positive change in this world and go on to #MAKECHANGE....

This MTN Africa brand commercial tells the story of a little girl who comes across a lonely egg while playing by a river.

MTN Global’s latest brand commercial tells the story of a little boy who discovers, via MTN's world-class internet, that it is very simple to build a homemade radio that will allow him to actually speak to an astronaut in space.

South Africa's remarkable contributions to the fields of science and research will soon be in the spotlight, as the CSIR reveals its first ever 360-degree marketing campaign. Conceptualised and executed by the team at GREY, the campaign strives to drive awareness of the talent and technologies shaping our lives by highlighting the pioneering solutions researched, developed and perfected right here in South Africa.

South Africa's remarkable contributions to the fields of science and research will soon be in the spotlight, as the CSIR reveals its first ever 360-degree marketing campaign. Conceptualised and executed by the team at GREY, the campaign strives to drive awareness of the talent and technologies shaping our lives by highlighting the pioneering solutions researched, developed and perfected right here in South Africa.

Short-term insurer Discovery Insure entertained M-Net viewers with yet another epic driving performance (with a clever twist) in its latest TV commercial.

Nissan has launched a new commercial with Slim of Egg Films directing for agency TBWA Hunt Lascaris. The ad focuses on a father son moment after a son proudly shows off his new car to his dad, only for the dad to pull a bit of a Jeremy Clarkson and put the new car through its paces.