Media News

Source: © 123rf A new CMO Council thought leadership programme with Zeta Global, engages senior marketers in a benchmarking process to determine their company’s level of digital marketing maturity, organisational capacity and performance predictability

How martech ready is your organisation?

Source: © Gerety Awards VML is the Gerety Awards Global Network of the Year. Pictured: VML's Thanks for Coke-Creating campaign from Coca-Cola that won gold at the Awards.

Gerety Awards 2025 winners - VML named Global Network of the Year

9 Sep 2025

The ad was a hit at the Emmy's. Source: YouTube.

Brian Cox's college living earns Emmy nod for Uber ad

8 Sep 2025

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The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

3 Media and creative measurement trends from Warc

9 May 2025

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

Source: © UNESCO
This year, World Press Freedom Day, 3 May, will focus on the profound influence of Artificial Intelligence (AI) on journalism and media under the theme: Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media

World Press Freedom Day 2025: The impact of AI on media and press freedom

2 May 2025

#Cannes2025 awarding juries include 20 creatives from Africa

Danette Breitenbach 23 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Warc: News media struggles as brands favour softer content

16 Apr 2025

Source: © Dubai Lynx Held after the Lynx Awards, the Winners’ Lunch celebrates the success and creativity of the teams that took home Awards for their work

All the 2025 Dubai Lynx Awards

14 Apr 2025

The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for effectiveness
(Image supplied)

Warc Effective 100 ranks world’s most awarded campaigns and companies for effectiveness

25 Mar 2025

Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and technology solution, says chairman and CEO Publicis Groupe, Arthur Sadoun

Publicis Groupe to acquire Lotame as part of its AI strategy

10 Mar 2025

Nigerian competition agency sues MultiChoice over price hike

MacDonald Dzirutwe and Chijioke Ohuocha 6 Mar 2025

Source: © BBC The BBC Board has identified serious flaws in the making of the programme Gaza: How To Survive A Warzone

BBC News takes full responsibility for Gaza: How To Survive A Warzone shortcomings

3 Mar 2025

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

The Loeries Young Creatives Showcase is opens for entries. The winners will not only gain bragging rights but will also secure a spot as finalists for the Loeries Young Creatives Award, to be presented at the annual Loerie Awards (Image supplied)

#Loeries2025: Loeries Young Creatives Showcase opens for entries

21 Feb 2025

Image supplied.

NYF launches the Lady Liberty Leadership Programme

12 Feb 2025

Source: © 9to5 mac Meta has introduced ads to Threads

Ads on Threads | 4 factors marketers should consider

Saul Marquez 10 Feb 2025

Source: © 123rf In 2024, 258,000 apps for iOS and Android operating systems were downloaded per minute for all types of publishers, with in-app purchase revenue up 12.5% to $150bn

2024 in-app purchase revenue up to $150bn, but app downloads decrease

23 Jan 2025

Apple the world’s most valuable brand… again

22 Jan 2025

The 2025 Tabbie Awards competition for B2B online and print publications is open (Image supplied)

2025 Tabbie Awards competition open

9 Jan 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

Source:

As trust plummets, how can mainstream media rebuild credibility?

Anita Varma 6 Jan 2025

Source: © The Economic Times President-elect Donald Trump is making a U-turn on banning TikTok in the US

Trump's U-turn on the banning of TikTok

Danette Breitenbach 2 Jan 2025

(Image supplied)

Young Ones One Show launches new creative brief Clash Royale

23 Dec 2024

AB InBev is the official beer partner of Fifa Club World Cup 2025 (Image supplied)

AB InBev extends Fifa sponsorship to Fifa Club World Cup 2025

27 Nov 2024

Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

22 Nov 2024

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Warc and TikTok's connect media report tells brands to focus on relevance

20 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Source: © 123rf A handbook has been published ahead of the US elections as a resource for newsrooms worldwide to battle fake news

Newsroom blueprint to combat AI and fake news published ahead of US elections

4 Nov 2024

Source: © WPP Despite third-quarter results showing a strong performance from GroupM and WPP's winning of the Amazon media account, the network's expectations for the full year remain unchanged

Strong Q3 performance for WPP; full year expectations remain unchanged

23 Oct 2024

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

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