Research News in South Africa

#YouthMonth

'Change happens when young people believe their voices matter' - Anelisa Zungu

Shan Radcliffe

Youth Day 2025: Equipping the next generation with skills for a changing world

How young South Africans are redefining the hospitality industry this Youth Month

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

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#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Hertex HAUS reopens reimagined Bellville Showroom

#See: Hertex HAUS reopens reimagined Bellville Showroom

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

RAPT BizTrendsTV: Musa Kalenga - How agentic AI is revolutioning business

5 things you might not know about SA's youth consumer class

5 things you might not know about SA's youth consumer classBrandMapp

Print still a critical part of retailers’ advertising mix – European research

Print still a critical part of retailers’ advertising mix – European researchSpark Media

Insights-driven marketing: Reshaping consumer market research

Insights-driven marketing: Reshaping consumer market researchBMi Research

Print still a critical part of retailers’ advertising mix – European research

Print still a critical part of retailers’ advertising mix – European research

3 days

Insights-driven marketing: Reshaping consumer market research

Insights-driven marketing: Reshaping consumer market research

3 days

More news

Does SA's growing middle market offer hope for the future?

Does SA's growing middle market offer hope for the future?

BrandMapp 3 Aug 2023

Source: © National Today Scopen has concluded the seventh edition of its biennial study Agency Scope in Mexico

Agency Scope finds Mexican advertisers double digital budget

2 Aug 2023

We still live in a made-up man's world where real women don't fit

We still live in a made-up man's world where real women don't fit

Bathobile Chime, Catchwords 2 Aug 2023

Image supplied. Head of IAB South Africa’s Agency Council and managing director of Machine_ Robyn Campbell examines four trends impacting the digital media industry

#Bookmarks2023: 4 trends impacting the digital media industry

Danette Breitenbach 27 Jul 2023

Source: © 123rf Shop! South Africa and the Institute of Marketing Management (IMM) have formed a partnership

Shop! South Africa and the Institute of Marketing Management join forces

27 Jul 2023

Source: © University of Pretoria Over 150,000 spazas across the country are conveniently located close to people's homes to serve customers

5 shifts in the informal trading landscape impacting the sector

Sheetal Patel and Mushambi Mutuma, Accenture in Africa 24 Jul 2023

Mystery shopping results now delivered in 24-48 hours by BMi Research

Mystery shopping results now delivered in 24-48 hours by BMi Research

BMi Research 20 Jul 2023

Source: © 123rf The past decade has seen the consumption of alcohol by category change significantly in South Africa

SA's alcohol brand consumption changes dramatically

17 Jul 2023

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Report: Journalist response rate to pitches remains under 3%

13 Jul 2023

Source: © 123rf The South African Customer Experience Report has found that consumers no longer have empathy for brands, and instead have developed a striking state of apathy

Consumers settle for good enough while brands create the leaky bucket syndrome

12 Jul 2023

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Spotify data: GenZs are listening to Mnike at supper time

7 Jul 2023

Source: © 123rf Already within the first three weeks of fieldwork over 150 marketers committed to an interview for Agency Scope

Agency Scope part of SA agency and marketing industry culture

6 Jul 2023

South African market research agency KLA celebrates 3 years of success with YouGov global partnership

South African market research agency KLA celebrates 3 years of success with YouGov global partnership

KLA 6 Jul 2023

Addressing the information gap in Nigeria's durable and consumer electronics retail market

Addressing the information gap in Nigeria's durable and consumer electronics retail market

NielsenIQ 6 Jul 2023

Source: ©123rf An inaugural report has found that LGBTQ+ visibility in advertising is insufficient

World first LGBTQ+ representation in advertising Index launched

4 Jul 2023

Source: © Egor Kotenko The SA Social Media Industry Report 2023 shows a strong correlation in South Africa between access to social media and privilege.

Social media access in SA linked to privilege, while AI emerges as game-changer

Danette Breitenbach 30 Jun 2023

Seamless omnichannel shopping experience essential for consumers of the future

Seamless omnichannel shopping experience essential for consumers of the future

VML 29 Jun 2023

Brand Finance Media rankings: Twitter down while Google maintains top spot for third year running

27 Jun 2023

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Climate change journalism in South Africa misses the mark by ignoring people's daily experiences

Enock Sithole 23 Jun 2023

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Warc, Lions and ANA release white paper on culture

21 Jun 2023

Innovative sustainability trends give South Africa's coffee industry a caffeine kick

Innovative sustainability trends give South Africa's coffee industry a caffeine kick

Insight Survey 21 Jun 2023

Image supplied. Key findings of the whitepaper, Making a Promise to the Customer: How to give campaigns a competitive edge was presented at Cannes Lions

#Cannes2023: 4 brand and commercial advantages Promise to the Customer delivers

20 Jun 2023

SADiLaR's Language Resource Repository empowers language research

SADiLaR's Language Resource Repository empowers language research

Birgit Ottermann, North-West University (NWU) 20 Jun 2023

Human8 appoints 11 new partners

Human8 appoints 11 new partners

Human8 20 Jun 2023

The Kantar BrandZ Most Valuable Global Brands 2023

The Kantar BrandZ Most Valuable Global Brands 2023

Kantar 14 Jun 2023

Source © 123rf The face-to-face interviews - approximately 60 minutes in length per professional interviewee - results in a non-biased, academic-style view of the facts for the Agency Scope report

Agency Scope SA 2023-24 field work to begin

13 Jun 2023

Challengers to Watch 2023: Glenmorangie

Challengers to Watch 2023: Glenmorangie

Hugh Derrick, eatbigfish 12 Jun 2023

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#TheTownshipCXReport: Brands scale down product sizes to entice budget conscious consumers

Karabo Ledwaba 8 Jun 2023

Challengers to Watch 2023: Genki Forest

Challengers to Watch 2023: Genki Forest

Benjamin Cooper, eatbigfish 5 Jun 2023

Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant

Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant

1 Jun 2023

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