morrisjones&co creates digital division

Comments Nina Morris, MD of morrisjones&co, “This doesn't mean that TV, radio and print are dead, nor that online is the jargon-heavy, technically challenging Goliath that so many perceive it to be. On the contrary, online is just another advertising channel, albeit a previously under-utilised channel, that offers clients another way to build relationships with their clients. Simple.”

“Online is not the ugly sister of traditional media. It should not be treated as a separate entity that operates in isolation from TV, radio and print, but should rather be embraced for what it is: an integral part of the marketing mix,” adds Bell, creative director of mojo interactive.

With its philosophy to make life EASY - Emotional, Accessible, Strategically Sound and Yours - the service offering includes online and mobile marketing strategies and campaigns; creative development, design and execution of digitally based communication tools and applications; design and development of websites; content management system (CMS) platforms; customer relationship management (CRM) platforms; web banners; widgets; emailers; multimedia presentations; and Flash games.

The launch of mojo interactive enables morrisjones&co to provide its clients with a 360-degree offering under one roof.