| 15 Jul 2013 |
| Marketing & Media South Africa | | Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TEDxCapeTown, Trends, TV, Youth Marketing, 2012 Design Indaba |
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Rihanna's passed off Singer Rihanna has sued the UK retail chain Topshop for US$5m in damages for the unauthorised use of her image on a t-shirt. Has this got you wondering what the law is in South Africa on the issue of unauthorised endorsement?John Maeda doesn't apparently care much for things he has made, but there is one image, which he reckons is the best thing he ever created. Listen in to [Biz Takeouts Podcast] 64: TEDx Cape Town. We looked at the TEDx Cape Town organisation ( @tedxcapetown) and the upcoming TEDx Cape Town event. We also chatted to Native ( @native) executive creative director, Ryan McManus about his recent CSR campaigns and creative ideas in South Africa. Some things are free... now you can host your own live TEDxCapeTown viewing party for free, says TEDxCapeTown. Finally, Hamish Pringle shows you how to navigate media conversations and the value of OOH. Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)PS Take a look at the latest ads in the Ornico ad showcase.Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".Weekly top stories[Gaelyn Scott] It was recently well reported that the singer Rihanna has sued the UK retail chain Topshop for US$5m in damages for the unauthorised use of her image on a t-shirt. There are lessons for SA retailers, marketers and advertisers. Read more >> |
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 | Last week on Biz Takeouts, the Marketing & Media Radio show, we looked at the TEDx Cape Town organisation (@tedxcapetown) and the upcoming TEDx Cape Town event. We also chatted to Native (@native) executive creative director, Ryan McManus about his recent CSR campaigns and creative ideas in South Africa. Read more >> |
 | [Nina Joubert] We're all accustomed to the generic narrative of hero vs. villain. We see it in Westerns, children's animations, action films and even soppy romances. The story of email reputation management is not much different. Read more >> |
 | [Pete Hutchings] Similar to the explosion of reality TV in the 90's, we're currently living in the age of the every day social star, immortalised by brands on digital channels to keep consumers tuned in for longer. Read more >> |
 | [Mfundo Ntsibande] I interact with marketing and branding professionals, and I can't help but notice the lack of deterioration of the profession into a boring discipline. Read more >> |
 | [Jonathan Stilwell] So, you need to crack a brilliant idea for an ad? Something you'd be proud to put in your porty, which might even garner an award or two? The good news is that you don't have to be super-talented. Read more >> |
 | [Melissa Baird] South Africa, the famed 'rainbow nation' is as socially diverse as its incredible natural biodiversity that acts as a powerful call to action for the tourism industry and for powering a green economy that can contribute tremendously towards sustainable growth of infrastructure (both living and built) and job creation. Read more >> |
 | The Nelson Mandela Centre of Memory recently released a video in which the likes of Richard Branson, Bill Clinton, Archbishop Desmond Tutu and the Dalai Lama encourage the world to support Mandela Day on 18 July 2013. Read more >> |
 | Various stations at the SABC will celebrate Nelson Mandela Day on 18 July, with activations and campaigns to mark the international icon's 95th birthday. Read more >> |
 | [John Maeda] In general, I don't care much for things I have made, but I do have an affection for the below image, which I created around 1993. Read more >> |
 | [Evert Lombaert] Your digital social life is about to enter a 'brave new world'; whether you like it or not. Read more >> |
 | [Wayne Levine] An important benefit of social media for businesses is that it lets customers and potential clients know about the company on a personal level. Clients expect a relationship with their supplier. Being accessible on social media sites helps clients and customers feel connected. Read more >> |
 | TrustMedia, a Thomson Reuters Foundation, is inviting journalists around the world for a five day intensive course on the coverage of women's issues, their opinions and rights. Read more >> |
 | [Glenn Gillis] No-one would dispute that corporate training is a necessary process for all organisations. Some might even say training is now more important than it has ever been. Read more >> |
 | [Sid Peimer] Processing of advertising (or any message) by consumers has been the battlefield for many client-agency relationships. The client wants the benefit, product, and price; the agency wants to tell a story they'd be proud to claim as their own. But how do consumers process information that they don't actively seek out? Read more >> |
 | [Peter Morey] When it comes to important corporate events, I've realised that not every PR or event organiser realises the importance of giving a good accurate brief to the photographer. Read more >> |
 | [Anton Harber] As the Financial Times stops printing in South Africa, who is moving into the gap? China Daily's Africa edition, of course. Read more >> |
 | The latest Mxit Brand Index has been released, revealing the top 20 South African brands on Mxit on 30 June 2013. Read more >> |
 | [Bhekisisa Mncube] There is a school of thought in journalism literature that says journalists must write "news to use" not titillation and gossip. Read more >> |
 | [Chris Botha] I'm not concerned about the future of newspapers because I foresee a rosy future for the medium. Read more >> |
 | [Jerome Mouton] So your YouTube channel is finally up and running, but after several months the average viewership is distressingly low. Any movie without a distribution strategy will crash and burn, its no different online. Read more >> |
 | [Hamish Pringle] Continental Outdoor Media invited me to South Africa, earlier this year, to speak at their Continental Conversations event. I spoke about TouchPoints media research conducted by the UK-based Institute of Practitioners in Advertising (IPA) and about the F.A.I.P.A. model that was developed from analyses of the IPA Effectiveness Awards and other key sources. Read more >> |
 | [Estelle Nagel] Twenty years ago, before any of us felt the full impact of social media, many organisations made the critical error of not listening to the people who helped their businesses become successful - their customers. Read more >> |
 | [Catherine Milward-Bridges] Why is it that some leaders have their employees 'eating out of their hands', while others consistently face resistance, apathy or even chagrin? Read more >> |
 | [Craig Green] Organisations of all sizes are looking at every part of their IT infrastructure in an effort to find additional cost savings. Believe it or not, the print infrastructure is still one place most haven't looked - and it's a huge opportunity for resellers. Read more >> |
 | [Lizette Anderson] The biggest impact of regional radio by far, is the connection a regional radio is able to make with its listeners. Read more >> |
 | [Courtney Bentley] "The best way to predict the future is to create it" - Peter Drucker. Never be fooled that the road to your success is going to be the hardest challenge you will ever face in your life. Read more >> |
 | In the spirit of ideas worth spreading, TEDxCapeTown is enabling free and live webstreaming of its full day event on Saturday 20 July. Read more >> |
 | PARIS, FRANCE: Twitter said Friday it had handed over data to French authorities to help identify the authors of anti-Semitic tweets, following a complaint from a Jewish students' group. Read more >> |
 | LONDON, UK: Marketing automation is becoming a business imperative for attracting and keeping customers, and is central to the long-term survival of the modern enterprise, finds Ovum. Read more >> |
 | LONDON, UK: Malik Saadi, Principal Analyst at Informa, says the Nokia 1020 is smashing all camera innovation records but it will not be successful without a huge marketing boost. Read more >> |
More International
 | In this great new series MWEB and Bizcommunity.com are bringing you the best of South Africa's entrepreneurs... the challenges they faced, how they met - and beat those challenges. (Videos) Read more >> |
| | Television | Volkswagen Tiguan | South Africa | Coca Cola | Cape Town Fish Market | ABSA |
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 | Two senior police officers have been suspended following a wide-ranging investigation into the alleged corruption in the Central Firearm Registry, police have confirmed. Read more >> |
The Marikana Commission of Inquiry resumed its hearings in Centurion this morning. Read more >>
The National Treasury says pensioners could get more when they retire if retirement income charges are reduced. Read more >>
More Government news
 | [Daniel Dercksen] Nothing has ever meant so much as in the absolutely brilliant a cappella musical comedy A Town Called Fokol Lutho, which is now on at the Kalk Bay Theatre until 10 August. Read more >> |
 | [Eugene Yiga] Winner of two Fleur du Cap Awards and nominated for another four, Solomon and Marion makes a triumphant return to Cape Town's Baxter Theatre following a successful run in Johannesburg (and before it performs at the Edinburgh Festival). Read more >> |
 | [Eugene Yiga] Following its premiere on the main programme at this year's Grahamstown National Arts Festival, Vigil brings together three multiple award-winning South African theatre luminaries for a season at Cape Town's Fugard Theatre. We spoke to actor and producer Graham Hopkins about his role in this black comedy. Read more >> |
 VIVID leads the market with three new luxury clients - more info Livewired PR partners with Joburg Style Magazine - more info Monarch&Co appoints The PR Toolbox - more info Snapplify signs Purely Local magazine - more info
Expand a Sign boosts its marketing department - more info Top Carpets and Floors appoints COO - more info
 | Client services director or business unit manager looking for a great opportunity and team? Springleap is hiring! Read more >> |
 | Pocketmedia Solutions is looking for a senior sales consultant with print, media knowledge and a university degree, who is passionate about what they do. Read more >> |
Strategic planners ad agency senior R50,000 p/m. Med. R30,000 negotiable. Agency strat. experience. Marketing Degree. Conceptual thinkers. Total professional. Read more >>Leading agency EXP is looking for an experienced and energetic account manager to work on a sports sponsorship portfolio focused on rugby, cycling and golf. Read more >>Business development executive required to unearth sales for global leaders in mining equipment training simulators within Africa. Read more >>Growing agency with established clients in Parkhurst needs a senior interactive designer to lead its digital team. Strong design skills and back-end knowledge essential. Read more >>Three years' sales experience in advertising, media, publishing and five years' management experience. Sales statistics and figures. Monitor region's expense budgets. Implement strategies for sales managers' targets. Read more >>Wines of South Africa, based in Stellenbosch, is looking to appoint a new CEO. Read more >>A market leader in design and point of purchase is looking to recruit an account executive to liase with client and brands and facilitate sales. Read more >>Gullan&Gullan, a leading digital, social media and PR agency, is looking for talented, proven telesales business generator who has a successful track record in the business-to-business environment. Read more >>Dynamic, established digital agency with impressive client roster is looking for a junior Web developer to setup, maintain and develop WordPress sites and HTML emails. Read more >>Experienced corporate journalist required to produce winning press releases and editorial support for marketing materials to promote ThoroughTec, global leaders in training simulation technology for the mining and military industries. Read more >>Point Blank is seeking a regional manager for the Kwazulu-Natal region. This leadership and management role requires an astute individual whom is opportunity driven. Activations, project management and events. Read more >>EXP is looking for a strategist. Strategic, analytical and creative, follows trends and produces impeccable documents. Join a dynamic, growing department. Read more >>Junior digital designer required to join largest producers of apps for publishers/media businesses in RSA. No technical knowledge required, just a passion for producing amazing designs/layouts. Read more >>Mid to senior technical SEO analyst with minimum three years' experience and a specialist focus on on-site optimisation to work at one of Cape Town's most vibrant agencies. Read more >>Visual Fusion is seeking a creative graphic designer. Experienced in the world of agency or brand and able to take ownership of projects and resourcefully execute them with pride. Read more >>International sales office for a Tanzanian tour operator is seeking a German speaking travel consultant/sales representative. Read more >>International sales office for a Tanzanian tour operator is seeking a travel consultant/sales representative. Read more >>Experienced webmaster required for fast expanding international publishing business in Cape Town. Read more >>Paragon Promotions is looking for two sales agents who are willing to work hard and drive sales. Read more >>Dynamic digital and PR agency with impressive client roster is looking for a hardworking, results driven individual with provable new business sales experience to grow our client base. Read more >>APL Cartons is recruiting a marketer - technical support
reporting to the marketing director. You will be responsible for liaising with clients regarding product technical matters, quality matters and product trials. Read more >>APL Cartons is recruiting a marketer - Western Cape. You will be responsible for marketing and service delivery to various markets, expanding the market and maintaining strong relationships clients. Read more >>APL Cartons is recruiting a marketing manager - agriculture. Your duties will entail marketing and service delivery to fruit and vegetable markets in South Africa. Read more >>
 Essential strategic planning skills for client service and creative. A strategic eye-opener that supports existing agency planning, adding a richer perspective to strategy. Not to be missed. Read more >>
 Red & Yellow, with Quirk Education, brings you a Digital Content and Audience Insights Masterclass, to skill you with a working understanding of current and future digital trends for maximising ROI. Read more >>Essential strategic planning skills for client service and creative. A strategic eye-opener that supports existing agency planning, adding a richer perspective to strategy. Not to be missed. Read more >>Hans Hofmann "The ability to simplify means to eliminate the unnecessary so that the necessary may speak. (via Brainy Quote)"
Frank Herbert "Without change, something sleeps inside us, and seldom awakens. The sleeper must awaken. (via Brainy Quote)"
Josh Billings "Silence is one of the hardest arguments to refute. (via Brainy Quote)"
Albert Einstein "You never fail until you stop trying. (via Good Reads)"
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