Earlier this year, Wunderman Thompson SA announced the appointment of Tshego Tshukutswane to its executive team as group chief strategy officer. Tshukutswane joined this month succeeding Moagi Bodibe, who has taken up independent consulting...
Jessica Tennant 2 days ago
Cate Williams, marketing manager and brand strategist at Retail Capital South Africa, uncovers the driving force behind the brand...
Evan-Lee Courie 25 Mar 2021
Aggrey Maposa, an Africa research guru and former chief growth officer for Kantar West East and Central Africa, has passed away today after a long illness...
Issued by Kantar 9 Mar 2021
The One Club for Creativity has announced the first group of creative leaders who will serve on juries for the inaugural One Show 2021 Fusion Pencil and ADC 100th Annual Awards Fusion Cube awards...
With the aim of addressing inclusion and diversity in the advertising and communications industry, Machine_ has launched The Forge - which aims to find, mentor and grow young creative talent...
Issued by Machine_ 22 Feb 2021
Following President Cyril Ramaphosa call last year for a collaborative effort in the fight against gender-based violence (GBV), Markham amplified its ongoing efforts...
Issued by TFG (The Foschini Group) 15 Feb 2021
Standard Chartered's new global brand campaign launches with a powerful film "Through Different Eyes", which was filmed last year in Croatia under challenging Covid-19 restrictions...
Issued by TBWA 11 Feb 2021
Over the last year, business communications became extremely challenging as companies had to quickly adopt new lines of communication to coordinate teams and meet the demands of their clients...
Lerato Songelwa 8 Feb 2021
Wunderman Thompson SA is introducing two more senior individuals who will join the executive team namely; Colett Naidu and Tshego Tshukutswane...
Issued by Wunderman Thompson 29 Jan 2021
Old Friends Young Talent has added to its client portfolio pedigree by welcoming FUTURELIFE® to its stable of brand partners. The agency has hit the ground running by reworking the brand strategy and putting together a new campaign for the functional food brand, which is supported by a television commercial (TVC), public relations, in-store and social media campaign.
Issued by Old Friends Young Talent (OFyt) 28 Jan 2021
Kia has announced new details of its new brand purpose and ambitions for the future during a digital showcase event. Supported by a new brand slogan, 'Movement that inspires', Kia revealed new details of a strategy...
Issued by Kia Motors South Africa 20 Jan 2021
The launch of the new logo follows the announcement of Kia's 'Plan S' long-term business strategy in 2020...
It is estimated that nearly two-thirds of children who started school in 2016 will go on to have jobs that don't exist yet. How do we prepare this new generation for the business of the future, while at the same time retrain hundreds of millions of people whose work is evolving?
Glen Meier 29 Dec 2020
In 2021, brands will see increased digital marketing and social media strategy adjustments, most of which saw growth in 2020...
Mongezi Mtati 22 Dec 2020
The announcement comes as the JSE-listed group presented a resilient financial performance, declaring a 4.7% increase in gross profit for the financial year.
The folks who believe that it's possible to beat the odds, get out there and make things happen in a world that's asked us to slow down and stay indoors. While we might call our friends who do this show-offs, we call the brands that do this Challengers...
Rhiannon Rees, Issued by eatbigfish 7 Dec 2020
Everyone out there is struggling in the current economy. It also seems that we are all being called upon to adapt and do things differently to survive...
Gary van Zyl 26 Nov 2020
Put your Anzupp for Brand Factor! When our client, Healthguard Hygiene UK, saw an opportunity to launch a new B2C hand sanitiser brand, they turned to Brand Factor to create the magic...
Issued by Brand Factor 12 Nov 2020
Volkswagen Ghana and BlackIvy Ghana are working together towards sustainable mobility, green growth and more affordable cars and homes in Ghana...
Ogilvy has become the first agency brand to reach an impressive social media milestone: one million followers on LinkedIn...
Issued by Ogilvy South Africa 9 Sep 2020
Recognising that Cape Town City Ballet's fans are highly engaged on social media, Arora Online focused here first, ensuring that social branding was consistent and premium...
Issued by Arora Online 2 Sep 2020
Sponsorship, like most marketing activities, should derive commercial value to the sponsor...
Issued by Openfield 25 Aug 2020
Heather Tluczek, managing director, InSites Consulting South Africa writes that brands need to remain agile in their response to customers' new and constantly shifting needs, as well as the emotional bandwidth of consumers...
Heather Tluczek 20 Aug 2020
The first speaker at the Nedbank IMC 2020 conference was none other than long-time industry veteran and brand strategy consultant Andy Rice, sharing learnings for establishing a successful, sustainable, change-resistant brand...
Jessica Tennant 27 Jul 2020
Understand how six distinct consumer tribes can help marketers to reshape their messaging, consumer experiences and even their innovation plans to drive recovery...
Issued by Kantar 24 Jul 2020
Recently appointed Machine_ MD Robyn Campbell tells us everything from how the agency is adapting to the new consumer and media environment, to where the industry is at on its journey towards transformation and what it was like joining a new agency during lockdown...
Jessica Tennant 7 Jul 2020
Adidas and Parley for the Oceans have marked the fifth anniversary of their partnership, focused on addressing the global plastic crisis and its contribution to marine pollution...
The tough times ahead for the automotive sector will bring out the best in management talent, for which South Africa is already world-renowned...
The Waterfront Theatre School approached Arora Online to reinvent their brand image and move the business into a modern context with a broader focus on all aspects of the creative industry.
Issued by Arora Online 24 Jun 2020
Ogilvy Johannesburg has ranked third in the Cannes Lions Middle East and Africa Agency of the Decade rankings, followed closely by Ogilvy Cape Town, ranking fourth...
Issued by Ogilvy South Africa 23 Jun 2020
The One Show, the world's most prestigious award show in advertising, design and digital marketing, has named Ogilvy 2020 Network of the Year in recognition of outstanding work across disciplines on behalf of its clients...
Issued by Ogilvy South Africa 22 Jun 2020
When Associated Media Publishing closed its doors after 38 years, it sent a tragic message about business in the Covid-19 era: jobs would dwindle, and companies would liquidate. But it's not all bad news...
Issued by Arora Online 17 Jun 2020
The IAB SA is proud to announce the selected council members for the much valued IAB SA Youth Action Council, under the leadership of IAB SA member and GetSmarter social paid executive, Luzuko Tena...
Issued by IAB South Africa 15 Jun 2020
Paul O'Donnell, chief executive of Ogilvy EMEA, has been elected as the new president of the EACA...
Issued by Ogilvy South Africa 12 May 2020
A thought leadership article by Brenda Koornneef on the importance of the right and urgent marketing strategy and innovative actions that South African marketers need to drive....
Brenda Koornneef, Issued by Downtown Creative Agency 5 May 2020
Forward-thinking digital media agencies, TQ Group and Craft Creative Brew House, have joined forces in a campaign offering free digital creative executions to the value of R40,000 to companies wishing to communicate Covid-19-related messages with their customers and staff...
Issued by TQ Group 30 Apr 2020
Self-isolation, lockdowns, working remotely and physical distancing can get you down. Bizcommunity is the daily 'virtual commute' that brings you closer to 19 industry communities...
Issued by Bizcommunity.com 15 Apr 2020
20 campaigns have been shortlisted in the Effective Innovation category, which recognises innovative thinking that has transformed a business to deliver tangible results...
To engage with millennials brands must weave seamless experiences across digital platforms and multiple channels...
Pieter De Villiers 2 Apr 2020
Johnny Johnson from TowerStone Leadership Centre discusses stakeholder capitalism which was a hot topic in Davos recently, and how it relates to brand strategy and communication...
Johnny Johnson 25 Mar 2020
Students enrolling for the 2020 Digital Brand Strategy course at The IIE's Vega School will, for the first time ever, be introduced to the role of email signature marketing as a powerful (and highly cost-effective) digital marketing channel...
Issued by Rocketseed 2 Mar 2020
Brad Stern talks to a couple of teenagers and those "in the know" for some insights into youth marketing and the media and consumption of this target market...
Brad Stern 28 Feb 2020
The move towards 'smaller' agencies could be attributed to brands effectively maximising on their campaign efficiencies. But what gives these new contenders the edge?
Issued by GO Content Lab 27 Feb 2020
Ogilvy has ushered in the new year with two powerhouse appointments to further strengthen the agency's impressive PR capability - ENCA co-founder Patrick Conroy and content editor Lerato Tshabalala...
Issued by Ogilvy South Africa 17 Jan 2020
The unique SA retail environment presents new and established retailers with a good opportunity for success. Let's take a closer look.
Nomzamo Radebe 9 Jan 2020
How can your customers trust you if you don't take precautions to protect their personal information?...
Paula Sartini 13 Dec 2019
This week, we go behind the selfie with Zak Venter, brand and marketing executive at Bounty Brands Apparel...
Leigh Andrews 11 Dec 2019