Global Brands | Bizcommunity

Global Brands | Bizcommunity

News

After news broke of pop superstar Taylor Swift’s imminent 12th studio album, The Life of a Showgirl, brands around the world have gone colour crazy to take part in the latest ‘trendjacking’ (Image supplied)

Digital

How brands can (successfully) trendjack with these 5 tips

Leigh Crymble 18 Aug 2025

From rural KZN to global acclaim: Melusi Mhlungu's We Are Bizarre

Marketing

From rural KZN to global acclaim: Melusi Mhlungu's We Are Bizarre

Issued by IMC Conference 13 Aug 2025

Branding

World’s top 100 food brands valued at $250.8bn, with Nestlé number 1

13 Aug 2025

Kionna Moodley is the shopper marketing lead for PepsiCo. Source: Supplied.

Women's Month

#WomensMonth: Kionna Moodley's shopper marketing vision for PepsiCo in Africa

Karabo Ledwaba 11 Aug 2025

The Up&Up Group, together with key clients, has partnered with Dr Karen Nelson-Field (pictured) to deliver South Africa’s first-ever data on digital media attention metrics (Image supplied)

Research

Attention is the new currency: SA's first human data study

6 Aug 2025

The limited edition ice-cream launched in the UK.

Packaging

Minecraft-themed ice cream by Wall’s hits UK supermarkets

1 Aug 2025

Revolutionising customer experience with ExperienceEvaluator - A game changer for CX teams

CRM, CX, UX

Revolutionising customer experience with ExperienceEvaluator - A game changer for CX teams

Issued by Kantar 23 Jul 2025

#WPRD2025 | Hook, Line & Sinker's Adam Hunter: PR is the voice that shapes the scene

World PR Day

#WPRD2025 | Hook, Line & Sinker's Adam Hunter: PR is the voice that shapes the scene

Issued by Hook, Line & Sinker 18 Jul 2025

Announcing the 2025 Echo Awards board of governors: Leading the future of data-driven marketing

Direct Marketing

Announcing the 2025 Echo Awards board of governors: Leading the future of data-driven marketing

Issued by DMASA 11 Jul 2025

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury: PR and its vital role in Africa

World PR Day

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury: PR and its vital role in Africa

Robin Fredericks 14 Jul 2025

Damon Stapleton and Ali Rez join One Club Board

The One Club for Creativity

Damon Stapleton and Ali Rez join One Club Board

26 Jun 2025

#YouthMonth: Umayr Mohamed of Vans SA inspires youth to stay true to themselves

Fashion & Homeware

#YouthMonth: Umayr Mohamed of Vans SA inspires youth to stay true to themselves

Evan-Lee Courie 18 Jun 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Advertising

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Issued by Association for Communication and Advertising 13 Jun 2025

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Food & bev. services

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Evan-Lee Courie 11 Jun 2025

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Marketing

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Issued by BA:KO by EchoHouse 4 Jun 2025

Branding

EchoHouse: 17 Years In; An Emerging African Brand. A Fresh Look!

Issued by BA:KO by EchoHouse 7 Feb 2025

Danilo Acquisto, CEO and co-founder of video specialist digital agency, Special Effects Media South Africa gives the case for the untapped intra-African trade opportunity in media and marketing (Image supplied)

Africa Month

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto 28 May 2025

Retail

Brand Finance: Automobile, watch and cosmetic brands the world's most valuable luxury brands

27 May 2025

Merging gaming and virtual play with real world commerce

Media

Merging gaming and virtual play with real world commerce

Issued by Advertising Media Forum 26 May 2025

Temu signs MoU to combat online counterfeiting

E-commerce

Temu signs MoU to combat online counterfeiting

22 May 2025

Research

Charting 20 years of brand value: Kantar BrandZ 2025 ranking reveals the world’s most valuable brands

Issued by Kantar 15 May 2025

Fashion & Homeware

David Savman appointed as Calvin Klein global brand president

12 May 2025

Local fashion venture Faro is transforming textile waste into luxury fashion using AI

ESG

Local fashion venture Faro is transforming textile waste into luxury fashion using AI

30 Apr 2025

NIQ report reveals opportunities for private label FMCG growth in South Africa

Research

NIQ report reveals opportunities for private label FMCG growth in South Africa

Issued by NielsenIQ 24 Apr 2025

Bowl goals: Health and flavour indulgence are reshaping South Africa’s breakfast cereals market

FMCG

Bowl goals: Health and flavour indulgence are reshaping South Africa’s breakfast cereals market

Issued by Insight Survey 16 Apr 2025

SA agency DoubleShift makes global impact with UK client wins

Branding

SA agency DoubleShift makes global impact with UK client wins

Issued by DoubleShift 11 Apr 2025

Smartfill selected among leading start-ups in the Blue Earth BE100

Design

Smartfill selected among leading start-ups in the Blue Earth BE100

Issued by DY/DX 19 Aug 2024

Global brands in developing markets: The unseen environmental and commercial gaps

Design

Global brands in developing markets: The unseen environmental and commercial gaps

Issued by DY/DX 16 Jul 2024

Commercial Property

Mall of Africa reveals vibrant brand campaign to redefine retail

Issued by Mall of Africa 7 Apr 2025

Thembisle Sehloho, Chief Marketing Officer of South African Tourism, launches its latest global brands campaign, South Africa Awaits — Come Find Your Joy!(Image by Danette Breitenbach)

Marketing

South Africa Awaits — Come Find Your Joy!

Danette Breitenbach 1 Apr 2025

Ster-Kinekor, as the official representative to Cannes Lions, is proud to announce HeinekenÒ as the official sponsor of the Cannes Young Lions Competition for South Africa (Image supplied)

Cannes Lions

#Cannes2025: Heineken official sponsor of the Ster-Kinekor Cannes Young Lions Competition SA

27 Mar 2025

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Digital

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Shaune Jordaan, Issued by Hoorah Digital 26 Mar 2025

Tseliso Rangaka is the new CCO for Accenture Song SA. Source: Supplied.

Advertising

Tseliso Rangaka named Accenture Song's chief creative officer in South Africa

24 Mar 2025

Hook, Line and Sinker strengthens leadership team amid 2025 growth

Marketing

Hook, Line and Sinker strengthens leadership team amid 2025 growth

Issued by Hook, Line & Sinker 19 Mar 2025

Are the glory days of German carmakers gone forever?

Dealers

Are the glory days of German carmakers gone forever?

Pietro Micheli 14 Mar 2025

The Interactive Advertising Bureau South Africa's (IAB SA) 17th annual Bookmark Awards has appointed nine jury chairs and a full panel of judges alongside Elizabeth Mokwena, the jury president (Image supplied)

IAB Bookmarks Awards

IAB South Africa 2025 Bookmark Awards names nine jury chairs

11 Mar 2025

Sinmisola Hughes-Obisesan. Source: Supplied.

DEI

#InternationalWomensDay2025: Sinmisola Hughes-Obisesan - A visionary driving Africa's creative future

Karabo Ledwaba 7 Mar 2025

Hook, Line & Sinker celebrates 7 major client renewals for 2025

PR & Communications

Hook, Line & Sinker celebrates 7 major client renewals for 2025

Issued by Hook, Line & Sinker 7 Mar 2025

Checkers is one of SA's leading retail brands. Source: Shoprite Holdings.

Branding

Banking, retail and telecoms power SA’s brand value to over R600bn in 2025

6 Mar 2025

2025 office design trends shaping the future of workspaces

Interior Design

2025 office design trends shaping the future of workspaces

Issued by Trend Group 24 Feb 2025

Africa's luxury goods markets emerge as a powerhouse

Sales

Africa's luxury goods markets emerge as a powerhouse

18 Feb 2025

Redefining luxury real estate: So Interactive launches Paragon Properties’ new website

Facilities & Property Management

Redefining luxury real estate: So Interactive launches Paragon Properties’ new website

Issued by So Interactive 30 Jan 2025

Africarare metaverse rebrands as Ubu ushering in the future of AI-powered mixed reality

Artificial Intelligence

Africarare metaverse rebrands as Ubu ushering in the future of AI-powered mixed reality

Issued by Mann Made 29 Jan 2025

5 key focuses global CMOs have prioritised for 2025 relevant for local CMOs

Marketing

5 key focuses global CMOs have prioritised for 2025 relevant for local CMOs

Jessica Jacobs 14 Jan 2025

IAB South Africa announces 2025 Bookmark Awards season and new jury president

IAB Bookmarks Awards

IAB South Africa announces 2025 Bookmark Awards season and new jury president

Issued by IAB South Africa 9 Dec 2024

(Image supplied)

Social Media

#YearOnTikTok 2024: Celebrating African culture, connection and creativity

6 Dec 2024

Africa’s luxury market defies economic pressures

Research

Africa’s luxury market defies economic pressures

22 Nov 2024

Incubeta Digital Academy: Shaping the next generation of digital experts

Education

Incubeta Digital Academy: Shaping the next generation of digital experts

Natasha Veldsman, Issued by Incubeta 22 Nov 2024

Global brands in developing markets: The unseen environmental and commercial gaps

Informal Retailing

Global brands in developing markets: The unseen environmental and commercial gaps

Nevo Hadas 14 Nov 2024