Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Grey Africa recently produced the new Dulux Visualizer app TVC which has recently hit screens nationwide.

Like the previous Cartrack TVC, where the car magically disappears 'right in front of your eyes,' Grey Africa was proud to conceptualise yet another Cartrack TVC that brings the same surreal, quirkiness to life while delivering a strong, retail message and continuing to build and reinforce the Cartrack's bold and unique brand proposition.

Take two nights, four cars and 40 crew. Mix together with one super-determined director.

Celebrating The Association for Communication and Advertising's (ACA) 20th year, the latest APEX award winners were announced at a gala event held at the Sandton Convention Centre on Monday, 20 July 2015.

You would be excused for not hearing of 'Elegant Fuel' before. And awareness was precisely the goal with the first television commercial for the Louis Trichardt-based brand.

The Cannes Lions Festival of Creativity from 21 - 27 June featured innovative ideas from international speakers, and a glittering awards ceremony celebrating the best in advertising and media.