Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Ireland Davenport's "Black and Blue" ad for Care Haven and Salvation Army deserved a presentation film that was as powerful as the ad itself, and it had to happen fast.

Nedbank, together with Joe Public, has developed a new campaign to demonstrate the importance of successful partnerships and the role they play in championing the growth of its clients’ businesses....

When Egg Films director Sunu was first tasked with directing a commercial for M&C Saatchi Abel and Freshpak Rooibos, South Africa's iconic tea brand, Sunu set about creating a story with an intrinsic focus on the tea. In order to achieve this, the commercial features the Rooibos plant as the hero and takes the viewer on a journey through its life process.

The 53rd D&AD Professional Awards presented 847 pencils at the ceremony on 21 May in London. South African agencies took home 13 Wood Pencils, four Graphite Pencils and one Yellow Pencil.

Agency endures arduous conditions to deliver poignant message of consistency for their client.

The evening celebrated the marriage between Bletchley Park and OFyt to establish one of SA's more formidable creative agencies.

On 2 April 2015 the #PLAYWITHOREO café opened to the South African public at The Zone @ Rosebank for a limited period only.