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Dale Hefer, CEO of the Nedbank IMC on stage at this year's Nedbank IMC. The official 2025 Nedbank IMC White Paper has been released (Image source: © IMC)

2025 Nedbank IMC White Paper: 5 calls to action for marketers

#NedbankIMC2025 | Nomsa Chabeli: Lead brand vision from the top

By Danette Breitenbach 16 Oct 2025

#NedbankIMC2025 | Zubair Timol: AI and culture capital to amplify development

#NedbankIMC2025 | Zubair Timol: AI and culture capital to amplify development

By Danette Breitenbach 15 Oct 2025

More news

#NedbankIMC2025 | Dr Gillian Hammah: Blending AI and human capabilities

#NedbankIMC2025 | Dr Gillian Hammah: Blending AI and human capabilities

Danette Breitenbach 14 Oct 2025

Dr Gillian Hammah at the Nedbank IMC Conference 2025.

#NedbankIMC2025 | Dr Gillian Hammah's 7 steps to integrating AI in your business

Karabo Ledwaba 6 Oct 2025

Stacy Jayne Saggers, commercial growth director, Insights Division, Kantar says brands in South Africa are showing and consumers are expecting them to continue showing up (Image: © Bizcommunity)

#NedbankIMC2025 | Stacy Jayne Saggers: Brands are showing up, consumers expect them to

Danette Breitenbach 3 Oct 2025

Vaughan Croeser, vice president, marketing: The South African Breweries (AB InBev), says marketers must build for the long term responsibly (Image: © Bizcommunity)

#NedbankIMC2025 | Vaughan Croeser: Build for the long-term, responsibly

Danette Breitenbach 3 Oct 2025

#NedbankIMC2025 | Ryan Sauer - Empowering marketers in the boardroom

#NedbankIMC2025 | Ryan Sauer - Empowering marketers in the boardroom

Danette Breitenbach 2 Oct 2025

#NedbankIMC2025 | Melusi Mhlungu - "Are you playing to win, or not to lose?"

#NedbankIMC2025 | Melusi Mhlungu - "Are you playing to win, or not to lose?"

Danette Breitenbach 2 Oct 2025

#NedbankIMC2025 | Bryony Rose: "It's not just pizza near me."

#NedbankIMC2025 | Bryony Rose: "It's not just pizza near me."

Danette Breitenbach 1 Oct 2025

#NedbankIMC2025 | Charl Bassil: "Be brave. Be kind. Believe."

#NedbankIMC2025 | Charl Bassil: "Be brave. Be kind. Believe."

1 Oct 2025

Charl Bassil is a big proponent of thinking like a challenger. Source: Nedbank IMC.

#NedbankIMC2025: Charl Bassil — Ban “iconic”, think challenger, farm for the long game

Karabo Ledwaba 1 Oct 2025

Bryony Rose, director for Yext’s Enterprise International business. (Source: Nedbank IMC)

#NedbankIMC2025: Bryony Rose – Why brands must adapt their AI strategies now

Chloe Posthumus 29 Sep 2025

The hyperlocal advantage: Understanding your place in AI search

The hyperlocal advantage: Understanding your place in AI search

Sauce Advertising 26 Aug 2025

Source: Nedbank IMC.

#BehindtheIMC | Volkswagen SA's Harpur on navigating the attention economy

Chloe Posthumus 18 Aug 2025

Source: Nedbank IMC

#BehindtheIMC | Dr Gillian Hammah on the human edge in an AI-driven marketing world

Chloe Posthumus 14 Aug 2025

#BehindtheIMC | Zubair Timol: AI and culture as catalysts for African growth

#BehindtheIMC | Zubair Timol: AI and culture as catalysts for African growth

Chloe Posthumus 11 Aug 2025

Bryony Rose. Source: Nedbank IMC

#BehindtheIMC | Bryony Rose on AI search, adaptability, and redefining digital visibility

Chloe Posthumus 7 Aug 2025

#BehindtheIMC | BBC's chief brand officer, Charl Bassil: Culture eats strategy for breakfast

Chloe Posthumus 4 Aug 2025

Vaughan Croeser, Vice President of Marketing at The South African Breweries (AbInBev). Image supplied.

#BehindtheIMC | Vaughan Croeser on creativity, experience, and the beer industry's impact

Chloe Posthumus 31 Jul 2025

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

Darren Morris 21 Jul 2025

Mbali Bhengu, marketing lecturer to third-year students at Red & Yellow Creative School of Business (Image supplied)

#NedbankIMC2024: Mbali Bhengu - How my students have made me a better marketer

Danette Breitenbach 3 Oct 2024

Mike Sharman, chief creative officer and founder of Retroviral (Image supplied)

#NedbankIMC2024: Mike Sharman - "Are you not entertained?"

Danette Breitenbach 3 Oct 2024

Marko Stavrou, the Gen Z Guy, CEO and Genlink (Image supplied)

#NedbankIMC2024: Marko Stavrou - Unveils the secrets to marketing to Gen Z

Danette Breitenbach 3 Oct 2024

Matthew Bull, founder, SoloUnion and chief creative adviser for AB InBev and Kraft Heinz (Image supplied)

#NedbankIMC2024: Matthew Bull – It's time for the world to laugh again

Danette Breitenbach 3 Oct 2024

#NedbankIMC2024: Mzamo Xala – building a better world through the lens of marketing

Danette Breitenbach 3 Oct 2024

Source: © Bizcommunity Musa Kalenga, group chief executive of the Brave Group

#NedbankIMC2024: Musa Kalenga - AI, run for the hills or the opportunity to unlock value

Danette Breitenbach 3 Oct 2024

Founder, EDC squared, Scott Thwaites (image supplied)

#NedbankIMC2024: Scott Thwaites – Time for brands that act and feel like people

Danette Breitenbach 3 Oct 2024

Nicky Verd, a digital futurist and author of the book, Disrupt Yourself or Be Disrupted (Image supplied)

#NedbankIMC2024: Nicky Verd – the future of marketing and business is data-driven

Danette Breitenbach 3 Oct 2024

Steve Babaeko, CEO / chief creative officer of the Lagos-based communications agency X3M Ideas (Image supplied)

#NedbankIMC2024: Steve Babaeko – Advocacy through creativity to overcome challenges

Danette Breitenbach 3 Oct 2024

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