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Clarion wraps up Cape Town buses
Having been awarded the exclusive marketing and advertising rights for the Golden Arrow bus service, Tractor Outdoor will be branding around 200 buses per year, over the next five years.
Clarion Moving Media will custom design the branded wraps to the template of each bus, print the branding sets and apply the branded design to the bus according to briefs supplied by Tractor and its client. It has branded over 250 buses to date for the media company.
"We have used Clarion as our exclusive print and production partner for the rollout stage of the project. It has been pivotal to the success of this campaign by provided a full turnkey solution for the entire production process," said Simon Wall, MD of Tractor Outdoor.
