What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
JWT salutes cool brands
Reviewing the results of the Sunday Times Generation Next Brand Survey of the country's coolest brands, JWT South Africa is proud of its clients, Kellogg's, Lux, Nestlé, Nokia and Shell for being included.
JWT MD, Judy van Dam, says, "Our congratulations for being voted as some of South Africa's 'coolest' brands by our youth."
- Kellogg's Coco Pops was placed first and Kellogg's Corn Flakes second in the Breakfast Cereal category while Lux was voted number one in the Soap category and number three in the Skincare category.
- Nestlé Kit Kat came second and Bar One third in the Chocolate Confectionary category with Bar One also being placed fifth as the Coolest Energy Product.
- Nokia was highly rated in the Coolest Phone category
- Shell in the Petrol Station category
"A big thank you to the youth of South Africa for voting for the brands we work with," concludes Van Dam.
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