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Creative Circle results for August 2014/Loeries Rankings

5 Nov 2014

The Creative Circle Ad of the Month results for August 2014 have been announced.

The Creative Circle Ad of the Month results for August 2014 have been announced, and chairperson for the advertising judging panel that month, Rob McLennan - Creative Founding Partner of King James II comments: "Not surprisingly for the month after the Loeries, it wasn't a particularly sparkling month for the August Award entries. Nevertheless, strong winners came through in Print, Television and Out of Home."

Category	August 2014
Print	1. Volkswagen Gold R 'Terminal Velocity' - Ogilvy & Mather Cape Town
	2. Jaguar Land Rover 'Wetlands/Desert' - Y&R South Africa
	3. SABC TV Licences 'Housewives/Lada/Yak' - DDB South Africa
Radio	1. Red Bull Campus Clash 'A Radio Ad That You Can DJ' - Publicis Machine
	2. Colgate Palmolive Plax Mouthwash 'Wedding/Teacher Greeting/Surprise Party' - Y&R South Africa
	3. Ocean Basket World Ocean Day 'Ocean/Beach/Sea' - House of Brave
	3. SABC 3 Expresso 'Bacon' - King James II
Out of Home	1. Safety Lab CCTV "Be#LongStreetSmart' - Y&R South Africa
	2. Land Rover 'Desk Lamp to Campfire/Daschund to Elephant/Potted Plant to Baobab' - Y&R South Africa
	3. Volvo V40 With Park Assist 'People Park Like $&*@' - HavasWW
Film	1. Nando's 'Blue Light Parade' - MetropolitanRepublic
	2. MTN Football Sponsorship 'Fireball' - MetropolitanRepublic

August 2014 advertising judges
Rob McLennan, King James II (Chair)
Brent Singer, Net#Work BBDO
Chris Potter, Mortimer-Harvey
Kyra Antrobus, FCB Johannesburg
Greig Watt, TBWA\Hunt\Lascaris JHB
Annette de Klerk, Joe Public
Michelle McKenna, Ogilvy & Mather Johannesburg
Marjolein Rossouw, Y&R South Africa
Hital Pandya, DDB South Africa

Category	August 2014 chair comments
Print	A clear winner in this category went to Volkswagen for their Golf R 'Terminal Velocity' execution. A simple demonstration of acceleration, impeccably executed.
Out of Home	First place, Safety Lab/CCTV Be#LongStreetSmart moving billboard stood out with a demonstration of how police CCTV footage of crimes in Long Street in Cape Town could be streamed onto a moving billboard with the address and times of the crime so that unsuspecting fun seekers in Long Street could be made aware of potential situations. A clever use of an existing technology that also benefits the public.
Film	Nando's fire it up once again and gets first place in this category, with a parody of our blue brigades behaving like, well, our blue brigades behave.
Radio	An interactive piece won for the Red Bull Campus Clash where, by twiddling your pan knob (ha!) between left and right on your stereo sound system you are able to do a basic DJ mix of a track. Make sense? Good.