Media marketing | Bizcommunity

Media marketing | Bizcommunity

News

Publicis Groupe Africa launches CSI pilot programme with Soma Foundation

Inclusion, Empowerment & Social Justice

Publicis Groupe Africa launches CSI pilot programme with Soma Foundation

Issued by Publicis Groupe Africa 20 hours

Branding

How to articulate your brand purpose into a lived experience

Nadia Hearn 3 days

Of all views from videos, 67% come from videos under 30 seconds (Image source: © 123rf )

Digital

The 30-Second Rule: What goes viral decided by algorithms

12 Jan 2026

The brands that win in 2026 will be the ones who view this seasonal moment not as a post-holiday filler, but as the launchpad for behaviour-driven (Image source: © 123rf )

Social Media

January is an opportunity for brands: 11 social media marketing ideas

Keith Kakadia 7 Jan 2026

Brett Gelman and Maya Hawke behind the scenes of Stranger Things. (Credit: Atsushi Nishijima/Netflix © 2024)

Streaming

Stranger Things extends record run as all 5 seasons dominate Netflix Top 10

29 Dec 2025

To reach younger donors, the South African Guide Dog Association, together with VML, created AI pupfluencer, Maxx Reps (Image supplied)

Marketing

AI pupfluencer created to reach younger audience for Guide Dog Association

10 Dec 2025

(Image supplied)

Marketing & Media

Scopen SA’s most admired creative and media agency professionals for 2025

9 Dec 2025

All the South African Social Media Award winners

Social Media

All the South African Social Media Award winners

24 Nov 2025

10 marketing trends for 2026

Marketing

10 marketing trends for 2026

Issued by Kantar 18 Nov 2025

Ogilvy South Africa and Yum! took the top industry honours at the Marketing and Media Alliance sub-Saharan Africa's 2025 Smarties (image supplied)

Marketing

Ogilvy and Yum! take top honours at MMA SSA Smarties

14 Nov 2025

Image credit: GynaGuard

Obstetrics & Gynaecology

GynaGuard wants to change the way intimate wellness is marketed in South Africa

27 Oct 2025

Publicis Groupe Africa named Network of the Year at the African Cristal Awards for the second consecutive year

Media

Publicis Groupe Africa named Network of the Year at the African Cristal Awards for the second consecutive year

Issued by Publicis Groupe Africa 22 Oct 2025

NIQ-GfK wins radio and TV measurement contracts in South Africa

Research

NIQ-GfK wins radio and TV measurement contracts in South Africa

Issued by NielsenIQ 21 Oct 2025

Marketing & Media

#WorldFoodDay: When food feels uncertain, trust becomes the nourishment

Zina Zwakala 16 Oct 2025

Publicis Groupe wins Loeries Regional Agency of the Year for the second consecutive year

Loeries Creative Week

Publicis Groupe wins Loeries Regional Agency of the Year for the second consecutive year

Issued by Publicis Groupe Africa 15 Oct 2025

#Orchids&Onions: Checkers cooks with Jamie Oliver, Vaseline warms hearts

#OrchidsandOnions

#Orchids&Onions: Checkers cooks with Jamie Oliver, Vaseline warms hearts

Brendan Seery 14 Oct 2025

Social Media

Why keyword cannibalism is killing your SEO rankings

Thelma Ngoma-Mavhunga 13 Oct 2025

Netflix's Queue rebrands as Tudum Magazine

Magazines

Netflix's Queue rebrands as Tudum Magazine

7 Oct 2025

Enver Groenewald has been appointed as the first chief commercial officer for the SABC (Source: © Bizcommunity)

Media

SABC appoints first chief commercial officer to drive long-term financial sustainability

2 Oct 2025

Advertising

Meta to leverage AI chat data for personalised ads

Karabo Ledwaba 2 Oct 2025

The FlySafair annual Business Booster Competition, six winning businesses have been announced (Image supplied)

Travel

All the FlySafair 2025 Annual Business Booster competition winners

29 Sep 2025

Image credit: on Pexels

Inclusion, Empowerment & Social Justice

African businesses urged to unlock growth through disability inclusion

19 Sep 2025

Media

The secret to brand success: Going deeper than meme culture

Simon Spreckley 18 Sep 2025

Publicis Media has made some senior appointments. (L to r:) Brian Muguto joins as head of strategy, Kershnee Pillay has been promoted to MD of Starcom, and Kevin Ndinguri takes on the role of chief investment officer (Image supplied, composite by Lesely Svenson © Bizcommunity)

Marketing & Media

Kershnee Pillay promoted to Starcom MD; Publicis Media announces senior appointments

16 Sep 2025

Nigel Tattersall and Helen McIntee-Carlisle were honoured. Source: Supplied.

Marketing

AMC co-founders awarded CIM Honorary Fellowship

15 Sep 2025

Source: © 123rf Mariangela Caineri Zenati, marketing manager at social media management platform Loomly examines the implications of the controversial social media ban for teenagers in Australia

Social Media

The implications for brands of the social media ban for teenagers in Australia

Mariangela Caineri Zenati 10 Sep 2025

Source: © 123rf Scopen’s eighth edition of its Agency Scope study in Mexico has found that brands in Mexico are betting on creativity more than ever to stand out and agencies increase their creative recognition

Marketing & Media

Part 2: Agency Scope Mexico – Brands bet on creativity more than ever to stand out

8 Sep 2025

Source: © 123rf 76% of advertisers in Mexico work with specialised agencies and still wish to continue working with them in the future, with one agency as the lead agency

Marketing & Media

Part 1: Agency Scope Mexico - Specialised agencies still preferred over integration

2 Sep 2025

Higher Education

The education of influencers: Why content creators should consider these qualifications

26 Aug 2025

Marce Heath is the commercial marketing lead at Asus South Africa. Source: Supplied.

Behind the Selfie

#BehindtheSelfie: Marce Heath on AI, creativity, and leadership at Asus South Africa

Karabo Ledwaba 26 Aug 2025

#WomensMonth: Charlene Louw is leading SA's beer industry to a gender-inclusive future

FMCG

#WomensMonth: Charlene Louw is leading SA's beer industry to a gender-inclusive future

15 Aug 2025

Source: © 123rf Derek Coles, president and MD of McCann Joburg says ‘digital-first’ isn’t enough and make a case for idea-first thinking in modern advertising

Marketing & Media

McCann Joburg's Derek Coles: Stand out, don't fit in

Derek Coles 15 Aug 2025

The 2025 Mzansi Barometer: What are South Africans up to?

Research

The 2025 Mzansi Barometer: What are South Africans up to?

Issued by Kantar 13 Aug 2025

IAB SA's Front Row delegates for 2025 announced

Digital

IAB SA's Front Row delegates for 2025 announced

13 Aug 2025

It's International Friendship Day and Castle Lager Shows us how the Springboks are truly made, with Springbok Rugby World Cup winners Damian Willemse, Cheslin Kolbe, Ox Nche and their real-life 'ride or dies' (Image supplied)

Marketing

Castle Lager's It's How We're Made shows Springbok friendships

30 Jul 2025

Call for service providers: Training, mentorship and business support for CFERI beneficiaries

Skills Training

Call for service providers: Training, mentorship and business support for CFERI beneficiaries

Issued by False Bay College 29 Jul 2025

Ntombie Dlamini.

Behind the Selfie

#BehindtheSelfie: Konica Minolta's marketing leader, Ntombie Dlamini

24 Jul 2025

Image source: rawpixel.com from

IP Law

#Trademark: Who owns the IP – the brand or influencer?

Amani Patel 23 Jul 2025

SA’s beer industry calls for a policy change

Regulatory

SA’s beer industry calls for a policy change

Charlene Louw 23 Jul 2025

TourismX launches inaugural Travel Social Media Awards 2025

Tourism

TourismX launches inaugural Travel Social Media Awards 2025

18 Jul 2025

World PR Day

#WPRD2025 | Tutone Communications' Melanie Ramjee: PR is about bringing a brand's story to life

Evan-Lee Courie 18 Jul 2025

Source: © 123rf The IAS Media Assurance Masterclass Series reveals that 70% of procurement professionals are
overwhelmed by marketing contracts, while agencies quietly exploit the gaps

Marketing & Media

Overwhelming marketing contracts, agencies quietly exploit the gaps

16 Jul 2025

Machine wins 8 finalist spots across diverse categories at the 2025 Bookmark Awards

Marketing

Machine wins 8 finalist spots across diverse categories at the 2025 Bookmark Awards

Issued by Machine_ 16 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

(Image supplied)

Youth Month

#YouthMonth: SA's youth - Most educated, least employed; something’s broken

Charlie Wannell 20 Jun 2025

Yuneal Padayachy, Chief Support Officer at The BEE Chamber

Career Advice

16 tips for young career seekers and entrepreneurs this Youth Month

Yuneal Padayachy 13 Jun 2025

Source: © 123rf The most recent IAS Media Auditing Masterclass explored the often-overlooked parts of agency spend where bloated Scope of Work (SOW) estimates and unchecked costs run rife

Media

IAS Media Auditing Masterclass: If you’re not auditing, you’re bleeding

10 Jun 2025

Enter your winning work for the New Generation Awards

Digital

Enter your winning work for the New Generation Awards

Issued by New Generation Awards 4 Jun 2025

#BehindtheSelfie: Craig Rodney, founder of The Agency Coach

Behind the Selfie

#BehindtheSelfie: Craig Rodney, founder of The Agency Coach

4 Jun 2025