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Dentsu Africa launches Consumer packaged goods like never before
Dentsu Africa launches Consumer packaged goods like never beforeArticle

The second edition in the Dentsu wisdom series titled Consumer packaged goods like never before has officially launched. The content in the latest report includes analysis from 19 experts...

Issued by Dentsu 7 May 2021

How manufacturers can unleash their digital marketplace superpower
How manufacturers can unleash their digital marketplace superpowerArticle

Digital marketplaces such as Amazon, Alibaba, click and collect models, and food delivery ecosystems have rapidly changed consumer behaviour, and increased the demand for convenience...

Haydn Townsend 3 May 2021

Mentholatum goes direct to consumer with new e-commerce platform
Mentholatum goes direct to consumer with new e-commerce platformArticle

Visitors to Mentholatum SA's online store will be able to access the company's full range of brands including Deep Heat, Oxy, Happy Event and Softlips...

9 Apr 2021

Dentsu Africa launches the wisdom series: e-commerce like never before
Dentsu Africa launches the wisdom series: e-commerce like never beforeArticle

Harnessing the talent of African experts across owned markets, capturing their perspectives and vast category knowledge, accompanied by the voices and opinions of external authorities, clients, authors, and academics...

Issued by Dentsu 12 Mar 2021

Bos Brands strengthens D2C focus as e-commerce hots up
Bos Brands strengthens D2C focus as e-commerce hots upArticle

Bos Brands is ramping up its direct-to-consumer offering with the launch of a subscription service. This follows a revamp of the company's online store last year...

Lauren Hartzenberg 16 Feb 2021

How can technology revive the travel industry?
How can technology revive the travel industry?Article

The industry now has a unique opportunity to reevaluate, restrategise, and create robust structures better suited to roll with the pandemic punches...

Greg Cooke 15 Feb 2021

Njabulo Mabanga defies the odds by self-publishing Stop Being A Nice Guy
Njabulo Mabanga defies the odds by self-publishing Stop Being A Nice GuyArticle

Growing up in the dusty streets of Etwawa township, in the East Rand, Njabulo Mabanga was faced with many challenges. His resilience and motivation to succeed led him to self-publish Stop Being A Nice Guy...

Ntandokazi Ntozakhe 10 Feb 2021

#FluxTrendsMasterclass: Why innovation is less about tech and more about thinking smarter
#FluxTrendsMasterclass: Why innovation is less about tech and more about thinking smarterArticle

Bronwyn Williams, partner at Flux Trends, interviewed Vusi Mthimunye at the Alinea Marketing Master Class to find out about future retail trends...

24 Nov 2020

Positive growth from SA's agriculture sector despite economic crisis
Positive growth from SA's agriculture sector despite economic crisisArticle

In the midst of an unprecedented economic and health crisis one sector in our economy has outshone the rest. The agricultural sector expanded by almost 28% in the first quarter compared to the same period in 2019 and 15.1% in the second quarter.

19 Oct 2020

Goedgedacht Trading now selling D2C under new brand goed
Goedgedacht Trading now selling D2C under new brand goedArticle

Goedgedacht Trading has made its proudly South African extra virgin olive oils and food products available online and direct to consumer under its new label 'goed'...

21 Sep 2020

Influence marketing - Ogilvy SA enters the fray
Influence marketing - Ogilvy SA enters the frayArticle

Ogilvy South Africa has launched its own influence marketing division, entitled InfluenceO, with Dylan Joubert at the helm...

Issued by Ogilvy South Africa 20 Aug 2020

Ways to keep your cash flow going through Covid-19 pandemic
Ways to keep your cash flow going through Covid-19 pandemicArticle

Many small and medium businesses in South Africa were already facing cash flow challenges before the Covid-19 pandemic...

Viresh Harduth 24 Apr 2020

#BizTrends2020: Using e-commerce tools to build disruptive consumer brands
#BizTrends2020: Using e-commerce tools to build disruptive consumer brandsArticle

Many disruptive consumer brands eventually expand into retailers in order to reach broader scale, and fast-moving retailers can accelerate this process...

Paul Cook 16 Jan 2020

The need to construct an online strategy for the future
The need to construct an online strategy for the futureArticle

In the FMCG market, South Africa has added 100,000 new traditional trade and modern trade stores to its retail universe over the last 20 years...

Arihant Jain 19 Mar 2019

Coca-Cola's swoop for Costa Coffee will cut its exposure to sugar and plastic bottles
Coca-Cola's swoop for Costa Coffee will cut its exposure to sugar and plastic bottlesArticle

Coca-Cola's £3.9 billion acquisition of Costa Coffee has made quite a ripple. Atlanta-based Coca-Cola is obviously best known for its soft drinks portfolio, found in supermarkets, kiosks, hotels, bars and restaurants around the world...

John W Walsh 11 Sep 2018

Growth in store for SA's first deaf-run coffee shop
Growth in store for SA's first deaf-run coffee shopArticle

I Love Coffee, a Cape-based social enterprise that trains and employs deaf baristas to work as frontline staff in its stores, plans to open as many as five new outlets over the next twelve months...

19 Jul 2018

Team TBWA\Hunt\Lascaris with their Gold Lion at Cannes Lions 2018.
"Brands: Get ahead of a problem that matters to consumers" - Pete KhouryArticle

I caught up with Pete Khoury of TBWA\Hunt\Lascaris and the Creative Circle, for his views on why brands should get ahead of a problem that matters to consumers...

Leigh Andrews 28 Jun 2018

Nielsen Consumer 360 event unpacks major shifts in SA's consumer landscape
Nielsen Consumer 360 event unpacks major shifts in SA's consumer landscapeArticle

The South African consumer landscape is set for a multitude of shifts in the next ten years, not least of which is the maturing of the local market with growth in the Generation X market segment...

21 May 2018

#Newsmaker: Esther Hoogstad steers Spree's customer journey
#Newsmaker: Esther Hoogstad steers Spree's customer journeyArticle

Newly appointed as head of customer interaction and marketing at Spree, Esther Hoogstad will be taking charge of the online retailer's end to end customer experience...

Lauren Hartzenberg 20 Feb 2018

Africa's consumer goods and retail sectors driven by expanding middle class, tech development
Africa's consumer goods and retail sectors driven by expanding middle class, tech developmentArticle

In Africa and the Middle East, the value of mergers and acquisitions transactions is expected to rise to $6.4 billion in 2018 and will continue to rise in 2019, to $6.6 billion...

1 Feb 2018

Revlon selects WPP's Grey and MediaCom as global agencies of record
Revlon selects WPP's Grey and MediaCom as global agencies of recordArticle

Revlon recently announced the appointment of Grey as its global creative agency of record and MediaCom as its global media agency of record...

Issued by Grey Africa 15 Aug 2017

Six South African ads form part of shortlist for World's Best Healthcare & Wellness Advertising
Six South African ads form part of shortlist for World's Best Healthcare & Wellness AdvertisingArticle

The Global Awards for the World's Best Healthcare & Wellness Advertising have announced the 2015 shortlist. The winners will be announced on 3 December 2015 at ceremonies in New York City and Sydney...

29 Oct 2015

First ACW2014 - experiences shared, lessons learned
First ACW2014 - experiences shared, lessons learnedArticle

Cocktail Weeks take place in some of the best capital cities in the world. In Time Magazine's January 2013 edition, it named Ghana one of the top three places to...

7 Jul 2014

Capillary Technologies enters SA market
Capillary Technologies enters SA marketArticle

Capillary Technologies, a provider of cloud software solutions that help businesses to engage intelligently with their customers through mobile, social and in-store channels, has announced its entry into the South African market with new offices in Joburg and a strategic new partnership with Blue Label Engage for its turnkey (direct to consumer) retail customer engagement solution.

22 Nov 2013

Audi and BMW top consumer searches for cars, online
Audi and BMW top consumer searches for cars, onlineArticle

LONDON, UK: In excess of 10.7 million searches were made by UK consumers looking for cars online in August, reveals a report just published by leading independent digital marketing agency, Greenlight.

13 Sep 2013

The Global Awards announces 2012 finalists
The Global Awards announces 2012 finalistsArticle

NEW YORK, US / SYDNEY, AUSTRALIA: The Global Awards, honouring creative and marketing excellence in worldwide healthcare communications, announced the Finalists for the 2012 competition. The Global Awards Grand Jury selected "The World's Best Healthcare Advertising," nominating 177 Finalists from 17 countries around the globe - including South Africa.

26 Oct 2012

XP Digital promotes Benylin 4 flu to core target marketArticle

The Johnson & Johnson pharmaceutical group took its Benylin message direct to consumers at the height of winter during a one-month campaign within Dis-Chem and Clicks pharmacies using Unlimited's XP Digital LCD screens.

31 Aug 2012

BuzzCity predictions for 2012
BuzzCity predictions for 2012Article

SINGAPORE: 2011 has certainly been a busy year for the mobile industry and there have been some real changes. Based on our experiences of the past year, I wanted to share my top five predictions for 2012...

Dr KF Lai 13 Dec 2011

Adobe announces new digital publishing suite
Adobe announces new digital publishing suiteArticle

SAN JOSE, US/JOHANNESBURG, SA: New viewer technologies and hosted services are designed to revolutionise the creation and deployment of publications across desktops, tablet devices and mobile marketplaces.

28 Oct 2010

B2B vs. B2C CRM: What's the difference?Article

All CRM systems are not created equal, and that's good news for companies that sell more to consumers than to businesses. However, it's crucial to understand the differences between B2B and B2C CRM in light of each company's individual requirements. Three consistent themes appear and can be used as a baseline for selecting tools to help B2C marketers: speed, process and persistence.

Jeff Solomon 2 Mar 2010

Google to sell new e-books onlineArticle

WASHINGTON: Google plans to begin selling electronic versions of new books online this year, posing a potential challenge to market leader Amazon.

Mike Pearson 2 Jun 2009

Google to sell new e-books online
Google to sell new e-books onlineArticle

WASHINGTON: Google plans to begin selling electronic versions of new books online this year, posing a potential challenge to market leader, Amazon.

2 Jun 2009

Nike appoints president
Nike appoints presidentArticle

Jeanne P. Jackson, a member of Nike's Board of Directors since 2001, fills the newly created role of President of Direct to Consumer for the company, effective immediately.

9 Mar 2009

Direct to consumer drug advertising may be a waste of moneyArticle

In the USA, even scheduled drugs can be advertised direct to consumer.

2 Sep 2008

‘Conservative' pharma slow to take advantage of online marketing opportunitiesArticle

While the internet has altered the landscape in the retail sector and revolutionised the airline industry, pharmaceutical companies have been slow to take advantage of the marketing opportunities offered by the internet. However, the same cannot be said of customers, who are increasingly using the web to source information.

Dr Sandra Reynolds 23 Apr 2008

Industry news: Global pharma market must transform to capitaliseArticle

As the global pharmaceutical market is likely to double in value to $1.3 trillion by 2020, some transformation is required.

Issued by Andisa Yako: Dynamo Africa 10 Jul 2007

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