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Maximizer Software Ltd are the leading provider of proven and affordable customer relationship management for sales, marketing and customer service, and being the No 1 player in the Mobile CRM market.
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Cape Business News and Camsoft: Ensuring a smooth digital transition and great client service
Cape Business News (CBN) is well-known for providing one of the leading business media offerings within South Africa. The company has also been a Camsoft Solutions client for the past 21 years, and believes that its partnership has played an important role in allowing CBN to stay perpetually sharp and at the top of its game. This includes its transformation over the past three years from existing originally as a print-based publication, to becoming an exclusively online publishing offering across four separate digital platforms. 4 Jul 2023 Read more

Service is the bedrock of Camsoft and Maximizer's operational CRM ethos
Camsoft Solutions has been actively involved in supplying, servicing and supporting customer relationship management (CRM) solutions since 1995, and is a certified Maximizer software solution provider. Maximizer, in turn, is an international, world-leading CRM software supplier. Together, Camsoft and Maximizer share the philosophy that 'service is the bedrock of our operational ethos'. 14 Jun 2023 Read more

How a holistic, personalised customer view ensures loyal customers and increased revenue
It is important for a thriving and profitable business to have access to a holistic, 360-degree view of its customers because this gives the company a deeper understanding of its clients as people, including both their behaviours and their needs. This, in turn, allows the business to provide a personalised experience to each and every customer, and allowing them to be treated as unique individuals and not as the polar opposite - impersonal statistics which have been randomly assigned. 12 May 2023 Read more

Organisational fitness and people management: the CRM link
"It doesn't make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do." 11 Apr 2023 Read more

Artificial intelligence and CRM: a 'future-forward' partnership
As the Internet and social media continue to buzz with discussions around recently-released chatbots that use artificial intelligence (AI) to produce content in a human-like way, so too can the conversation also be broadened to consider the use of AI technology within the customer relationship management (CRM) arena. 10 Mar 2023 Read more

CRM enables organisational fitness for proactive business management within the energy crisis
An effective application of a customer relationship management (CRM) system allows business owners and management to maximise their operations even during major challenges such as the global Covid-19 pandemic - and now, in South Africa, also during the difficulties brought about by the current energy crisis. 13 Feb 2023 Read more

Boosting the team leader: Camsoft unveils Maximizer's Sales Leader Edition
Any good sales leader knows that success comes down to the quality - and performance - of the salespeople. That being said, shouldering the responsibility for a team's sales success can be very onerous and stressful. Customer relationship management (CRM) global leader Maximizer has unveiled a new solution - Sales Leader Edition - specifically designed to assist the sales manager or sales team leader. 3 Feb 2023 Read more

Spring 2022 Maximizer release delivers new Interactions tab, and more
New Interactions tab means all your customer communications are now in one place. 19 Aug 2022 Read more

F-Secure Corporate Security relaunches as WithSecure
The corporate security business of F-Secure has relaunched as a new brand that shares the company's new name WithSecure™. To benefit from the power of diversity, the brand was developed in extensive collaboration with F-Secure employees, reseller partners, and clients. The name reinforces the belief that facing cybersecurity challenges together produces more effective outcomes than trying to protect anything alone. WithSecure™ aims to be the strategic partner for businesses that want measurable security outcomes. 25 Mar 2022 Read more

Webinar on key data protection strategies to prevent cyberattacks
Tuesday, 2 November 11:00am (SAST, South-African time) 19 Oct 2021 Read more

F Secure Elements all-in-one cybersecurity
F-Secure Elements is a cloud platform that delivers everything from vulnerability management and collaboration protection to endpoint protection, and detection and response. These are the four aspects that organisations need to cover the whole security value chain. Using F-Secure Elements allows all of these threat aspects to be made clearly visible and easily managed from a single security console. Elements also provides the clarity, flexibility, and technology that you will need to adapt to changing threats and business needs. It is also easy to manage in-house with a flexible usage-based SaaS option. 4 Oct 2021 Read more

Free webinar recording on key cybersecurity tips for POPIA and Cybercrimes Act
The recording of the joint presentation webinar by cybersecurity specialists from F-Secure and legal firm Webber Wentzel on both the Protection of Personal Information Act (POPIA) and Cybercrimes Act legislation is available to interested parties at no charge. The POPI Act will be coming into effect in South Africa on 1 July 2021 and the Cybercrimes Act has just been signed into existence by South Africa's president with Information Officers at all organisations now needing to register with the Regulator. 30 Jun 2021 Read more

F-Secure ID Protection prevents falling victim to identity theft
Identity theft happens when someone uses another person's identity or personal information, such as their name, social security number, credit card number or online credentials without permission to commit a crime or fraud. Resolving identity theft is not easy. Once information gets exposed, it can stay out there for years. The majority of identity theft incidents originate from cyber criminals exploiting users' weak passwords. It is important to be the first to know if your personal information is exposed online so that you can take control of your online identity and minimize the risk of account takeover. 5 Nov 2020 Read more

Mobile workforce of critical importance now
With the current worldwide coronavirus pandemic resulting in the forced closure of education and public facilities globally and having governments around the world recommending that organisations restrict movement with employees requested to stay at home, mobile workers have never been more important to the survival of businesses. While such measures are undoubtedly sensible and prudent, allowing their staff to fulfil their daily duties outside of the office is unmapped territory for most companies and is typically a scenario that was never planned for. Affected employees are also finding the changes to be a greater culture shock than they had anticipated, leaving them feeling isolated, 'out of the loop' and, in many cases, somewhat chaotic. Unfortunately for South Africa, the reality is that despite the growing range of tools and gadgets that have become available over the last decade with the associated advances in new technologies, very few local businesses have opened their minds to the possibility of an off-site workforce and are finding they unprepared for such an adaptation. 20 Mar 2020 Read more

Have you been pwned?
Ransomware attacks have once again become a major topic of discussion of late with more organisations having reported such breaches in recent months. It appears that no matter what the industry, any organisation with important customer data is getting targeted and will suffer such an attempted attack sooner rather than later, if they haven't already that is. 12 Nov 2019 Read more

F-Secure reveals top two ways most companies breached
Companies are always looking for the new technology that will protect them from cyber attacks with most companies getting breached through one of two ways, and according to F-Secure experts. However neither of these ways has anything to do with zero-day vulnerabilities, which, the experts say, receive much more attention than they're due. 7 Nov 2019 Read more

Webinar on how vulnerability management helps prevent data breaches
Thursday, October 17, at 12-1pm (SA time) 1 Oct 2019 Read more

CRM events in May with Camsoft and Maximizer
Having an effective Customer Relationship Management (CRM) system is becoming ever more critical for businesses today in order to tackle the growing complexity of the modern customer landscape. The cloud has now become the de facto platform for CRM solutions with a sea-change occurring in the last decade when nearly 90% of the solutions were on-premise back in 2008 and now over 90% are cloud-based. The growing mobile workforce is also benefiting a lot more from cloud technology with greater adoption rates of Mobile CRM as a result, enabling workers to meet their sales targets more efficiently and quicker than was previously the case. Business productivity has also improved substantially with the implementation of cloud-based CRM systems with numerous studies reporting on the successes of businesses that have embraced the latest CRM technology. 30 Apr 2019 Read more

Attack traffic up by 32% in 2018
New research from cybersecurity provider F-Secure reports a significant increase in attack traffic in the latter half of 2018. But while attacks are increasing, it seems many companies are struggling with incident detection. 16 Apr 2019 Read more

F-Secure RADAR wins vulnerability award
Cybersecurity company F-Secure continues to receive market recognition for their solutions with their latest accolade being the Champion Award given for their RADAR solution by German research and analyst firm Techconsult. 16 Apr 2019 Read more

Cybervision, an F-Secure partner, is launching an F-Secure vulnerability management service, RADAR
F-Secure RADAR is a powerful and scalable vulnerability management solution that allows organisations to easily control and manage IT security risk. The vulnerability scanning and management service helps enterprises identify and remediate vulnerabilities in any platform or web application. 22 Nov 2018 Read more

Hiring B2B Sales Superstars
Camsoft Solutions is hosting a half-day workshop on the Hiring of B2B Sales Superstars in Woodmead, Johannesburg on 3 May 2018. The workshop will be facilitated by renowned sales expert Suzanne Burgess, owner of SalesBytes sales consultancy. 23 Apr 2018 Read more

Affordable sales and marketing workshops available locally
Local CRM provider Camsoft Solutions has commenced a series of sales and marketing workshops at their functions venue in Woodmead, Johannesburg, as a result of a growing demand for such events. The workshops are facilitated by leading sales, marketing and customer relationship management (CRM) experts, including Suzanne Burgess, Mark Peters, Lutz Otto and Mark Annett. 27 Mar 2018 Read more

Ransomware in South Africa survey
Cyber security specialist Camsoft Solutions is conducting a survey locally on the prevalence of ransomware among organisations in South Africa to help determine the extent of such malware attacks in the last couple of years, as well as how prepared organisations are in countering and recovering from such attacks. 16 Oct 2017 Read more

Keeping cyber criminals at bay with F-Secure Radar
There are many ways in which cyber criminals manage to breach corporate defences, but web applications are by far the most vulnerable part of any computer network. Only constant scanning and ruthless control can help find vulnerabilities before the criminals do. 22 Aug 2017 Read more

Ransomware attack cripples companies worldwide - F-Secure to hold local seminars
Cyber criminals exploiting a security flaw in unpatched installations of Microsoft's Windows XP operating system brought many organisations around the world to their knees on Friday with their so-called WannaCry ransomware attack that locked users out of their computers' files. 17 May 2017 Read more

South African companies falling prey to ransomware
It hasn't been a good start to the year for many South African businesses as their employees returned to work only to discover that they had been locked out of their computers and company databases had been encrypted. Demands for large payments to be made, typically in the form of untraceable bitcoins, in order to regain access inevitably followed. When payments were made by those who decided to take their chances and pony up the money in an attempt to continue doing business as usual, some of them were then advised that the amount had subsequently increased. Presumably this was because the original amount was deemed too affordable given the readiness of these hapless businesses to pay up. 6 Mar 2017 Read more

F-Secure wins AV-TEST Best Protection Award for fifth time
The award reaffirms that companies who choose F-Secure's new version of Business Suite will have proven best protection. 16 Feb 2017 Read more

Data is the ‘new oil' and everyone needs to know what they're leaking
After Data Privacy Day, F-Secure's Chief Research Officer, Mikko Hypponen, warns about the growing intrusiveness of social media and internet-connected devices. 16 Feb 2017 Read more

123Print opts for Maximizer CRM
Launched in 1983, 123Print is South Africa's premier supplier of Kyocera Copiers and Riso Digital Printers and with over 30 years experience in the printing and copier industry, 123Print are dedicated to supplying top-class services to their most valuable assets - their client base. The company operates in an ever-growing market and has expanded from a small print and copy centre to a fully operational document solutions company. 1 Sep 2015 Read more

The need to protect yourself from evil domain name system (DNS) servers
A popular way for cyber criminals to execute their attacks on internet users is to manipulate an individual's online behaviour in that they change their internet settings to direct them to domain name system (DNS) servers that they have been created in order to pretend to be something that they aren't to receive payments or obtain confidential personal data. DNS servers are integral to the operation of the internet in that they make it possible for computers and other devices to find each other. The attackers use these evil DNS servers to make money by setting up rogue servers that will direct individuals to websites that contain fraudulent advertising, spread malware or even trick them into revealing personal information such as bank account passwords. 31 Mar 2015 Read more

How to have a successful inbound marketing strategy
Inbound marketing can be one of the most successful forms of marketing for an organisation and is a key component to helping the business grow organically. It can also be a lot more efficient and cost-effective than traditional outbound marketing which still has a role to play in brand building, communication and creating awareness. 26 Feb 2015 Read more

Privacy and security for smartphones with F-Secure's "Freedome"
Intelligence agencies and criminals aren't the only people who may be tracking your online behaviour. It turns out there's a lot more to your browsing session than meets the eye. 24 Feb 2015 Read more

Adopting CRM quicker and easier with latest Maximizer version
Camsoft Solutions, a leading provider of Customer Relationship Management (CRM) solutions, has launched the new version of Maximizer CRM. 23 Feb 2015 Read more

Inbound marketing with CRM changing how business is done
It's no secret that inbound marketing is taking the business world by storm as smart organisations capitalise on the benefits that this highly effective way of generating new business can bring. Inbound marketing is the method by which prospective customers are attracted to an organisation's digital resources using a variety of specific methods including Search Engine Optimization (SEO) and leveraging social media. The company website and electronic communications also need to contain the content and interaction features necessary to engage with visitors and measuring the success of the marketing campaigns using digital tools is also vitally important. No inbound marketing initiative is complete, however, without a comprehensive Customer Relationship Management (CRM) solution to help manage the whole process and allow sales and marketing staff to be armed with the right information in order to interact with prospective customers in such a way as to increase the likelihood of doing business with them. 15 Oct 2014 Read more

Camsoft releases Maximizer quoting module
An eagerly awaited quoting module that has been specifically developed for Maximizer CRM by Camsoft solutions has just been released. Simpliquotes, compatible with Maximizer CRM version 12, allows seamless quoting straight out of Maximizer. Quotations can be saved to either the relevant address book entry or the sales opportunity and a simple inventory import allows you to upload pricelists with the additional option of adding images for each product as well. 1 Sep 2014 Read more

Recession-proofing business using CRM
Despite the pressures of a possible economic recession this year, along with indicators reporting technology spending taking a downturn, the market for Customer Relationship Management (CRM) software is expected to continue steady growth. 1 Aug 2014 Read more

Study reveals how sales and marketing need better collaboration in the digital age
A recent study by CRM specialist company Maximizer Software has revealed that the most effective way for companies to make the most out of their marketing efforts in today's digital age requires that the sales and marketing teams work more closely together to nurture leads through online activity, followed by feeding the resulting business intelligence into their Customer Relationship Management (CRM) systems to close more deals. 2 Apr 2014 Read more

Markets facing historic productivity crisis can look to CRM for relief
An overwhelming body of statistics shows that businesses are facing an unprecedented productivity decline but that individual companies have the means to improve their own output rate through effective Customer Relationship Management, as indicated by a new study from CRM solutions provider Maximizer Software. 12 Dec 2013 Read more

Survey reveals cost benefits of cloud-based CRM the major advantage for SMEs
The cost savings possible with a subscription model is seen as the major advantage of cloud-based CRM solutions among small and medium enterprises, with nearly 60% of SMEs citing this as a key benefit, new research from Maximizer Software reveals. The survey also showed that scalability of cloud-based CRM is also a major part of its appeal, as is the potential to upgrade the applications as the technology and functionality improves. 10 Dec 2013 Read more

Maximizer CRM partner reaps benefits of mobile site
Local Maximizer Software and CRM solutions business partner Camsoft Solutions have been reaping unexpected benefits since having a mobile-friendly web site in that the number of enquiries to their business has multiplied with the new site. "We were aware of the importance of a mobile-friendly web site given the smart-phone era we now find ourselves in but we had no idea how many visitors to our CRM site were coming in on these devices", comments Mark Annett, national sales manager at Camsoft. 2 Sep 2013 Read more

Maximizer Software, a leading provider of on-premise and cloud-based Customer Relationship Management (CRM) solutions, has announced the global launch of its latest release, Maximizer CRM 12 Summer 2013. The newest version of Maximizer CRM is truly unique within the CRM market place, due to the varied deployment options available, including: on-premise, public cloud and private cloud, which provide cost-effective options for small and medium enterprises (SMEs) that don't want to compromise on the quality of a solution that is core to their business. 26 Jul 2013 Read more

Customer Relationship Management specialist Maximizer Software has unveiled a new case study outlining how CCI Technology Solutions, one of South Africa's foremost IT infrastructure companies, has used its CRM platform to play a leading role in efforts to wire businesses in key sectors throughout the country for the global digital marketplace. 15 Apr 2013 Read more

Unveiling its largest-ever customer access footprint through expanded web and mobile delivery, Maximizer Software Inc., a leading provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions for small and medium-sized businesses (SMEs) and divisions of large enterprises, has announced the availability of its latest version, Maximizer CRM 11. As the first SME-focused CRM provider offering an inclusive, all-access license model - encompassing desktop, web and mobile CRM access options - Maximizer's newest version enables mobilised workforces to capitalise on business opportunities from any location. 14 Apr 2010 Read more

Maximizer Software Inc. (TSX:MAX), a leading provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions, has been named a leader in CRM magazine's 2009 Market Leader Awards for Small-Business Suite CRM. This is the sixth consecutive year Maximizer has been awarded this significant achievement. 14 Sep 2009 Read more

Maximizer Software (TSX: MAX), the leading provider of simple, accessible customer relationship management (CRM) solutions, has announced that The Johannesburg Child Welfare Society (JCWS) is counting on Maximizer CRM to help raise the millions of rands that the society needs every year to fund its activities. 20 Jul 2009 Read more

Maximizer Software to present a series of Mobile CRM seminars in South Africa
Maximizer Software (TSX: MAX), the leading provider of simple, accessible customer relationship management (CRM) solutions, has announced it will run a series of seminars in South Africa that will guide business executives through everything they need to know about Mobile CRM. 16 Jul 2009 Read more