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Marketing Trends

2024 Trends | View newsletter1, newsletter2 | Previous years 2023 1st newsletter | 2023 2nd newsletter | 2022 1st newsletter | 2022 2nd newsletter | 2021 | 2020 | 2019 | eBooks: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 & 2009

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#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024
#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024 
#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others
#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others

By James Cloete 6 Feb 2024

#BizTrends2024: Zetu Damane - Trends which will make or break brands in 2024
#BizTrends2024: Zetu Damane - Trends which will make or break brands in 2024

By Zetu Damane 6 Feb 2024

#BizTrends2022: After messaging fragmentation comes messaging consolidation
#BizTrends2022: After messaging fragmentation comes messaging consolidation

  6 Jan 2022

#BizTrends2022: A year to be bold and other digital marketing predictions
#BizTrends2022: A year to be bold and other digital marketing predictions

  5 Jan 2022

#BizTrends2022: Using the Platform World as a content marketing strategy
#BizTrends2022: Using the Platform World as a content marketing strategy

  5 Jan 2022

Zumi Njongwe
#BizTrends2022: Reflecting on 2021 and looking ahead into 2022

  5 Jan 2022

#BizTrends2022: Data gives marketers insights to connect with customers
#BizTrends2022: Data gives marketers insights to connect with customers

  5 Jan 2022

#BizTrends2022: 5 digital marketing skills trends to help you manage growth
#BizTrends2022: 5 digital marketing skills trends to help you manage growth

  5 Jan 2022

#BizTrends2022: Measuring the business of marketing
#BizTrends2022: Measuring the business of marketing

  5 Jan 2022

5 marketing tech trends to watch in 2021
5 marketing tech trends to watch in 2021

  4 Mar 2021

What you should know about marketing in 2021
What you should know about marketing in 2021

  2 Feb 2021

#BizTrends2021: Looking at marketing trends in the new normal
#BizTrends2021: Looking at marketing trends in the new normal

  29 Jan 2021

#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021
#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021

  25 Jan 2021

#BizTrends2021: The rise of D2C
#BizTrends2021: The rise of D2C

  14 Jan 2021

#BizTrends2021: How do brands get noticed amidst the online clutter?
#BizTrends2021: How do brands get noticed amidst the online clutter?

  13 Jan 2021

#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang
#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang

  11 Jan 2021

#BizTrends2021: Search share of voice; an emerging trend
#BizTrends2021: Search share of voice; an emerging trend

  11 Jan 2021

#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021
#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021

  6 Jan 2021

#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges
#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges

  6 Jan 2021

#BizTrends2021: Tech democratisation will set the tone for 2021
#BizTrends2021: Tech democratisation will set the tone for 2021

  6 Jan 2021

#BizTrends2021: Communication refocuses on people-centricity
#BizTrends2021: Communication refocuses on people-centricity

  6 Jan 2021

#BizTrends2021: The changing faces of marketing
#BizTrends2021: The changing faces of marketing

  6 Jan 2021

#BizTrends2021: The revolution will be digitised and automated
#BizTrends2021: The revolution will be digitised and automated

  6 Jan 2021

#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?
#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?

  6 Jan 2021

Google South Africa reveals trending searches for 2020
Google South Africa reveals trending searches for 2020

9 Dec 2020

Agency Scope Insights: Trends on the path to new world agility
Agency Scope Insights: Trends on the path to new world agility

  26 Nov 2020

Scopen launches Trend Score as marketers look to recover
Scopen launches Trend Score as marketers look to recover

24 Nov 2020

Photo by from .
Creativity loves a tight brief - how businesses are using trends to adjust their strategies to fit the new post-normal

  30 Jun 2020

President of the Titanium Lions, FCB's Susan Credle.
#LionsLive: Titanium Lions president Susan Credle's briefing

  25 Jun 2020

#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing
#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing

  24 Jun 2020

#LionsLive goes live with Cannes Lions MD Simon Cook
#LionsLive goes live with Cannes Lions MD Simon Cook

  23 Jun 2020

2020 2.0, the new normal and what's next for brands [Part 2]
2020 2.0, the new normal and what's next for brands

  21 May 2020

Show more

More news

#BizTrends2022: Using the Platform World as a content marketing strategy
#BizTrends2022: Using the Platform World as a content marketing strategy

 5 Jan 2022

#BizTrends2022: Measuring the business of marketing
#BizTrends2022: Measuring the business of marketing

 5 Jan 2022

#BizTrends2022: A year to be bold and other digital marketing predictions
#BizTrends2022: A year to be bold and other digital marketing predictions

 5 Jan 2022

#BizTrends2022: 5 digital marketing skills trends to help you manage growth
#BizTrends2022: 5 digital marketing skills trends to help you manage growth

 5 Jan 2022

#BizTrends2022: Data gives marketers insights to connect with customers
#BizTrends2022: Data gives marketers insights to connect with customers

 5 Jan 2022

Zumi Njongwe
#BizTrends2022: Reflecting on 2021 and looking ahead into 2022

 5 Jan 2022

5 marketing tech trends to watch in 2021
5 marketing tech trends to watch in 2021

 4 Mar 2021

What you should know about marketing in 2021
What you should know about marketing in 2021

 2 Feb 2021

#BizTrends2021: Looking at marketing trends in the new normal
#BizTrends2021: Looking at marketing trends in the new normal

 29 Jan 2021

#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021
#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021

 25 Jan 2021

#BizTrends2021: The rise of D2C
#BizTrends2021: The rise of D2C

 14 Jan 2021

#BizTrends2021: How do brands get noticed amidst the online clutter?
#BizTrends2021: How do brands get noticed amidst the online clutter?

 13 Jan 2021

#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang
#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang

 11 Jan 2021

#BizTrends2021: Search share of voice; an emerging trend
#BizTrends2021: Search share of voice; an emerging trend

 11 Jan 2021

#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021
#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021

 6 Jan 2021

#BizTrends2021: Tech democratisation will set the tone for 2021
#BizTrends2021: Tech democratisation will set the tone for 2021

 6 Jan 2021

#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges
#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges

 6 Jan 2021

#BizTrends2021: Communication refocuses on people-centricity
#BizTrends2021: Communication refocuses on people-centricity

 6 Jan 2021

#BizTrends2021: The changing faces of marketing
#BizTrends2021: The changing faces of marketing

 6 Jan 2021

#BizTrends2021: The revolution will be digitised and automated
#BizTrends2021: The revolution will be digitised and automated

 6 Jan 2021

#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?
#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?

 6 Jan 2021

Google South Africa reveals trending searches for 2020
Google South Africa reveals trending searches for 2020

9 Dec 2020

Agency Scope Insights: Trends on the path to new world agility
Agency Scope Insights: Trends on the path to new world agility

 26 Nov 2020

Scopen launches Trend Score as marketers look to recover
Scopen launches Trend Score as marketers look to recover

24 Nov 2020

Photo by from .
Creativity loves a tight brief - how businesses are using trends to adjust their strategies to fit the new post-normal

 30 Jun 2020

President of the Titanium Lions, FCB's Susan Credle.
#LionsLive: Titanium Lions president Susan Credle's briefing

 25 Jun 2020

#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing
#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing

 24 Jun 2020

#LionsLive goes live with Cannes Lions MD Simon Cook
#LionsLive goes live with Cannes Lions MD Simon Cook

 23 Jun 2020

2020 2.0, the new normal and what's next for brands [Part 2]
2020 2.0, the new normal and what's next for brands

 21 May 2020

2020 2.0, the new normal and what's next for brands [Part 1]
2020 2.0, the new normal and what's next for brands

 13 May 2020

PwC, IAB release latest Internet Advertising Revenue Report
PwC, IAB release latest Internet Advertising Revenue Report

 28 Apr 2020

Perennial mindset. Image via Gallo/Getty.
#FairnessFirst: How to end office ageism with a perennial mindset

 24 Feb 2020

The next decade of digital marketing
The next decade of digital marketing

 19 Feb 2020

The rising case of populism and its impact on brands
The rising case of populism and its impact on brands

 11 Feb 2020

Zibusiso Mkhwanazi is the founder and Group CEO of M&N Brands.
#BizTrends2020: The growth of mass market digital content

 28 Jan 2020

#BizTrends2020: Advertising - What brands need to be aware of in 2020
#BizTrends2020: Advertising - What brands need to be aware of in 2020

 28 Jan 2020

Camilla Clerke, ECD at HelloFCB+
#BizTrends2020: Diversity is creativity

 23 Jan 2020

rett Rogers, culture lead at Cape Town advertising agency HaveYouHeard and content curator for In_
#BizTrends2020: Pop culture and its drivers in 2020

 23 Jan 2020

Sizakele Marutlulle of Marutlulle and Co.
#BizTrends2020: Speaking of things yet to come

 22 Jan 2020

#BizTrends2020: Consuming media and living the dream
#BizTrends2020: Consuming media and living the dream

 21 Jan 2020

Show more

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