Due to the cumulative economic effects of the last few years, our clients' businesses are facing significant economic pressure, which, as we all know, has been drastically accelerated and compounded by the Covid-19 pandemic...
By Joey Khuvutlu 6 Jan 2021
For over 50 years, delivering the 'Big Idea' for a brand has been the ultimate goal for creative agencies. As David Ogilvy put it, "You will never win fame and fortune unless you invent big ideas."
By Joey Khuvutlu 28 Jun 2013
I read an article on 'gamifying your brand' recently where the author describes gamification as a 'digital term' and a concept that is relevant for some brands and not others.
By Joey Khuvutlu 26 May 2013