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Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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New Biz Press Offices

EBM Group has opened a Biz Press Office on Bizcommunity.com!

EBM is a purpose-driven brand and retail marketing company built around one clear philosophy: Be Unsame.

View EBM Group's Biz Press Office

New appointments

Sanlam Investments Multi-Manager appoints René Basson as head of marketing

Boundless appoints Fran Luckin as global co-chief creative officer

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AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

PROMOTED

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!Cycle of Life

PROMOTED

Your customers know when you’re faking it

Your customers know when you’re faking itCristelle Snyman, Everlytic

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TikTok’s popular microdramas shrink TV into bite‑sized chunksJessica Maddox and Krysten Stein

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#AfricaMonth: The Case for Africanising AI in public relationsPhozisa Mkele

The launch commercial for the all-new Kia Tasman bakkie creates an entire world out of one problem (image supplied)

#BehindtheCampaign | Kia Tasman bakkie TVC takes up the bakkie challenge

The human paradox: The faster AI advances, the more human connection matters

The human paradox: The faster AI advances, the more human connection mattersCharne Munien, Rogerwilco

An immersive Table Mountain experience by Chaos Theory and the Millat Group has won a global event award (Image supplied)

African-led events worldclass as Table Mountain immersive experience wins global award

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Ask Africa appoints Jezile Dhlamini as its chief client partner officerASK AFRICA

South Africa will be the country in focus, pictured is stakeholders at the signing of the agreement. Source: Supplied.

Berlinale EFM names South Africa 2027 country in focus

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

Publicis is set to acquire LiveRamp. Source: Publicis.

Publicis Groupe to buy LiveRamp for $2.2bn

Isu Elihle Awards open for entries with R30,000 for first place

Isu Elihle Awards open for entries with R30,000 for first place

The Racket Club's music studio. Source: Supplied.

The Racket Club launches music strategy agency

Castle Lager’s Here’s To The Fans That Stood The Test Of Time campaign leading into the Fifa World Cup 2026 is a recreation of defining moments from South African football history (Image supplied)

Castle Lager’s Here’s To The Fans That Stood The Test Of Time recreates SA football moments

Maria McCloy is pictured in her Johannesburg apartment which is often used for film and television productions like Kings of Joburg. Source: Supplied.

Tributes pour in for Maria McCloy ahead of Joburg Theatre memorialKarabo Ledwaba

The future of OTC marketing lies in the recommendation momentMichael Gullan

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#CannesLions2026: Ad law and self-regulation summit debuts at Cannes Lions

MEA region has done well at The One Show. Source: Supplied.

Accenture Song SA dominates One Show MEA with 3 Golds

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

9 hours

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

10 hours

More news

Marching to an African beat

Marching to an African beat

Edward Herridge 6 Apr 2021

#Newsmaker: Renaldo Schwarp is the new host of 'OFM Nights'

#Newsmaker: Renaldo Schwarp is the new host of 'OFM Nights'

Evan-Lee Courie 6 Apr 2021

#BehindtheBrandManager: Terri Verhoeven of Big Concerts on navigating the new events, entertainment space

#BehindtheBrandManager: Terri Verhoeven of Big Concerts on navigating the new events, entertainment space

Ruth Cooper 6 Apr 2021

Jameson's Beatha skincare launch a PR stunt

Jameson's Beatha skincare launch a PR stunt

6 Apr 2021

KZN's small businesses get gifted by Gagasi FM as part of its 15th birthday celebrations

KZN's small businesses get gifted by Gagasi FM as part of its 15th birthday celebrations

Gagasi FM 6 Apr 2021

Kia SA appoints Terence Steenkamp as its new PR manager

Kia SA appoints Terence Steenkamp as its new PR manager

1 Apr 2021

SA's Lukhanyo Mdingi nabs spot on 2021 LVMH Prize shortlist

SA's Lukhanyo Mdingi nabs spot on 2021 LVMH Prize shortlist

1 Apr 2021

Illustration: Lisa Nelson / GroundUp

Primedia beats Prasa in decade-long court case

James Stent 1 Apr 2021

All the Marketing Achievement Awards 2021 winners

All the Marketing Achievement Awards 2021 winners

Marketing Achievement Awards 1 Apr 2021

Agency Scope Insights: Deep, decisive and digital

Agency Scope Insights: Deep, decisive and digital

Johanna McDowell 1 Apr 2021

#BehindtheBrandManager: Cate Williams of Retail Capital South Africa

#BehindtheBrandManager: Cate Williams of Retail Capital South Africa

Evan-Lee Courie 1 Apr 2021

#BehindtheBrandManager: Meet Adam Deane of RocoMamas

#BehindtheBrandManager: Meet Adam Deane of RocoMamas

Lauren Hartzenberg 1 Apr 2021

#BehindtheBrandManager: Lance Dodgen, Heineken SA's marketing manager: Cider

#BehindtheBrandManager: Lance Dodgen, Heineken SA's marketing manager: Cider

Jessica Tennant 1 Apr 2021

"I don't know the answer to that" - John Perlman, host The John Perlman Show on 702

"I don't know the answer to that" - John Perlman, host The John Perlman Show on 702

John Perlman, Primedia Broadcasting 1 Apr 2021

Social Places survey results

Social Places survey results

Social Places 1 Apr 2021

EXCLUSIVE: UK agency to open Johannesburg office with Investec as founding client

EXCLUSIVE: UK agency to open Johannesburg office with Investec as founding client

31 Mar 2021

Cybersecurity is key during digital transformation in the financial services sector

Cybersecurity is key during digital transformation in the financial services sector

Sarthak Rohal 31 Mar 2021

Sanlam rebrands; unveils new promise to Africa

Sanlam rebrands; unveils new promise to Africa

31 Mar 2021

Nearly 300,000 South Africans benefit from Microsoft's digital skills initiative

Nearly 300,000 South Africans benefit from Microsoft's digital skills initiative

31 Mar 2021

#Newsmaker: Luzuko Tena rejoins Ogilvy Social Lab

#Newsmaker: Luzuko Tena rejoins Ogilvy Social Lab

Evan-Lee Courie 31 Mar 2021

5FM injects energy into new lineup

5FM injects energy into new lineup

31 Mar 2021

How Jameson mixed up their marketing efforts during Covid-19

How Jameson mixed up their marketing efforts during Covid-19

Beatrice Marfleet 31 Mar 2021

The continued relevance of radio in uncertain times

The continued relevance of radio in uncertain times

Boni Mchunu 31 Mar 2021

#BehindtheMask: Manuela Dias de Deus of One-eyed Jack

#BehindtheMask: Manuela Dias de Deus of One-eyed Jack

Evan-Lee Courie 31 Mar 2021

IAB SA Future of Measurement committee

IAB SA Future of Measurement committee

IAB South Africa 31 Mar 2021

1G ramps up its faith-based entertainment offering

1G ramps up its faith-based entertainment offering

Lerato Moseki, Urban Brew Studios 31 Mar 2021

Operational efficiency is a 'no go' to great customer experience

Operational efficiency is a 'no go' to great customer experience

Brent Haumann 31 Mar 2021

Why businesses need digital signage in 2021

Why businesses need digital signage in 2021

Grant Kruger 31 Mar 2021

Behind the station: Tessa van Staden, CapeTalk station manager

Behind the station: Tessa van Staden, CapeTalk station manager

Primedia Broadcasting 31 Mar 2021

Dumisa brings you the Easter service

Dumisa brings you the Easter service

Urban Brew Studios 31 Mar 2021

Africa news

SA's Lukhanyo Mdingi nabs spot on 2021 LVMH Prize shortlist

SA's Lukhanyo Mdingi nabs spot on 2021 LVMH Prize shortlist

1 Apr 2021

Sanlam rebrands; unveils new promise to Africa

Sanlam rebrands; unveils new promise to Africa

31 Mar 2021

Fame Reel Africa 2021 to showcase continent's best in film, arts, media and entertainment

Fame Reel Africa 2021 to showcase continent's best in film, arts, media and entertainment

25 Mar 2021

Boosting brand purpose by solving value-action gaps in Africa

Adeola Tejumola, Kantar 25 Mar 2021

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