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Experiential marketing is surging: Are you keeping up?
In a world overrun by adverts, promotions and deals promoting every product, service and apparent necessity, it's become almost impossible to filter quality from quantity, value from junk. Our inboxes are flooded with weekly announcements, Google and Facebook exploit our recent searches for advertising purposes, and our phones buzz constantly with another marketer who's found access to our numbers.
It’s with good reason, then, that marketing executives who are serious about making an impact continue to invest their time, energy and resources in live events and brand experiences. These methods, they say with good reason, are the future of marketing. Read our blog for more insights: https://www.wrxgrp.co.za/experiential-marketing-is-surging/
Worx Group is a leading live and virtual experiential agency that combines strategy with design, digital and production, to create effective brand experiences that engage audiences and ensure return on investment.
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