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Creative Circle monthly award winners announced for June, July, August

The Creative Circle, which promotes creativity in advertising and brand communication, met at Black River FC in Rosebank, Johannesburg to judge South Africa's best advertising for the months of June, July and August 2017.

The judging panel included 12 creatives from Creative Circle member agencies:

Bridget Johnson (Jury President), Executive Creative Director, Black River FC;
Lapeace Kakaza, Creative Director, TBWA Johannesburg;
Loyiso Twala, Creative Director, FCB Johannesburg;
Gaby De Abreu, Executive Creative Director, Switch;
Kean Hartnady, Graphic Design Head, Grey
Larissa Elliotte, Creative Director, JWT Johannesburg;
Nkululo Masiba, Senior Copy Writer, Y&R Johannesburg;
Judith Mafutsanyana, Group Head, Avatar;
Rethabile Ledwaba, Art Director, M&C Saatchi Abel;
Katlego Phatlane, Head of Promise Luxe, Promise;
Michael Zulu, Senior Creative Director, Ogilvy Johannesburg;
Sarah Colville, Creative Group Head: copy, The Niche Guys.

Categories judged included Outdoor and Out of Home; Print; Radio; Television, Video & Cinema; Digital; Experiential; and Integrated Campaign.

Xolisa Dyeshana, Creative Circle Chairperson & Chief Creative Officer at Joe Public, said that regular judging and acknowledgement helped to maintain high levels of creativity in advertising.

“We’re very proud of the fact that South Africa’s advertising industry is rated world-class and our goal is to keep it that way. I think all agency creatives love the acknowledgement of winning awards. It stretches and stimulates them. In fact, it keeps all of us inspired because it’s always gratifying to see the creative excellence that South Africa is capable of producing.”

The Creative Circle represents advertising agencies, and only Creative Circle members are eligible to enter the awards. All monthly winners are shortlisted for the Annual Awards which will take place in March 2018.

All the winners are listed in the table, with links to the winning work.

Entries for September to December 2017 awards will open on 8 January, 2018 and will be judged on 1 February 2018.

June 2017

CategoryEntry AgencyPrizeBrandTitleView work here
Outdoor & Out of Home J. Walter Thompson JohannesburgSecondFord SACurb Kisserhttp://bit.ly/2ybUdRy
Outdoor & Out of Home Havas JohannesburgThirdSamsonParty Stronghttp://bit.ly/2ycTsaY
Print DDB South AfricaSecondWrigleyLobster, Fishhttp://bit.ly/2fDjo83
Print FCB Joburg (Pty) LtdThirdNetfloristSame-Day Delivery. Same-Day Forgiveness Marriedhttp://bit.ly/2k9vIOu
Radio Joe Public Pty LtdSecondChicken LickenInja Peace - Lion, Danger, Killerhttp://bit.ly/2xGLp2M
Radio Joe Public Pty LtdThirdAdcock Ingrams Panado dose of... - Breaking Bad, Throneshttp://bit.ly/2ydSLOo
Television, Video & Cinema FCB Cape Town SecondWestern Cape Government - Safely HomeBoys TVC http://bit.ly/2x0mNFi

July 2017

CategoryAgencyPrizeBrandTitleView work here
Outdoor & Out of Home DDB South AfricaSecondThe South African ScoutsBuilding Future Scouts http://bit.ly/2x07ufG
Outdoor & Out of HomeNATIVE VMLThirdNando’sNando’s VS. That other chicken place http://bit.ly/2x0nD51
Print DDB South AfricaFirstCommission for Gender EqualityHe She - Eric, Ethan, Frasier, Stevehttp://bit.ly/2fw2Nix  
Print Joe Public Pty LtdThirdPNET.co.zaA Better Job is Waiting - Moss, Cobwebs, Dust http://bit.ly/2fVj8y0
Radio Joe Public Pty LtdSecondEdcon LimitedJet Hand Me Downs - Isikhaftini sika Nu, Isicathulo sika Petunia http://bit.ly/2xKr0f0
Radio Joe Public Pty LtdThirdPeople Opposing Women AbuseRape News - Zukiswa, Sibongile http://bit.ly/2ycNyqe
Television, Video & Cinema King James GroupSecondSantamI'd Rather - Forest, Orchestra, Haircut, Car Wash, Birds  http://bit.ly/2hBMhSy
Television, Video & Cinema Ogilvy & Mather, Cape TownThirdMetropolitanI See You http://bit.ly/2xHpKYi

August 2017

Category AgencyPrizeBrandTitleView work here
Print Joe Public Pty LtdThirdAdcock IngramHeadaches - Burning, Violent, Exploding http://bit.ly/2fwuHLq
Radio FCB Africa (Pty) LtdFirstCell CiGugu - Lebo, Nomsa, Siyahttp://bit.ly/2ycKuKH
Radio Joe Public Pty LtdSecondAdcock IngramSave Yourself The Drama - Hospital, Mafiahttp://bit.ly/2k7mP8j
Television, Video & Cinema TBWA\Hunt\Lascaris JohannesburgFirstJoburg BalletBite Size Ballet - The Money Fight, G.O.T.7 http://bit.ly/2xKbBeJ
Television, Video & Cinema FCB Joburg (Pty) LtdSecondABSA Rivalryhttp://bit.ly/2ycDOMy

Combined June – August 2017

Digital & Interactive King James GroupFirstSanlamUk'Shona Kwelangahttp://bit.ly/2k7SEOg
Digital & Interactive Ogilvy Johannesburg SecondKFCKFC Soundbite Chart http://bit.ly/2xOS9Op
Digital & Interactive J. Walter Thompson Cape TownThirdSANBSBlood Baghttp://bit.ly/2x01ljG
ExperientialTBWA\Hunt\Lascaris JohannesburgSecondGoodbye MalariaBeautiful Pathogenshttp://bit.ly/2x0wYti
Integrated King James GroupFirstSanlamUk'Shona Kwelangahttp://bit.ly/2xB7GS7
Integrated Ogilvy Johannesburg SecondKFCKFC Soundbite Chart http://bit.ly/2fvGmtY
Integrated Joe Public Pty LtdThirdChicken LickenPharaohhttp://bit.ly/2xGsENb

About the Creative Circle

The Creative Circle is a non-profit organisation dedicated to promoting creativity as a business resource and maintaining high levels of creativity in the South African advertising industry.

Its purpose is to inspire the transformation of product, people and perception through the power of creativity.

The Creative Circle promotes creativity as a business resource, endeavours to raise and maintain high standards of creativity in advertising and provides input into official industry bodies ACA and ASA. The Creative Circle decides on which international and local advertising awards are formally endorsed (currently Creative Circle Monthly Awards, Creative Circle Annual Awards, Cannes, D&AD, One Show and the Loeries). It also nominates judges for awards to ensure fair and unbiased judging and maintain standards and, where appropriate, supports the education of creative talent.

Members are eligible for valuable benefits.

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